Chapter 137 Issuance

Time flies, time flies.

In the blink of an eye, it's December.

Gu Jun and Zhao Mo have been back in Yijing for a month, and their basic daily work is to write scripts in the studio, make work plans and accept Zhao Mo's ruthless complaints.

It's such a big studio. There are three regular employees, a boss, a general manager, and one is his nameless salted fish.

Gu Jun didn't pay attention to him, anyway, everything is difficult at the beginning, then in the middle, and finally at the end, so it's good to get used to it.

The current Gu Jun is not rich, but he is not the kind of person who is poor and white, and he still has 1.8 million yuan, which is not much, at least not enough to settle down in the imperial capital.

But this money is not small, and it is still possible to recruit screenwriters from several majors, all of which are undesirable for fresh graduates or those who have graduated for a short time.

It's not that it's cheap, it's mainly that newcomers have low psychological expectations, are easy to satisfy, open-minded, and unrestrained.

If there are good seedlings, try to cultivate them, and if there is not enough potential, but the implementation is okay, let him be a qualified executor.

If it's pure fishing, it's not out of the trial period anyway.

In addition to cultivating their own screenwriters, they will also buy some inexpensive copyrights with potential for adaptation.

For example, Gu Man, Wu Xiao took the opportunity of Noon Sunshine to buy the copyright of "Langya Bang", took a hitchhike and won the copyright of "A Smile".

The screenwriter didn't bother the two masters, so he asked Gu Man to take the role. It means that if the cooperation is pleasant, there will be more opportunities in the future.

How to say it, although Noon Sunshine is not very famous, it is the little brother of Mountain Shadow after all, and it is better than a studio with no more than five people.

This matter was facilitated by Gu Jun's efforts, and Gu Jun felt that Qingguo was particularly suitable for the role of Bei Weiwei, at least more suitable than Shuang Meizi.

Fortunately, it is 2012, and last year's "The Legend of Zhen Huan" brought IP fever. But it is still in the moment of strength.

Before 2012, the adaptation copyright of an online network could be purchased for only about 100,000 yuan, but at present, it has increased several times or even nearly ten times, but it is still within the acceptable range.

Of course, this is only for the works of medium-sized writers, and the copyright fees of famous artists such as the third uncle of the southern school and the world's basing have exceeded the million level.

Gu Jun is an actor, not a professional screenwriter. But he has no choice, and now he has a little bit of popularity, but this popularity has not yet been transformed into fame.

Some of the characters did find him, and some friends introduced him to the characters, but most of them failed to attract him.

Now he is no longer satisfied with playing a supporting role with only a few lines.

He is waiting, waiting for the box office feedback after "The Birth of a Star" and to see if it can bring better opportunities.

It's like you have to prepare for a war, if you attract a good script, then he definitely tries to fight for it.

If it doesn't attract an opportunity, then start preparing for your next film and television work.

Actors are very passive, like commodities in a cupboard, waiting for the director to pick them out.

Other actors are polishing their acting skills and waiting for themselves to sell them at a good price.

But Gu Jun is not, he has a big heart, and he wants to train directors by himself, such as Zhao Mo...

Gu Jun didn't feel bored by staying in the studio for a long time to do these jobs.

On the contrary, he immersed himself in it because he understood that he was an actor, but being an actor would not be his life's work.

It's not that he is arrogant, but the current situation in the film and television industry.

As traffic, there will definitely be more and younger traffic to replace you, and you will pass quickly out of breath.

is like a certain brother deer, when he was most able to resist traffic, he decided to star in "Closed Fortress".

But in just two years, he has gone from the top to a little transparent that many people are about to forget.

The box office of the movie hit the streets, and everyone shouted and beat it.

Traffic has the distress of traffic, and the acting school and the old drama bones are also having a hard time.

If you are asked to say the old drama bones in your heart without searching, it is estimated that many people will blurt out Chen Daoming's name.

His good acting skills are recognized in the industry, and his fame is not small, and the 1.4 billion people in the country basically know him.

In 1985, he won the Best Actor at the 7th Huaxia TV Golden Eagle Award and the Outstanding Actor at the 9th Huaxia TV Feitian Award for the TV series "The Last Emperor".

In 1990, "The Siege" won the 3rd Society Award of the Chinese Film Performing Arts Society, the Best Actor Award of the 2nd National Studio Outstanding TV Drama Selection, and the Best Actor Award of the 11th "Feitian Award".

