Chapter 364: Longxi Lake Project
Tan Songtao's plan was quickly decided.
After a few days of streamlining and deletion, the final draft came to Zhou Heng.
To be honest, Zhou Heng was really pleased, the first draft was written with a drawing, and the logo was very clear, even he, a layman, could see it clearly and understand at a glance.
Moreover, he felt satisfied the first time.
Zhou Heng wondered if he had never seen good things, so he felt satisfied when he saw this plan, he thought that it should not be so easy, at least it should be deleted, modified, changed and changed several times, etc., and the difficulty of losing half of his hair was right.
However, after he watched it twice, he really felt that the content was good, and these people really had a lot of ideas.
It turned out that the person who said that day "start with the baby" was really interesting.
The story uses the prototype of the popular children's fairy tale "Little Tadpole Looking for Mother", but some changes have been made, magic production has been added, and the panorama of Longxi Village has been completely integrated.
"Little Tadpole Looking for Mother" is a well-known fairy tale, the truth is simple, but it integrates nature, emotion and so on.
More than 60 years ago, the filmmakers of Shanghai moved it to the big screen in the form of ink painting, and the exquisite ink painting style, easy to understand and profound meaning, conquered the world and won a number of international awards in one fell swoop.
That is also a former peak in the history of Chinese animation.
This story has never been forgotten, but they did not expect it to be excavated again in this form.
At the beginning, in Longxi Village, which was quiet in the dead of night, people fell asleep, and the entire mountain village fell into silence, leaving only the bright moon and the noise of insects.
At this time, some things came to life and took the form of cute human elves, some of them dancing, some talking to each other, some talking and laughing.
The mountain village, shrouded in night, has become an elf-like world, filled with laughter and laughter.
At this time, under the illumination of the moonlight, there was a splash in the stream, and there was a fat doll like a New Year's painting, which came out of the water, and then opened its mouth and called "Mom, Mom".
At first, the fat doll meets a dancing woman in a red dress, so she asks her, "Are you my mother?"
The red-dressed, dancing woman is a shadow puppet silhouette, she is dancing under the moonlight, and then softly says, "I'm not your mother, you go find someone else." ”
The role of this shadow puppet show is the most popular character in Longxi Village, and now, she has also become a part of the micro-film.
Next, the fat doll continued to walk forward, and met a girl in a pink dress, so she asked her again, "Are you my mother?"
The girl in the pink dress replied: "I am the peach blossom fairy here, I am not your mother, you go and ask others." ”
At this time, when the background was changed to spring and March, the peach blossom forest in Shuanghua Village next door was blooming at that time, and the tourism there had not yet been officially opened, which had attracted a lot of tourists to come to watch.
Next are orange flowers, rape flowers, chicken essence dressed in fancy clothes, rabbit essence on the rabbit farm, fish essence in Longxi Lake, etc., and even the "fairy stones" in Longxi Village have characters, which appear in the plot one by one.
Until the end, the fat doll grew up slowly, and then found the lotus pond, where she found her father, and then the family was happily reunited, in the lotus pond full of lotus flowers, happy "croak".
The story is very simple, and the micro-film is already very in-depth with such a plot, and the wonderful thing is that all the landscapes and characteristics of Longxi Village are connected in series, and all of them use anthropomorphic techniques.
Zhou Heng was really satisfied with this plan, and he couldn't find a thorn after reading it twice.
Inspiration, he thought, maybe something that flashes in the eye, happens to be the best. If you ask him to think about it carefully, maybe he won't be so spiritual.
After Jiang Xiaoxuan saw it, she also felt that the creativity was really good, and it depended on how the post-production of special effects was.
In fact, if this micro-film is made, it will not be outdated, and it feels like it can be played for a long time - because the video integrates various seasons, starting from the peach blossoms in spring, to the snowman in winter, and then to their "Zhou's breeding" products, all of which have cameos.
If it's made well, it's really a very good micro-movie.
After both of them agreed, the rest was to make the specific production. After the plan is decided, there is a direction for the rest of the things, and there is a goal to stay up late.
As for the funding, Zhou Heng is no longer a problem now.
Appropriate advertising spending is also a necessary means of publicity at present, which can be said to be indispensable.
To Zhou Heng's surprise and surprise, the inspiration for this copywriting idea that he recognized very much was actually from his daughter, which made him full of pride.
Time is flowing so slowly, Tan Songtao and his team are currently mainly working on his projects, and the previous ones have been put on hold for the time being due to funding and other reasons.
After all, although the project is small, the boss is easy to talk to, easy to make decisions, and there is no shortage of funds.
Projects that lack money are worrying to do, but now this one is different.
