816 Self-promotion
It will be three months before this quiet afternoon is broken by the tourists who come one after another. At this moment, after a pleasant afternoon with the children, Lee Joon-yi and Andrew Garfield left easily. No one knew that Owen not only captured it, but also uploaded the video to YouTube, which caused a lot of trouble afterwards.
Back in April, when Lee Joon-yi was still busy promoting the second single, Park Jae-beom, who was far away in Seattle, finally figured it out and decided to take the most important step. And this time, Park Jae-bum accepted Lee Joon-yi's opinion and decided to give it a try on YouTube.
As a good friend of Lee Joon-yi, and having been at home for nearly a year, Park Jae-beom naturally knows how Justin Bieber became famous through YouTube, so after almost two months of gestation, Park Jae-bum finally thinks he is ready to appear in public again. So, he decided to follow Lee Joon-yi's suggestion to record a video himself, upload it to YouTube, and then see the public's reaction, and then decide his future plans.
Originally, Park Jae-bum wanted to sing Lee Joon-yi's songs, but "" is really not what he is good at, and when he recorded it, "" and it has not yet been released, so Park Jae-bum had to give up. However, if the first video is well received, he also wants to try the song "baby" composed by Lee Joon-yi for Justin Bieber, which seems to be a good choice. As for Park Jae-beom's first video, .b just released the number one single, "Nothin' on .you" not long ago.
The debut single of "nothin'on.you" and Bruno Mars was released and topped the billboard singles chart in the first week, becoming the fifth singer in history to win the title on his debut single. Lee Joon-yi's debut single "" unfortunately passed by this record.
After the video of Park Jae-beom's cover of "Nothin'on.you" was uploaded to YouTube, it generated 5 million views within a week, which is the first video of Park Jae-bum on YouTube, without any previous accumulation, which shows the power of loyal fans. This also made Park Jae-bum the star of the week on YouTube and received widespread attention. But that's just the beginning.
Lee Joon-yi didn't keep up with Park Jae-bum for a while because he had just finished filming on "social networks", and only five days after the cover video of "nothin'on.you" was uploaded, Lee Joon-yi posted the link on Twitter, with a footnote that read, "My best friend's cover work." Lee Joon-yi's Twitter has tens of millions of followers. This time, Park Jae-beom's self-made video became completely popular.
Seven million hits in 10 days, and more than 10 million hits in 12 days. For three weeks in a row, Park Jae-bum topped the weekly click charts on YouTube. As the largest online video site in the United States, YouTube has created a lot of grassroots podcast celebrities, the most famous of which is naturally Justin Bieber, who just broke the record for the youngest album chart on Billboard, and Park Jae-bum has been popular on YouTube for three consecutive weeks.
Ten days after the release of Park Jae-beom's self-made cover video of "Nothin'on.you", the relevant column of MTV Music TV dedicated the video, and also spent five minutes introducing the American audience to "" - that is, Park Jae-beom. In the program, the host praised Park Jae-beom's rap ability and excellent sense of rhythm, especially Park Jae-beom's mastery of the song "Nothin'on.you", which has a unique flavor and is indeed due to strength.
Although this show is not a program with strong ratings, Park Jae-bum actually appeared on an American TV program through an online video, and it is even more commendable when South Korea still rejects him.
At this point, the Korean media has been very lively, and since this matter only involves Park Jae-beom and has no direct relationship with Lee Joon-yi, the media's remarks are much more open. The media close to JYP either refused to report it, or they minimized their influence and reported it as something not worth mentioning, and even some belittled Park Jae-beom, which is a media without credibility; neutral media, in addition to objective reporting, felt that Park Jae-bum was originally Korean-American, had the ability to sing and dance, and carved out a world of his own in the United States, so they sent words of blessing; the media that opposed JYP, in other words, Cho Yi-hwan, Lee Joon-yi, The media close to the "Yi family" have all sent words of praise, indeed, first again, then Lee Joon-yi, and now Park Jae-beom, there are indeed many things that the Korean media should be proud of recently.
Not only the media, but also the comments on the Internet are generally mostly praised, and there is no such thing as shouting and killing Park Jae-bum in the past few months. But the network has always been like this, everyone can say whatever they want, the change in the direction of the wind is almost a day to change, plus people are forgetful, a few months ago was disdainful, now I feel that it is a kind of glory to start pulling the relationship, this situation is not uncommon in life, not to mention the network that updates and changes several times faster.
At the beginning, Park Jae-bum said a few words in his diary, and now nationalism has always been hurt, but after nearly a year of thinking about it, he feels that it is not a big deal, and time has indeed diluted everything. The voice that was calling for Park Jae-beom's return has never been smaller, and now because Park Jae-bum is on MTV, the Internet has almost begun to pay attention to Park Jae-beom, and the voice calling for Park Jae-beom's return has become louder.
And for JYP, it is undoubtedly worse. Park Jae-beom's unexpected rise on YouTube has received a lot of attention, and it would be normal if the media sneered at JYP again, after all, JYP had given up on Park Jae-beom, and now the impact on 2PM is still getting worse. JYP and 2PM can't afford to hurt. But the fact is that the media seems to have forgotten that Park Jae-bum was born in JYP, and most reports do not mention JYP and Park Jin-young, and even if they do, they will at most mention "Park Jae-bum officially terminated the contract with the original agency JYP in February this year, and now he is free", that's all.