1999's "My 1919" won him the Best Actor at the 20th Chinese Film Golden Rooster Awards.

can be called the top actor in China.

But he has not starred in a TV series since "The Legend of Chu and Han" in 2012, and this movie has not starred in a TV series for several years before.

's achievements in movies are even more bleak, after winning the Golden Rooster Actor's "1919", he has not served as a male protagonist for fifteen years.

Until 2014, Lao Mouzi's "Return".

But in the next six years, he had no film and television works, which was any.

It was rumored that he would star in a "Sex and the City", but later quit.

I don't know if it's really a resignation or a fan by the crew, thinking about the latter, this name is not like Chen Daoming's style.

Of course, you can say that Chen Daoming has high requirements for the script, but this also reflects the problems in the film and television industry from the side.

Haiqing once delivered a middle-aged actress's speech at the closing ceremony of the 13th "FIRST Youth Film Festival", calling on the director and producer to give middle-aged actresses some opportunities.

also Q Liang Jing and Yao Dazui after the 70s, Song Jia after the 80s, and Little Yellow Duck after the 90s.

also said that they are cheaper than Hu Ge and are easy to use.

Middle-aged actresses do have difficulties, but middle-aged actors also have them, fortunately a little longer than the actress's acting career.

Unfortunately, it doesn't grow much, and it is only the top actors who can break this ceiling, and the vast majority of male actors are also in a situation where there is no play.

Gu Jun can't be an actor for the rest of his life, and he won't always stay in this industry.

In the past, the mainland film and television industry was the territory of Hong Kong and Taiwan filmmakers, and now the film and television industry is the territory of old and mature directors, and it will be a few years before new directors will really soar into the sky.

There are only a few box office hits every year, and they are basically mature directors, and they naturally have their own teams around them.

Just like Chen Kaige can't use Tianxian, Lao Mouzi, Sunglasses King, and Xiaogang Cannon also won't use Gu Jun.

It's a circle, it's a barrier, and it's hard to break.

Gu Jun in the future will inevitably transform, and now is just to pave the way for the future, and also make the current road longer, farther and smoother.

Just like Xu Zheng, he cooperates with new directors to cultivate and gather his own circle.

In his plan, the actor industry should be done for five years.

Even if he changes careers, he will not completely leave the industry, but only reduce the proportion in his life.

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"The Birth of a Star" is scheduled for December 12, and the national roadshow will start ten days in advance.

The roadshow is a very important part of the promotion of a film, and it has been fully popularized. As long as a film has expectations for the box office, it will basically start a national tour.

Now that the roadshow has begun, the ten cities of the box office have basically gone there.

It's an opportunity for advocacy and a litmus test.

Under normal circumstances, those who can take the initiative to participate in the roadshow are fans of the actors, and the theater manager will judge the proportion of the film according to the sales of tickets and the reaction of the audience.

If you don't even support the fans, then let them get out.

Roadshows are generally divided into two types, one is pre-screening, that is to say, the roadshow does not play the feature film, but it will also play some materials that are not distributed on the Internet. This kind of roadshow is more like a meeting between the actors and the audience.

The other is after the screening, mainly there is no need to be restrained, but a little bit of the plot of the movie, as well as their own characters and so on.

This kind of roadshow can be regarded as able to arouse more topics and be easy to communicate with the audience.

The "Birth of a Star" roadshow is a combination of pre-screening roadshow and post-screening roadshow.

The first stop is Rongcheng and Yudu in the southwest, and then go east to Guangzhou and Shenzhen.

Then turn back to Tonjing, on the way you will pass through Suzhou, Hangzhou, Jinling, and the magic capital, and the last stop is Fateong.

The itinerary of the movie roadshow is generally a one-day stay in each city and a tour of the box office across the country.

Usually, the group of people from the roadshow take the morning flight to the roadshow city, if the city where they are located the day before is far from the next station, they can do high-speed rail or drive.

If it goes well, you can arrive at the hotel in the morning to rest and make some preparations, after all, movie theaters usually don't open too early.

If it doesn't go well, then it's too late to race against time, and I don't even go to the hotel where I stay, and go directly to the theater where the roadshow is scheduled.

The roadshow goes to one city, but not just one theater, in one day, it has to run several, and it has to take into account different theaters, as much as possible with the distributor's theater chain and strong theater line.

The film schedule of the theater chain determines the fate of a movie in a large way, and the small steel cannon of later generations wrote a letter to Wang Jianlin in the name of Pan Jinlian because of the low film schedule of their films.

