1505 Unanimous

After successive attention from Venice and Toronto, "Gravity" then came to New York to participate in the New York Film Festival.

As one of the largest and most lively film festivals in the world, New York is different from the three major film festivals in Europe, closer to the Telluride Film Festival, without any competition unit and no awards, not so much a film festival as a film festival, welcoming excellent works from all over the world into the cinema, and then opening the doors of the cinema to provide a platform for loyal fans to enjoy the film exchange film.

In other words, it's also a fan binge, but it's a little different.

In Telluride, because of the unique valley environment, like a paradise, all film lovers are gathered together, more like a gathering place for literary and artistic youth, which also makes the moviegoers more pure and more focused, and naturally, the quality is relatively average, which also makes the films of the awards season keen to come here and gain word of mouth.

In New York, because of the city's environment and background, it is calmly open to all movie audiences, including ordinary audiences who are keen on popcorn commercial films, and the taste for art films will inevitably fluctuate and fluctuate.

Of course, New York also has the advantage that Telluride does not have, that is, the unique literary and artistic temperament of the East Coast, and many of New York's elite intellectuals, including Woody Allen, Noah Baumbach, and Spike-Lee, have actively appeared at the festival, which has also become a major feature.

A little bit of culture, a little bit of business, a little bit of uniqueness, a little bit of heterogeneity, a little bit of popularity, this is the New York Film Festival, just like the city of New York, colorful and gorgeous.

When "Gravity" officially landed at the New York Film Festival, it undoubtedly became the darling of the audience.

From the premiere to the interview with the main creators, from the daily show to the midnight show, the venue was full and full. Although the New York Film Festival has already opened online ticketing, and all tickets for this year's "Gravity" show were sold out in just three minutes, when the movie officially plays, you can still see audiences begging for tickets at the entrance of the theater.

In terms of popularity and popularity, there is no work that can compare to "gravity"!

In fact, just two weeks later, "Gravity" will officially hold its full release, and the premiere date has been officially set and made public, which means that even if the New York Film Festival is missed, a wide audience will be able to enjoy the work in a nearby movie theater right away, and there will be no queues, no rush to grab tickets, and no need to rush.

But...... Venice is the world premiere, Toronto is the North American premiere, and New York is the American premiere. Fans who can't wait have missed it again and again, and even with just two weeks left, they can't afford to wait any longer, wanting to see it at the New York Film Festival in the first place.

No one should forget that New York can be considered the second home of the Blue Rites. The strong momentum of the crowd is not inferior even when compared to Toronto.

As for word of mouth?

Unstoppable!

Without suspense, after Venice and Toronto, "gravity" has also been unanimously praised in New York, and the momentum continues to rise.

For the third week in a row, the number of positive reviews on social networks continues to grow, with more and more viewers enjoying the work, and more and more praise and exclamation, showing a sweeping trend of "zero negative reviews", and the expectation value is doubling at a rate visible to the naked eye.

After officially confirming "Gravity" as the opening film of the Venice Film Festival in August, Warner Bros. confirmed the full release of the film, from Venice to Toronto to New York, and then a week in between, the film will have a grand premiere in New York on October 4, landing in major theaters.

After just experiencing a disappointing summer season, the North American film market is now in urgent need of a shot in the arm.

Last summer, the interplay of the three works of "The Avengers", "Edge of Tomorrow", and "The Rise of the Dark Knight" lit up the film market throughout the summer.

In this summer's file, "Iron Man 3", "Superman: Man of Steel", "Fast and Thrill/Love 6", "Star Trek: Dark", "Monsters University", "Despicable Me 2", "Wolverine 2" and other blockbuster works have debuted successively, known as the strongest summer file in ten years.

But...... The higher the expectations, the greater the disappointment. It's not that there are no works that detonate at the box office, but the highly anticipated works are far below expectations in terms of both word-of-mouth and box office.

The summer box office champion is controlled by "Iron Man 3", and the cumulative box office in North America has crossed the threshold of 400 million, reaching 400 million and 900 million, and the performance data cannot be compared with last year's big explosion "Avengers", but it has created a new high in the "Iron Man" series of movies, becoming the seventeenth work in film history to break 400 million at the North American box office.

