Chapter XVII. Advertising
"This guy also asked for himself, now he is dumbfounded. There are so many movies that follow the trend every year, and there are many things to do. Others are just begging for food, and they don't give others a way to live. Besides, it's just following the trend, and it's not plagiarism, so it's a big reason. ”
Zhang Han glanced at the TV, then poured a beer for Lu Yi and Huang Bo and replied.
In the past few years, a lot of movies have been released every year, and it is normal to follow the trend, all for life.
Zhang Han felt that as long as it was not direct plagiarism, it was actually nothing.
And the movie is filmed back and forth, and it is just such a theme, can it be said that it is to follow the trend?
"This guy deserves it!" I saw his comment and liked him on the Internet at the time. MMP! These days, we newcomers with no background, how difficult is it to get ahead? If you don't have a work, you say you have no experience. But we are especially newcomers, where do we get the experience? Why can't you just follow the trend? Don't you give you a chance?"
Huang Bo was also very angry, the three of them are all newcomers, except for Zhang Han who is in a film and television company, how can he and Lu Yi be treated, and others disdain this kind of newcomer with no background.
But newcomers don't have a chance, so where do they get the experience?
This is a paradox.
What's wrong with following the trend?
Have you followed the trend to eat his rice?
This is still Director Liu's movie has already been drawn, otherwise, as soon as this thing comes out, he will probably collapse, how can it be his turn.
"Why do you care so much, just bury your head and make money. Compared to them, we are nothing, and we can't say anything about them. ”
For this problem, Lu Yi sees it very clearly.
He is still a newcomer, that Director Liu already has a few movies in hand, and he is a student from the Imperial Capital Film Academy.
People are born with red roots, and the connections in the circle are very wide.
Arguing with this kind of person, you only have to be bullied.
Others are bullied, and there are entertainment celebrities who help them, and if they are bullied, it's good that others don't step on them.
There are people who can help, but they are not qualified to work hard, so it is better to make a fortune quietly.
Lu Yi didn't want to take the lead, just because of this reason. He doesn't want to be paid too much attention for the time being, and there are many people who are popular.
"Lu Yi is right, our background is much worse than theirs, and we don't have their connections, it's useless to argue with them, just earn your own money with peace of mind. When we have enough influence, we don't have to worry about it. Come on!
Raising his glass and touching Lu Yi Huangbo, Zhang Han ended the topic.
They are now newcomers, and they don't have any capital to fight with others.
"But although I don't fight, there are some things that can be done quietly, and this loss cannot be eaten in vain. ”
Lu Yi just put this in his heart and didn't say it.
Although the relationship with each other is very good, the circle of society will change many people.
"Lu Yi, are you really short of money now? I know a friend who wants to find someone to shoot a small advertisement, with a budget of one million, excluding advertising costs, I think it is quite suitable if you go, but the cost is a little lower. ”
After eating and drinking, Huang Bo remembered a question and told Lu Yi.
Zhang Han didn't know Lu Yi's situation, but Huang Bo did.
Lu Yi told him before that he only had about 100 yuan left after investing in the movie, but now that the box office share has not yet arrived, Lu Yi is probably really short of money.
Huang Bo's emotional intelligence is very high, and he didn't mention borrowing money, but introduced a project to Lu Yi.
"A million dollars to shoot an advertisement?
At this time, the money is still relatively valuable, you must know that Lu Yi only spent less than 50,000 yuan to make a movie.
An ad costs millions, which is indeed a lot of money.
So after eating, he and Zhang Han followed Huang Bo to talk to the boss who wanted to shoot an advertisement.
"This is our owner, Ms. Han Wen, who is not only the owner of this bar, but also the owner of a company that deals in branded wines......"
The person introduced by Huang Bo was actually the owner of his resident bar, and to Lu Yi's surprise, the owner of the bar turned out to be a young woman who was very beautiful.
"This is Lu Yi, the director of the recently popular movie "Twelve Angry Men", or my classmate ......"
When Huang Bo introduced Lu Yi to his boss, he deliberately emphasized the word "classmate".
"Twelve Angry Men" is not popular, and this is now known to people all over the country.
"Well, Director Lu is good. We had a budget of one million dollars for a wine commercial, and the duration of the ad was limited to 30 seconds, because we were going to broadcast it in prime time on Channel 1. ”
Han Wen's personality is very straightforward, and she seems to believe in Huang Bo.
This made Lu Yi couldn't help but look at her and Huang Bo, wanting to see if there was something unspeakable between the two.
How much foundation he can have, Lu Yi is still very clear.
Although a movie that follows the trend is popular, this foundation is not deep.
Han Wen found herself to shoot an advertisement, and there may be Huang Bo's connection.
It's a pity that they can't see anything on their faces, and after the introduction, Han Wen directly told Lu Yi what she thought.
There is no advertising creativity, the shooting team Lu Yi arranged it himself, and one million yuan is the cost of shooting advertising, if the advertising effect is good, there is another red envelope as a creative fee.
This price is not high for the current Lu Yi, but for the former Lu Yi, it is very high.
In addition, Lu Yi is really short of money now, so he took it without much hesitation.
"Well, I'll take a look at your wine, as well as the previous publicity and market situation. ”
Lu Yi took over some advertisements to do when he was in school, and he knew what to prepare, otherwise he wouldn't be able to save so much money.
But such a trench and straightforward boss, this is the first time he has encountered it, and he took this order.
"The liquor handled by our company has a history of nearly 1,000 years from the beginning of Gaozu to the present. As the oldest winemaking estate in the world, we produce some of the best wines in the world. ”
took Lu Yi to visit his own winery, and Han Wen proudly introduced their wines to Lu Yi.
"Your wine bottle is special, what do you say?"
Lu Yi looked at the wine in the winery very seriously, and when he saw the latest wine introduced by Han Wen, the unique bottle of this wine caught his attention.
"This wine bottle, this wine bottle is an antique that my ancestors acquired in the early years when they were on the expedition to the west, and later applied for a patent to reproduce the bottle, and then used it on the packaging of new wines. ”
"This is a Europa-Renaissance Baroque bottle with a royal lily motif on it, which is in line with the winery's latest wine launch, and it will also be a great help to break into the exotic market. ”
Han Wen glanced at the wine bottle that Lu Yi said, and proudly introduced it.