Chapter 144: Building Momentum Online

Zhen Youcai encountered some problems, and his next goal was to help the Friday band find a music variety show that they could participate in to further expand the band's exposure and influence.

But today's variety shows are not like ten years ago, there are fewer and fewer music competition programs for pure grassroots players, and there are only a few at present, either focusing on electronic music or hip-hop, or focusing on artists who have debuted, and it is very difficult for a rock band to participate.

It's not the same as pushing out just one person and pushing out a band as a whole.

After touching a circle of nails, Zhen Youcai did not lose heart, but changed his strategy.

Doesn't the variety show organizer hope that the contestants can bring their own traffic, and don't they want the contestants to be topical?

It doesn't matter, then find a way to get the Internet traffic on Friday.

Spending money to smash the list, Zhen Youcai and Friday do not have enough capital, and there is a very big uncertainty, and if you don't do it, you will lose all your money.

However, now that the network information is developed, the means to become famous are not only to smash the list.

Zhen Youcai plans to take two steps, the first step is to find some students who specialize in shooting short videos, use the original songs of the band Friday as background music, and through a large number of short videos, first make people interested in the original songs of the band Friday, and then use other ways to help the band build momentum.

The second step is to ask Liu Jingxin to go to Orewa for help, and let Orewa take the lead in leading some anchors to cover Friday's original songs.

In both of these ways, you need to choose a title song.

The five members of the band plus Zhen Youcai stayed in the rehearsal room together for a few days, watching various short videos and live broadcasts every day, finding out those songs that have suddenly become popular recently, and summarizing them to find the same points.

After summarizing it several times, Zhen Youcai and they found that these songs that are now popular are mainly divided into three categories.

The first type is the kind of songs that are more funny, coupled with funny dances, which make people look like they can't help but raise the corners of their mouths, or even imitate, in a witty and funny magical style.

This kind of short video is particularly popular, and it can bring BGM to the fire, but it's a pity that the Friday band doesn't have such a style of song.

The second category is dance music that is more dynamic and has strong memory passages. The strong memory passages will be brought up, paired with dance, funny, everyday, drag and many other styles of video.

This style of song is dominated by foreign electronic dance music, which is completely different from the style of rock music, so this style can only be abandoned.

Using the elimination method, Zhen Youcai felt that there was only the third category left to choose from.

The third type of songs all belong to a small and fresh style, with a relatively light sense of rhythm, this kind of song mainly appears in cover short videos and live broadcasts, a guitar can be used as an accompaniment, and it sounds easy to relax physically and mentally.

Since this kind of song is chosen, there is no doubt that "Watching Fireworks Every Day" and "Water Love" created by Liu Jingxin during his trip to Chengdu are the most suitable.

Both songs are full of youthful atmosphere, and the rhythm is very brisk, which is most suitable for playing and singing arrangements.

In terms of content, "Watching Fireworks Every Day" is biased towards narrative, and "Water Love" is biased towards depicting the picture, if you only look at the lyrics, "Water Love" is obviously more likely to be liked, but "Watching Fireworks Every Day" has relatively more memory points and more catchy melody.

Although both songs can be used as the main track, there can only be one main song, which must be discarded.

"Let's vote!" Liu Jingxin got up and said to everyone after playing and singing the two songs with guitar accompaniment: "The five of you vote, I won't participate." ”

Zhang Xun was a little dissatisfied: "Why don't you participate in the vote?"

Liu Jingxin smiled faintly and said: "Children only do multiple-choice questions, and adults certainly want both." ”

Everyone: "......"

The reason why Liu Jingxin did not participate in the voting is mainly because he is a creator, and his intuitive feelings about these two songs are completely different from those of others, and the choice he makes in the end will be biased.

"I'll come first!" Zhen Youcai raised his right hand first: "I choose "Watching Fireworks Every Day". ”

Zhang Xun also raised his hand: "I prefer "Water Love". ”

After a short period of entanglement, the rest of the people also raised their hands one after another to say their choice.

In the end, after a five-person vote, "Water Love" won by a narrow margin with three votes, and became the next key track of the Friday band's operation.

Now that the title song has been chosen, the next step is to enter the actual operation stage.

Zhen Youcai went to various universities in Kyoto to find student organizations that made short videos, and also contacted several online writers who are not very well-known but who make a living from code words through friends to help write small scripts.

The reason why I am looking for students to shoot is mainly because most college students shoot short videos now, which is the nature of self-entertainment, and naturally it is impossible to charge a high fee, and even some students don't care about whether they have money or not as long as they think it's fun. In addition, students are the fastest disseminating group of information, and the radiation area is very wide.

And looking for an online writer to write a small script is because online writers are the closest to the market, and they know very well what types of things young people like to watch now, and they know better what kind of plot design can "take the lead".

When Zhen Youcai was busy everywhere, Liu Jingxin was not idle, he and Zhang Xun took the initiative to contact Orewa, hoping that Orewa could help mobilize some anchor friends to cover their "Water Love".

After listening to the demo, Orewa happily agreed, and expressed his love for the song without hesitation.

Of course, you need someone to help cover it, and you have to provide an accompaniment tape here on Friday.

So the whole band took a whole day to record several versions of the accompaniment of "Water Love", including guitar solo, electroacoustic band ensemble, unplugged instrument ensemble, piano solo version, etc.

When Liu Jingxin sent these versions of the accompaniment audio to Orewa, he really startled Orewa.

"That's so professional!" is Oreva's heartfelt assessment.

In fact, Liu Jingxin is not a professional, and many musicians can do the same thing. They are just trying their best to take every step, just want to take every step without regrets, that's all!

When recording the accompaniment tape, everyone also arranged and recorded the album version of "Water Love", so far the theme task of "Tong Wenxuan's Wish 2" was also perfectly completed, and the system score was as high as 95 points, which made Liu Jingxin more and more convinced that this song could become popular.

The system rewards brought by this song are really rich, and the ten thousand collection playlists are sent, and the main reward is "the latest album recommendation on the homepage of the QQ music client"!

This recommendation couldn't have come at a better time, and it's a three-pronged effort to build momentum for Friday.

As short videos were sent to various platforms, and as the anchors covered various versions of "Water Love", after a period of fermentation, the Friday band finally became popular.

However, what everyone didn't expect was that the song of fire was not "Water Love", but the song "I miss you so much" written by Liu Jingxin to his grandmother.

Now everyone is confused, the devil knows what happened!

。 m.