At the same time, Zhou Heng gradually discovered one thing, that is, since Huang Youyang brought a few people to the lake for boating and fishing last time, the number of people who came to Longxi Lake to play has obviously increased.
Longxi Lake is a high-consumption, no low-cost project, the price of fish is sky-high, and after word-of-mouth rendering, people come for the "high price" here.
In short, it's all high-spenders.
The second phase of the project has been completed - the lake sightseeing hotel has been completed, all of which are equipped with hospitality functions, and visitors can choose to cook in the middle of the lake themselves, or they can choose to catch fish and process it at the hotel.
Even if you don't know how to fish, you can also take a boat ride and order food at the hotel, which is also a very delicious enjoyment.
Of course, everyone comes for the deliciousness and nutrition of the fish. There are many scenic spots in the lake, but there is no place like such high-quality fresh fish.
Zhou Heng intends to keep this place as it is now, without large-scale publicity and no lowering prices to attract more tourists.
The reputation of Longxi Lake has been spread, and it has naturally become famous in the high-consumption class, and it will become more and more famous in the future.
For example, in many high-end consumption places in Beijing or other places, people's facades are very inconspicuous, and you can't see the high doors hanging colors, the doors are like a market, but in fact, the transaction volume is very considerable.
And setting up a high-level occasion, in fact, on the other hand, is also an occasion to accumulate contacts.
This point should not be underestimated, the people who come here to travel are relatively high-consumption groups, and it is no joke to occasionally come to so many real rich and noble people.
The circle is so big, and those who go around can always turn here.
After receiving Zhou Heng for a period of time, he could feel that the number of tourists in Longxi Lake was not slow to increase without publicity.
In fact, his various tourism configurations on the lake are not top-notch, such as the wooden boat that swims in the lake, but the kind of wooden boat that is tens of thousands of pieces a piece is used, which is better than the simple method, exquisite workmanship, and it is an intangible cultural heritage product, the master's craftsmanship.
In terms of scenery, it pays attention to nature, the air is fresh, and there is no magnificent decoration.
These have nothing to do with luxury travel.
The only thing that can make these high-spending tourists linger is probably the fresh fish that can't be enjoyed elsewhere.
But this is what can attract them not only to repeat, but even to take the initiative to bring people in the circle and spread to more people to know.
Especially Yi Junfeng, a biological company that cooperates with Zhou Heng, because he often wants to come here to have a look, he simply rents a room directly in his tourist hotel for many years, and uses it as his dormitory here, as long as he comes, he lives there.
While enjoying the invincible lake and mountain scenery, while enjoying the superb and delicious fish, this kind of fairy taste, so that he, the branch owner who is not very fond of management work, is very fond of coming.
It can be said that Zhou Heng's energy spent in Longxi Lake during this period was much higher than that in other places. Although the reception side has already prepared manpower, he will still come here more.
And when he heard that the development here was not bad, his father-in-law's family offered to come over this year to play for a while, to cool off here - mainly to see their granddaughter.
This is also one of the things that Boss Jiang always complains about, his daughter is married far away, and it is so difficult to see each other in ordinary times, if you want to see your granddaughter, you have to take a plane.
However, fortunately, Jiang Xiaoxuan's mother can always resolve his temper, and this summer to visit relatives must have been facilitated by her.
Boss Jiang is relatively obese, she said let him come over to cool off, maybe he can lower blood pressure and lose weight by the way.
Jiang Xiaoxuan was very happy that her parents were coming, and she was happy there a few days in advance, and she walked with a song.
Since the little pomegranate is still small, it is still too troublesome to go out frequently, so it is really not easy to go back to my parents' house, and the last time I went back to my parents' house was during the Chinese New Year.
Originally, it was estimated that the next time the little pomegranate saw his grandparents, it was estimated that it would be on the first birthday of the little one, and at that time the grandparents would definitely come, but they didn't expect that they could come early.
This made Jiang Xiaoxuan really happy.
She knew that her father was not very satisfied with the husband he had chosen, and he had a lot of opinions, although it was not mainly because of money, but he was not very happy to accept it.
She really hopes that her father can be really happy for herself when he sees that she is doing well.
Zhou Heng was busy with things outside, and received a call from his daughter-in-law urging him to go back, his tone was extremely happy, he was also in a good mood, and replied on the phone with a smile: "Yes, yes, okay, I'll go back now, I'm back, I'm on the road......"
Like countless ordinary family members, they have urging, controlling, happy, happy, nagging, and teasing in their lives, and love has gradually begun to change to family affection and penetrate into the bones.
When he got home, the little pomegranate, who had been able to stand up independently, crawled over to him excitedly, and happily called "Dad, Dad......"