It can be seen that the strength of the cinema chain that is the final break in the film and television industry.

A cinema chain is made up of one theater, and it is the theater manager who decides the schedule of each theater.

If the crew spends the night in the roadshow city that night, then the main creative staff will generally ask the theater manager to go out for supper after the last roadshow to contact the relationship.

Most of the supper locations are not chosen immediately, choose restaurants and the like with the participation of industry bigwigs, check in and cheer for friendship, and then come up on Weibo to put on a set of nine-square grids.

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Chongqing is located in the most inland part of China, and the northern city has entered the winter moment, where the maximum temperature is still 15 degrees Celsius and the minimum temperature is 5 degrees.

It doesn't matter on weekdays, but now the rain has a biting chill, and it is memorable.

The director is absolutely not allowed to quit the roadshow team, although Wu Xiguo's name is not big, but this is a respect for the theater.

On December 8, it was cloudy and light rain

At noon, Wu Xiguo, Gu Jun, Li Qingguo, Yang Jue arrived and several staff arrived at Rongcheng Shuangliu Airport.

Lunch hasn't been eaten yet, the hotel hasn't been there yet, and there is no preparation at all.

But difficulties have been placed in front of them, and there are eight theaters to go to today.

When they walked out of the pick-up gate, they saw a crew sign: "Welcome [Birth of a Star Crew] to Chengdu." ”

Well, fortunately, it's not to go to the capital, otherwise the brand would have become: Welcome to the [Birth of the Star] to come to Japan.

When I think about it, I feel a little excited.

The one who came to pick up Gu Jun was the team of the Huaxia distribution team in Rongcheng.

The full name of Huaxia Distribution is Huaxia Film Distribution Co., Ltd.

It is the second institution in China that has the right to distribute imported films nationwide, and the other is the strongest China Film in China.

In terms of volume, Huaxia film is not as good as China Film, and its rights are not as good, but it is also second to none in China.

It is a joint-stock enterprise, the largest shareholder is the Radio and Film Group, the second and third shareholders are China Film and Shanghai Film, and the remaining 16 related units are also famous and surnamed theaters in China.

The strength of the distribution company can bring more theatrical films, which also means that they will achieve more box office share.

According to the domestic box office sharing rules, no matter whether your box office is one billion or ten yuan, the state will directly deduct 3% as a special fund for films and 5.5% of the tax.

This part of 8.5%, theaters, theaters, and filmmakers can't see the money, and they are directly swept away, so naturally there is no need to count it.

The remaining 91.5% can be counted as a divisible box office, of which there are four account-sharing parties, 50% of theaters, 7% of theaters, and China Film Digital retains 1-3% of the distribution agency fee.

The remaining 40-42% is the income of producers and distributors, usually 40%.

The distributor will charge 3%-7% of the box office as a distribution agency fee. If the publisher pays the promotion fee in advance, a 5%-10% issuance fee will be charged.

If the issuer commits to issue a minimum guarantee, buyout the issuance, prepaid production fees, etc., it will charge a higher issuance agency fee.

The first type of issuance is less common than the third, and more often than not, the proportion charged by the issuing company is generally 7%.

40%-7%, and the remaining 33% is the producer's share.

But it is not a certain number, if it is a big director like Lao Mouzi, the theater chain and the distributor will reduce the share in order to strive for the film scheduling rate.

Although this proportion is only 1%-3%, when its base rises to hundreds of millions or even hundreds of millions of billions of box office, it is also quite objective.

In the same way, if the director's fame is insufficient, he needs to give more shares to the theater and the distributor to get more film scheduling rates.

The proportion is also around 1%-3%, which is an unspoken rule, just like "The Birth of a Star" will sign a contract with Huaxia with the highest share of 10%.

Of course, this 3% ratio is not exclusive to distributors, and they will use it as a stepping stone to coordinate more film schedules with theaters around the world and even larger theaters.

Taking "The Birth of a Star" as an example, if the box office is 100 million, the recovered box office payment is only 30%, which is 3000W.

The higher share of the publisher means that they have to do more work.

There are only two people who came to pick up the airport today, a man and a woman, the man's name is Song Nian, he is the person in charge of Huaxia Film and Television in Shu Province, and he is responsible for the coordination of Rongcheng + Yudu and other cinemas in the province.

The woman's name is Zhang Yu, who is the distribution staff, responsible for buying air tickets, renting cars, booking hotels for the crew members, and formulating the roadshow process.

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