Section 550 Six stars
In fact, people who often follow the chairman know that sooner or later this matter with Manager Zhang will have to be transferred, but I didn't expect it to be Li Tian to challenge, in other people's thinking, not many people are willing to have their father have a stepwife, which means that they have a stepmother, it is estimated that no child will be willing, but Li Tian's thinking is different from others, thinking that his father has worked hard for so long, and he should have his own happiness in his old age, and this happiness can only be given by Manager Zhang.
The first to find the door is the winery of Mr. Zhou, he came for the banquet wine, according to Li Tian's meaning, we have to prepare two kinds of wine, one is King Kang aging, the other is naturally the national liquor Moutai, it is very likely that others can't drink our King Kang aging, then you have to use Moutai, but Mr. Zhou brought the latest King Kang jade liquid, which is six-star, and it is currently the highest level, according to Mr. Zhou's meaning, you can use all of this one.
"Boss, we are wine makers ourselves, you go to get a bunch of Moutai, isn't this look good? If we don't use our own banquets, then how can we expect people to use it in the future, besides, our six-star taste is really good, I have found several well-known tasters from China, and after drinking, they are full of praise, and they also asked us for some samples, which shows that our six-star liquor can enter the high-end market." Mr. Zhou said straight to the point that in the liquor industry, the low-end market can only be famous, and the high-end market is really a place to make money.
Although each place has its own liquor brand, can they make more money than Moutai? Just look at the stock price of Moutai, now Moutai is definitely rich, a bottle of wine can be sold for more than a thousand yuan, your bottle of wine can only be sold for dozens of yuan, the raw materials for winemaking are not much different at all, the biggest insertion in the middle is the technology and process of winemaking, now the taste of Kangwang aging is absolutely good, this is not what we boast of, this is the conclusion that the tasters of the country have reached, and it can be pushed to the market.
After listening to Mr. Zhou's words, Li Tian also felt that this matter should be done like this, just like what Mr. Zhou said, we don't drink our own wine, outsiders will think that we know what is in this wine, so we will not use this wine as banquet wine.
Moreover, Li Tian's father got married, which is also a major event in the surrounding area, and the people who come at that time are basically dignitaries, as long as these people drink their mouths, they will soon be able to lead the direction of the entire Shantai City, and even the direction of the entire Ludong Province.
At that time, Kangwang Aging was even considered to have a market, and even the advertising cost was saved at this time, and according to the estimation of time, now that Yang Mi has finished filming the advertisement, we can put it on the local station first, the central station has to calculate the time, and the local station has money on the side, Li Tian has already let the advertising department start contact with the local station.
In this way, Kangwang Aging will enter the high-end market, which can become a foregone conclusion.
"It used to be a five-star one that sold for 1200, but now a six-star one has come out, how much are you going to sell it for?" Li Tian thought of the problem of pricing, and was afraid that Mr. Zhou would not have enough courage to sell it directly for 1400 or 1600 or something, then this liquor would be blind directly.
"I've also thought about this thing, we Chinese people drink alcohol has a characteristic, that is, only drink expensive, of course, taste is also very important, for some nouveau riche, the taste of wine is not the most important, the most important thing is whether this thing can show identity, so I am ready to sell the six-star ordinary version for 2,000 yuan, the six-star flagship version for 5,000 yuan, and the six-star premium version for 10,000 yuan. "Mr. Zhou is still a person who is more familiar with the market, of course, he will not sell it on the basis of a few hundred yuan on the basis of a five-star star, and the six-star wine will be the best they have here in the future, if it is better than this, then it can only launch some limited editions, but it is not very mature yet.
Li Tian smiled and nodded, originally thought that Mr. Zhou was a construction team, and he didn't know much about this thing, in fact, Mr. Zhou learned a lot from the business professor at the university, and he was constantly recharging during this period of time, knowing that his original knowledge was not enough to cope with all this, so he went to find a few old professors of economics, and the effect is still very good, and it is worth 3,000 yuan for a class.
The positioning is very clear, the ordinary version is used to go to the volume, the premium version and the flagship version are used to make money, and the winery will definitely be able to get more profits in the future.
"If Mr. Zhou is interested, I think my father's wedding will be handed over to you as the director of the preparatory committee, I don't know if Mr. Zhou has this time, you also know, in our big group, there are a lot of people who blow up every day, but if some specific projects are handed over to them, it is very likely that these people will not do well, Mr. Zhou knows many people in Feitao County, and his ability to deal with things is also very good, even if he does me a favor this time, right?" Through this incident, Li Tian thought of the whole thing.
It's just a permanent problem, this has to be thought about here for a long time, although Li Tian was ambitious to plan by himself, but suddenly he found that he didn't have this experience, don't mess up this matter, this guy in front of him wants experience, experience, innovation, and heart, as long as this guy is willing to help, this wedding is absolutely no problem, much more powerful than some wedding planning.
Mr. Zhou's face was overjoyed when he heard this, he originally wanted to deepen the relationship with Li Tian, the Li Group is constantly expanding, although the status of the winery is relatively heavy, but Mr. Zhou also feels that he is marginalized, just because he is not Li Tian's bottom line, so he can't get a piece of the Li Group, and now Li Tian takes the initiative to get close to himself, if he lets go of such an opportunity, it is purely brain water.
"Boss, rest assured, although I haven't planned this before, but I haven't eaten pork, haven't I seen a pig run? I can do this kind of thing well, and I am familiar with these people in the restaurant, and I will definitely be satisfied with the boss when the time comes." Mr. Zhou said with a smile, this guy used to go in and out of the hotel often, and he was indeed very familiar with the people inside, and it was the most suitable for the entire group to operate this matter by him.
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