In addition, the box office of "Despicable Me 2" is a small surprise, the previous game unexpectedly reached 250 million at the box office, and the sequel continued to make persistent efforts, successfully creating a North American box office of 368 million, which is really good, and Illumination Entertainment Animation Studio has also broken through the world with the series.

And then...... There is no then.

The cumulative box office of "Monster University" exceeded 200 million, which can be regarded as meeting expectations.

"Superman: Man of Steel", "Fast & Thrill", "Star Trek", "Wolverine 2", "The Great Gatsby", "Pacific Rim", "Sea Flat King 2", "The Hangover 3" and other works have box office figures, but the overall performance is far below expectations.

And "The White / Palace Has Fallen", "The Lone Ranger", "Speed Snail", "Underworld Police Department", "Elysium Space" and other works with an investment of more than 100 million have all suffered box office fiascos, including the "Lone Ranger" whose cost has exceeded 220 million, and the terrible reputation and box office have caused Disney to suffer internal injuries, and the loss has caught up with last year's "Super Battleship" and "Alien Battlefield", following last year's "Black Shadow", Johnny Depp suffered two consecutive defeats in the summer file.

In the midst of a long sigh, the box office in the summer of 2013 has declined significantly, and the data for the same period has continuously lagged behind 2012 and 2011, which has caused a lot of concern in the industry.

Of course, there are many works worth looking forward to in the second half of the year, "The Hunger Games 2: Spark in the Plain", "Thor 2: The Dark World", "The Hobbit 2: The Battle of Smaug", etc. are all in the release schedule, and the growth rate of the annual total box office is still expected, but before Thanksgiving and Halloween arrive, there is still a cold and cold autumn stall in front of us, and there is still no way to eliminate worries and worries.

Now, "Gravity" is about to officially debut, and after three consecutive film festivals, the expectations of the entire North American market for this film have reached an incredible height, and everyone is looking forward to it, if not surpassing the terrifying historical record of "Avatar", at least it can set off a frenzy of viewing and discussion comparable to "Avatar", and regain the vitality of the market.

It's just, the autumn file, is it really okay?

For such a situation, major media and industry insiders are a little hesitant, not because they don't believe in the market appeal of Lanli, but because this schedule is like a black hole, who will sacrifice whom. It's almost become a Bermuda triangle in Hollywood, and no one dares to try it lightly.

In fact, in the past few years, "Buried Alive" and "Love Crazy" have achieved good results in the autumn file, but these two works are lightweight runabouts, even if they have achieved excellent results, it is only relative, and for the overall environment of the entire autumn file, it has still not been able to completely change the situation.

One of the simplest and most intuitive examples is:

In the long history of film production, the average number and highest record for the first release in the fall season are the lowest, even worse than the winter and spring seasons, and in September and October, no film has ever exceeded $55 million in the first release box office, which is also the worst result of all schedules in the four seasons of the year.

In horizontal comparison, the highest box office data for the opening weekend of the winter file is 83 million for "The Passion of the Christ", the highest performance for the spring file is 116 million for "Alice in Wonderland", and the highest performance for the holiday file is 142 million for "Twilight: New Moon".

The current highest opening weekend box office figure for the fall season is $53 million in 2011 for "Smart: Ghost Record 3".

Just the simplest horizontal comparison can see the decline of the autumn file, which is determined by the entire market environment, so, "gravity" can break the shackles of such a law?

After the New York Film Festival ended, the media review of "Gravity" added six more points, four of which were perfect scores, one 93 and one 95, all of which were positive, and the media that had previously published reviews in Venice or Toronto wrote long reviews again, once again pushing the film to a new level.

What is certain is that whether it is critics or audiences, the praise of "gravity" has continued in a huge way, but will ordinary audiences buy it? Is "gravity" too cold to detonate the audience's enthusiasm for watching movies like "Avatar"? Or does this film have a chance to break the shackles and make history in the autumn season?

With great attention and great anticipation, the premiere of "Gravity" is officially coming!