This situation, from a positive point of view, means that the media has given preferential treatment to the profound JYP, and has not fallen into the ground; from a negative point of view, it is that JYP has been ignored, and when Park Jae-bum became a topic, the footnote next to him was Lee Joon-yi, a sworn friend, and Park Jin-young was "forgotten". Whether it is a positive or negative meaning, there is a fact that cannot be denied, although everyone does not say it, but they all know in their hearts that JYP and Park Zhenying must be angry, and JYP Company, which was already in an impasse, is even more unable to move at this time.
Things will develop to this situation, which really caught Park Jae-bum off guard. As Lee Joon-yi said, "Just try it and you'll know", the support from fans, the Internet, and the media made Park Jae-bum go from hell to heaven all of a sudden, but he was at a loss. He never imagined that his own attempt would actually result in such a wide impact.
"Joon-yi, is all this true?" Park Jae-beom was talking to Lee Joon-yi on the phone, his voice was trembling, and he couldn't tell whether he was more excited or frightened, the smile on the corner of his mouth was silly, and in a trance, he seemed to have returned to the appearance of the heartless fool back then, "I went to watch the video just now, and the click rate is already 15 million." Park Jae-beom's hand holding the mouse was also trembling, and he subconsciously clicked "refresh" again, only to feel that he seemed to have refreshed too many times, so he quickly retracted his right hand, rubbed it on his jeans, and wiped the sweat from his palm.
"Your computer screen isn't broken, of course it's true. It's the same thing for me here, oh, a few zeros, a long list. Lee Joon-yi's voice was full of joy, and he was genuinely happy for Park Jae-beom. Although this is just a hot spot, maybe it will be short-lived, maybe the influence will end here, but for Park Jae-beom, his world that has been clouded for ten months has finally cleared the clouds and seen the light of day. Even if the sun is very weak, at least it is the dawn of hope.
"Then, what should I do now?" Park Jae-beom said incoherently, his expression was happy for a while and nervous for a while, the success of "nothin'on.you" was a little too sudden, but it made Park Jae-bum at a loss, not knowing what to do next, subconsciously, Park Jae-beom still asked Lee Joon-yi.
"What to do, this is not a real single, you can make money. Your next step, of course, is to actually release a single and come back. Lee Joon-yi said as a matter of course that since Park Jae-bum has the heart to stand on the stage again, then he will do his best to help him. "Before you say anything else, do you remember Teddy? Teddy Riley. Park Jae-bum hurriedly responded, of course he remembered, how could the top hiphop producer forget.
"Teddy said he wants to work with you, if he can, he is very interested in helping you make a song or two," In fact, after meeting each other in Lee Joon-yi's studio last time, Teddy Riley left a little impression on Park Jae-beom, and this time he heard Park Jae-beom's version of "nothin'on.you", and he had an urge to cooperate with this teenager, so Teddy Riley conveyed this message through Lee Joon-yi, "By the way, also, he wants to rap with you." ", the first singer in history to reach the top of the Billboard album chart with his debut album. "Jae Fan, Jae Fan...... Are you still listening?" There was a sudden silence on the other end of the phone, and Li Zhunyi thought that the phone was disconnected.
Park Jae-bum finally found his voice, Teddy Riley was shocked enough, and there were godfather-level figures in the hiphop class, Park Jae-bum could never have imagined that the trajectory of his life would suddenly come to a 180-degree turn. Just like the sudden change in June last year, this time the change also came suddenly, catching Park Jae-beom off guard. "Oh, I'm here, I'm listening. ”
Hearing Park Jae-beom's words, Lee Joon-yi knew that he was scared, but it must have been a joyful fright, a smile appeared on the corner of his mouth, and then he threw a bomb, "Teddy is planning a musical-type movie recently, and there is a need for a Korean-American character in it, do you want to audition for it? This is what Teddy personally reminded me." "There's even a movie. "If the interview goes well, I guess in June, you will fly to South Korea to shoot a movie. This means that you are going to set foot on Korean soil again. ”
Park Jae-bum was mentally prepared to return to South Korea to upload videos on YouTube, but he never thought that this opportunity would come so quickly. Although there is no audition yet, the opportunity has come to us, almost in just a few days, and everything is developing in a good direction.
"Jae Fan, in the next few days, you can record another video and upload it on YouTube, and then come to Los Angeles to meet Teddy and see how things are decided. Lee Joon-yi said his opinion, but Park Jae-bum had lost his ability to judge on the other end of the phone, so he just took it as an order, nodded and was ready to do it.
Lee Joon-yi knows that if everything goes well, there will soon be a brokerage company extending an olive branch to Park Jae-bum - brokerage companies are like this, they will pounce when they see benefits, although they are "brokers", but they are still businessmen in essence. Of course, Lee Joon-yi will also tell Lin Xiyuan about his intentions - he still hopes that Park Jae-bum can become a new member of the "Yi family", but this still needs to be carefully discussed by Hong Sung-hyun and others. After signing TVXQ, the "Yi Family" stall is now getting bigger and bigger, and every development decision must be cautious.
But as far as the actual situation is concerned, signing a contract with Park Jae-bum is basically equivalent to tearing up his face with JYP Company, which is positive and direct. This is nothing for the "Yi family", but in the future, JYP will definitely restrict Park Jae-beom's development in South Korea, and how to play in this chess game is a question worth in-depth discussion.