Chapter 54: The Road to Entrepreneurship
Since the New Year, Wang Heli spent a month inspecting the city's large and small commercial streets, the most prosperous areas, and the transfer fee for a small shop alone cost 500,000 yuan, which was really sky-high for him at that time.
The slightly worse lot also costs two or three hundred thousand, Wang Heli can't come up with so much money, he knows that his parents are about to move into a new house, and most of the family's savings will be used to buy furniture and household appliances, and I am afraid that he will not be able to give him too much support, and he will be at a loss for a while.
In a partial location, the price can be considered, but such a location is not a bustling residential area at all, there is no source of customers, and opening a clothing store is not a dead end?
Wang Heli wandered aimlessly on the streets, it seems that Wang Jinshan is right, there is no strong capital backing, and if he wants to do business, there is no door! What's more, there is no one in the history of his family who is in business, is this step wrong?
Walking to the edge of the newly built stadium, a group of people were looking around, Wang Heli squeezed in to see, it turned out that a circle of small shops was built under the stadium stands, and the rent was not low, but this was a first-hand investment, no transfer fee, Wang Heli was overjoyed, and quickly called the phone number left on the rental notice!
The man who answered the phone said that there was no better position, and there were two rooms on the east and west sides of the grandstand gate, and he told Wang Heli the room number, so that he could call again after looking at it on the spot.
Wang Heli counted them one by one along the gates of the stands, and found them in the east corner and the west corner, the rolling shutter doors were down, and the size was not visible, according to the man, each room was about ten square meters, and there was a compartment inside, and there were ventilated windows in the compartment leading to the inside of the stadium.
Wang Heli summed it up, although the gap between himself and opening a spacious and bright store is too big, but after all, it is just starting out, there is a shortage of funds, the rent of 2,000 yuan per month, and the water and electricity bills are not needed, so it is still cost-effective to think about it, so he called the man again.
After less than half an hour, a sloppy man in his forties came with a bunch of keys, Wang Heli took a fancy to the west of the house, although this is the penultimate room in the west, but the door of the stadium is open to the west, that is to say, people usually enter and exit the stadium at a glance to see Wang Heli's shop.
After paying a year's rent, Wang Heli took the key to the store handed over by the man, and opened the roller shutter door upwards, and a musty smell came to his face.
Wang Heli walked around inside, in addition to the garbage all over the ground, there were also a few pieces of feces, Wang Heli walked to the compartment inside, only to find that because it was a shop made under the stands, the entire roof was sloped, and the more you went inside, the shorter it became, and the compartment could only bend over and squat, and it seemed that it could only be used as a warehouse.
A small sliding window with an iron fence, Wang Heli pulled hard, the wind poured in all of a sudden, blowing up the dust all over the house, the grass outside the window, the middle of the grass is the sports field, a group of children inside are having a sports meeting, Wang Heli grinned, it was really exciting!
I'm going to be the boss!
Wang Heli has worked in Guangzhou for more than two years, because he works in the management level, the salary is not low, the foreign-funded enterprises in addition to breakfast in charge of the other two meals, Wang Heli likes to sleep lazy in the morning, most of the time is almost late when he wakes up, nine o'clock to work, Wang Heli usually arrives at 8:59, so breakfast is also saved.
talked about a girlfriend who was about to leave, but before the relationship was officially established, people found out that Wang Heli had no idea of staying in Guangzhou to settle down, and immediately turned his face and kicked him.
The bachelor doesn't have much to spend, so he saved 50,000 yuan in two years, plus the 40,000 yuan lent to him by his good friend Zhao Qingtian before he came, Wang Heli felt super rich and plunged into the entrepreneurial army.
Money to spend when the party hates less, Wang Heli and a few next door after the joint decoration only found that the speed of spending money is really fast, taking advantage of the decoration effort, Wang Heli went to Hangzhou to inspect clothing, a few days down really fancy a few good medium new brands.
Judging from his experience working in large clothing brand companies, although these brands are still unknown, the clothing styles and fabrics are quite high-quality, and if they are managed properly, they can still make money in small third-tier cities.
Wang Heli selected a brand that does not want to join the fee, although it is only the end of March, the spring clothes have entered the end of the season, the style of the clothing company is not much, the brand manager promised to give him a part of the hot sales, the rest of the summer clothes, and so on in May, when the autumn clothing order fair, Wang Heli went to Hangzhou for a meeting, and personally selected the seasonal style.
The rule of the clothing industry is to order two seasons in advance, when selling spring clothes, the summer clothes have already been set, and some summer clothes have been on the counter, and when the spring clothes are at the end of the season, they will start to order autumn clothing styles, which is why clothing stores always sell the next season's styles in advance.
Wang Heli went to the warehouse to choose a part of the spring clothes that can be sold now, and selected a part of the summer clothes that are about to be shipped, and Wang Heli relied on his practical experience of just two years to choose more than twice the capacity of his own 10 square meters of inventory, which made the brand manager shake his head and smile.
"Xiao Wang, it is said that the more goods you want, the better, but you are a new customer, our principle is not only to get rich together with you, but also to help you earn the first pot of gold smoothly, so that you can continue to develop in a planned way, this is our principle!"
"Manager Li, do you believe that I can sell out?" Wang Heli's face was a little red, he had already thought of a lot of marketing plans, and he was confident that the sales performance of his small store would continue to rise.
"It's not that I don't believe you, there is a formula here, which is summarized for a long time, with your ten-square-meter storefront, plus you are a third-tier city, the location of the store is not very favorable, now is the time period for the handover of spring and summer models, and many people's stores have begun to promote spring clothes, which is very unfavorable to you, so I suggest that you can cut off half of the spring clothes, and the summer clothes can be suitable for more, you can rest assured, I say this is definitely helpful to you!" Manager Li laughed.
Listen to people's persuasion, eat well, this Wang Heli did not inherit Wang Jinshan, not so strong, he followed Manager Li's advice at the moment, the style of the two seasons was settled, Wang Heli was stunned!
A full 100,000 yuan!
It turns out that it takes so much money to buy goods, and in Wang Heli's experience, summer clothes occupy the least amount of money, and the main event is in autumn and winter, and the clothing of a season is set, and two or three hundred thousand yuan can't be beaten.
Wang Heli secretly calculated the remaining money in his hand, the decoration money has not been settled, how can he set aside seven or eight thousand, how to calculate the shelves and opening supplies, he has to pay 10,000 yuan, and the payment in his hand is only 50,000 yuan!
Wang Heli paid the 50,000 yuan as a deposit to Manager Li, and asked him to send half of the goods over on the agreed date, and the rest of the goods would be sent after he settled the balance.
Wang Heli sat on the train back to L city in Hangzhou, feeling a little uneasy, if he could not exchange the goods in his hand for money before July, then he would not be able to earn money for autumn clothes, without autumn clothes, what would the store sell? Will he be able to earn the first pot of gold smoothly?
Wang Heli didn't sleep all night, thinking about all kinds of possible things, it turned out that it was really not easy to start a business, and the most important thing was where to get the 50,000 yuan now?
Wang Heli decided to go home and start raising funds, anyway, it's already here, and I have to open the store!
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