Chapter 553: The situation is grim and difficult
Chapter 553 of Volume IV The situation is grim and difficult
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When Lu Heng stepped into the door of Hengcheng Modern Company, everyone who greeted the employees along the way felt the feeling of mountain rain coming from his body.
The general manager's office was not closed, Zhao Gen was making tea, and Lu Heng didn't need to knock on the door, he strode in.
"Mr. Zhao, what is our target sales volume in November?"
Zhao Gen was slightly stunned, such a straightforward conversation rarely appeared on Lu Heng, but he had to answer questions and answers.
Putting the teapot down, Zhao Gen said without thinking: "The exhibition hall sells 200 units, and the channel target is 50 units, a total of 250 units." ”
Lu Heng shook his head, "It's not enough! I need to expand the number, and it will be expanded for two months in a row!"
Zhao Gen was surprised, but he still maintained a calm demeanor on his face, and said tentatively: "How much is appropriate?"
Lu Heng sat on the sofa and grinned, "The total sales volume must reach four hundred units!"
No matter how calm a person is, he will not be calm at this moment, and Zhao Gen, who can't keep calm, opened his mouth and said: "Impossible, this sales target is not something that Hengcheng can achieve now, 250 units is my conservative goal, but even if it overflows, it can only reach 300 units at most, and if you want to reach 400 units, it will be difficult to do it even if you want to do my life!"
Lu Heng knew that this was not Zhao Gen's excuse.
As an honest man, Zhao Gen has always had one thing to say, two to say two, and he judged how much he could, basically how much.
At his all-hands meeting at the beginning of the month, the target total sales volume was 250 units, and the spillover was only 300 units, which is basically his limit. wanted too much, and indeed, as he said, it was extremely difficult to give him his life.
But Lu Heng had to do this, for the sweetness of the future, November and December had to be completed.
Lu Heng didn't talk nonsense, took out the article of the terms given to him by Li **** from his bag, and put it in front of Zhao Gen.
Zhao Gen suppressed the shock in his heart, took Lu Heng's Wen Jiàn and took a quick look, Lu Heng was so urgent, it must have been caused by this thin Wen Jiàn!
Lu Heng poured out a cup of tea from the teapot made by Zhao Gen and drank it by himself.
At the same time, the corner of his eye kept looking at Zhao Gen, clearly paying attention to the changes in the expression on his face.
From the beginning of doubt, to the end of the unbelievable.
Zhao Gen opened his mouth wide and said hesitantly: "This is a policy given by the manufacturer?"
Lu Heng said noncommittally: "Well, yes, this is the result of my trip to Beijing. But this big cake is not so easy to eat, if you want to enjoy the policy of clause 1 in the future, what we need to pay is the request I told you when I enter the door, we must complete the total sales of 400 units in a single month in the next two months. This is a way to demonstrate our strength and prove that we can have this terms and conditions. ”
Zhao Gen was silent, holding the text in his hand and trembling slightly, to show that his mood was definitely not calm.
After a while, Zhao Gen smiled helplessly and said: "To tell the truth, Mr. Lu, I believe that no one can be calm when they see this article, and so am I." It's so beautiful, it's too tempting, if you can enjoy the policies in the text, I dare to guarantee that Hengcheng Modern's profits can go to a big level. But "
Zhao Gen took a deep breath and said, "But I really can't do it!"
Lu Heng is not in a hurry, although he is the boss, but Hengcheng's current principal is Zhao Gen, and Zhao Gen knows the situation of various departments best, and what he says is much more reliable than Lu Heng's self-determination.
poured a cup of hot tea for Zhao Gen, the temperature of the central air conditioner made people feel that it was not too cold and not too hot, and the two enjoyed it quietly.
"Tell me what the difficulties are, I am bound to get this clause, so I need your help. If there is a difficulty, speak up, and we will discuss and deal with it together, whether it is money or people, I will give the greatest support. Lu Heng said sincerely.
