Today's protagonist is Liu Qiangdong, which is undoubted, such as Lu Heng, Liang Botao and others are just his foils. Pen "Fun" Pavilion www.biquge.info

But no matter how proud Liu Qiangdong is and how Jingdong raises his eyebrows today, it can't hide the brilliance that belongs to Lu Heng.

Because compared with JD.com, Today's Capital, and the father of red chips, which have already entered the public eye, Lu Heng, an angel investor who suddenly appeared, is more eye-catching.

He appeared very suddenly, and in JD.com's second financing, he made the same investment as Today's Capital, and got a lot of shares.

Especially when Liu Qiangdong introduced the financier in person, most of all the flashes that shone over focused on Lu Heng.

Many media reporters are already asking each other about the identity of this young man involved in venture capital and Internet companies.

Rich second generation, spokesperson of a large consortium, or a self-made entrepreneur?

Compared to the first two, the last guess is the least likely, and most people ignore the past.

are guessing whether Lu Heng is the descendant of a famous rich man in China, but there are not many rich people with the surname Lu in China, there is a Lu Jinsheng in Shandong, but most of the industries he is involved in are in pharmaceuticals, real estate, and catering.

Crossing over to Internet e-commerce, the span is really too big to believe.

And even if he can reach out and invest more than 60 million people in coins at once, it is not the funds that Boss Lu can give his son.

Not everyone's dad is Wanda's dad, and he gives 500 million start-up funds in minutes.

Therefore, many people have already made up their minds that after the press conference, they have to find out the bottom of Lu Heng.

This is one of the priorities of their work, after all, the financing of Jingdong Mall is of great symbolic significance, representing the first ice-breaking financing of domestic e-commerce under the financial crisis. If a few investors don't know their details, it will be difficult to edit the manuscript when they go back.

Lu Heng sat down with a smile, just when Liu Qiangdong introduced him, he greeted everyone present, but it was no more.

Today he is not the protagonist, so naturally he will not grab the microphone to speak.

Liang Botao waited for Lu Heng to sit down, and said in a low voice: "Lu Dong, you may be famous after today!"

Lu Heng was unmoved, and chuckled: "Are you talking about being famous in the industry or being famous in front of the general public, if it is the former, I will naturally be happy, so that when I want to invest in other emerging companies in the future, it will be easier." If it's the latter, hehe, I'm not a big star, how many ordinary people are willing to remember me?"

Liang Botao shook his head, "Self-made people and young people are often the objects of discussion by ordinary people. From these two points, you already have the qualifications to let ordinary people know. And with the professionalism of these media practitioners, it is not difficult to dig out your details, after all, Liu Qiangdong introduced you just now, but you are the chairman of Hengcheng Group. ”

Lu Heng pursed his lips and smiled, but he didn't refute or agree.

In their industry, there are those who became famous at a young age, such as Li Xiang, the founder of Autohome, in China, and Mark Zuckerberg, the founder of Facebook, abroad, but how many ordinary people know about them?

Most people are not ignorant of using their products, but they will not delve into the existence of these people.

Seeing Lu Heng's indifferent and unruly mentality, Liang Botao was a little puzzled.

Could it be that today's young people have such a good quality in their hearts, and when it is possible to become famous, people are so calm, disdainful or unmoved?

Puzzled for a moment, Liang Botao mainly wanted to know whether Lu Heng had any intention of cooperating with him.

Taking advantage of the fact that the press conference was not over and everyone had not parted ways, Liang Botao was eager to show his attitude.

"Lu Dong, I think if you complete the territory of financial services, it will be very beneficial for you to build an automobile business empire.........

Lu Heng listened to Liang Botao's explanation of the information about auto finance with a calm expression, and he also had his own plans in his heart.

Whether it was Liang Botao at the investor conference of Today's Capital or at the financing meeting of Jingdong Mall, Liang Botao showed enough kindness to himself, and ignored Huang Guan, who was in the same vein as him, which seemed abnormal at first, but at this moment there is a reasonable explanation.

From the very beginning, he wanted to find a partner in the mainland so that the Xinyuan guarantee he created could gain a foothold in the mainland market as soon as possible.

Obviously, he who can act as an angel investor to finance JD.com is undoubtedly a very powerful partner.

I think he was even more determined to think about this idea after investigating it privately!

Hengcheng Group seems to be very similar to some large auto retail groups on the market today, but it is fundamentally different.

That is, the development direction of Hengcheng Group has never been limited to the auto retail, just like Zhao Jing said when he applied for the job, he wanted to build Hengcheng Group into a Fortune 500 company, which seems to be out of reach, but everything is not done bit by bit?

Relying on the current strength of Hengcheng Group, it has gradually been ranked in Chongqing, and even in the whole country, the strength is not weak.

If he gave birth to a child, maybe he could already be called the rich second generation.

Lu Heng smiled, his thoughts went a little far, and he returned to finance.

Obviously, Liang Botao is not unprepared to come to the door, and Lu Heng himself has to admit that the current Hengcheng Group can indeed expand, and even needs independent financial services.

In China's post-80s and 90s, the concept of consumption is becoming more and more advanced, taking out loans to consume, enjoying in advance, and repaying after spending, and this consumption concept has gradually become the mainstream.

Loans to buy houses, loans to buy cars, and even as small as a computer and a mobile phone, are all popular installment payments, and it is no longer the mentality of the older generation of parents who are afraid to save money and never want to owe money.

Bank loans are gradually transitioning from large enterprises, large corporations, to small businesses, and even private individuals, and students also see the market inside.

Not to mention a private loan guarantee company such as Liang Botao, who smelled a little bit and began to lay out.

Although the loan business of Hengcheng and several banks can meet the needs of customers, it is very low for Hengcheng's own profits!

There is almost no high profit in the decoration that has just started, which is not what Lu Heng and Hengcheng hope for a series of management.

The profits that financial services can generate are comparable to, and in some ways even higher, than car decoration.

However, Hengcheng does not have the strength to set up its own financial guarantee company, and they can only contribute this part of the profits to the big banks.

Now that Liang Botao has come to the door, although it still can't reach 100% profit, it will definitely be much better than cooperating with a bank.

Compared with big banks, Hengcheng Group is in a situation where the main bank is weak and the customer is strong, so it can't ask for too much profit, and at most get a little handling fee.

However, if compared with the Xinyuan guarantee founded by Liang Botao, it is a situation where the host and the guest are equal and the two sides cooperate, which is not unacceptable.

The corners of Lu Heng's mouth were slightly upturned, and when Liang Botao's mouth was a little dry, he gently interrupted his words.

"Liang Lao, maybe we can talk about it in detail in private, after all, today's protagonist is Jingdong. ”

Liang Botao was stunned for a moment, looking at the gazes of others, he couldn't help but be dumbfounded, he was anxious.

But then, joy came to my heart, Lu Heng's words had been loosened, it seemed that there was hope for cooperation!

(To be continued.) )