Zhao Gen didn't twist it, and analyzed bluntly: "First of all, let's sort out the clues of the channel department, now there are fourteen secondary dealers, and they can contribute to the sales of seventy units every month, and I will not put too much pressure on Yao Yunfei at fifty units, and retain room for growth." Next is the sales department, which originally had 10 formal sales consultants, but this month it turned 5, for a total of 15. November and December are the peak seasons, so everyone's performance can be improved. Two hundred units is the base goal, and the result of the overflow may be about two hundred and thirty units, so my mental goal is to be around three hundred units. ”
Lu Heng nodded, Zhao Gen was indeed clear about Hengcheng's current situation, and the goal he set was also the most appropriate.
It is not too high or too low, and at the same time, it is enough pressure to ensure that it does not overwhelm the employees and is attractive enough.
Zhao Gen continued: "The highest target of 300 units is still a full 100 units short of 400 units, which is not a small number, almost a month's sales volume of a standard 4S store." Moreover, as the crazy October passes, employees are more or less fatigued, both mentally and physically. At the beginning of November, many people choose to take a vacation to relax. ”
"In terms of the composition of the company's personnel, it is not enough to support the transaction of 400 vehicles. If it is the goal of 400 units, then if it is assigned to the sales department, then there will be at least 300 units! Fifteen people will complete it on average, that is 20 units, is this possible? Not everyone is a sales elite, more of them are ordinary level, and if they can complete 10 units a month, that is a good performance. ”
"In Chongqing, Hyundai Motor Burui, he has four competitors, combined with the rival's secondary dealers, the number has to be increased several times. The market potential is so great that it is impossible for others to let us monopolize it. Invisibly, our sales are limited online, and this industry is not a monopoly, so expectations cannot be too high. ”
"Also, in terms of the means of attracting customers, our preferential policies do not exceed those of our competitors too much. Therefore, low-price dumping will not work, and if it is low-price dumping, it will inevitably cause the collapse of the price system. ”
Every time he said a word, Zhao Gen's heart sank a little.
Four hundred, it's impossible!
Unexpectedly, Lu Heng's expression, Zhao Gen, who had been observing Lu Heng, was slightly surprised in his heart, he found that he had said so much, and Lu Heng actually began to laugh.
Not that kind of disapprating ridicule, but an appreciative smile.
Zhao Gen took a sip of hot tea, moistened his dry throat, and looked at Lu Heng puzzled.
"Mr. Lu, I think what I said is grim enough, right?"
"Why can I still laugh?" Lu Heng asked rhetorically.
Zhao Gen nodded, he just wondered about this.
Lu Heng took out a cigarette, lit it for Zhao Gen personally, and said appreciatively: "Because I found that the situation is even more severe than I imagined, so severe that I have the idea of giving up." But when I think about it, under such a grim situation, you actually dared to set a target of 300 units, I really underestimated you!"
Zhao Gen was dumbfounded, he didn't expect Lu Heng to say this, he really didn't know whether he should laugh or cry.
Lu Heng put down the purple lighter and pursed his lips, "To be honest, the situation is indeed grim, and the difficulties are also real." But we can't be afraid to go because we have difficulties, and the environment is actually much better than when I had nothing. ”
Zhao Gen nodded, compared with Lu Heng, who persuaded him to become a sales manager in the Western restaurant, Lu Heng now has too many chips.
And the number of 400 units sounds terrifying, but after all, it is only a number.
Lu Heng pretended to be relaxed and said: "Then let's try to solve the problems you said one by one now, if they are all solved, then there will be no problem." ”
Zhao Gen took a deep breath, waited and listened!-
PS: After a lot of hard work, the home is finally moved.
Next, turn on the crazy mode, and I'm sure there's no reader frustration that the update can't solve. If there is, then add more, and if there is, then explode more.
If there really is, uh, then you should need to drink Mrs. Jingxin oral liquid~!(To be continued.) )