Chapter 1455 - Rich and Easy to Do
The relevant licenses for pharmaceutical production and operation of the Middle East Branch's Lanrun Pharmaceutical Section in AJ were quickly completed, and the approval speed was very fast.
Of course, there is also the role of money, and those poor local government officials work extremely hard under the effect of money, and the process should have dragged on for at least a month or two, but it was all done within ten days.
Qin Lang was so happy. As long as you can speed things up, the money you spend now can easily be recouped when the project is launched earlier.
The Middle East Division's pharmaceutical and real estate businesses have also officially launched their Middle East development plans after Arsla has received funds.
The construction site of the pharmaceutical factory is also in the Middle East Branch, and the current third phase of the project is the Chinese medicine factory and related supporting facilities, and there is also a 33-storey office building under construction, which will be used as the office of the management of the Middle East Branch in the future after the completion of the construction.
The entire Middle East branch is well planned, the 800 acres of land are fully utilized, and Qin Lang is currently applying to the local government to purchase more land for the expansion of the branch in the future.
After the construction of the pharmaceutical factory, Qin Lang plans to build 50 production lines in the pharmaceutical factory of the Middle East branch, which will take about seven or eight months to complete.
The investment in 50 production lines is about 25 billion yuan, which is equivalent to more than 400 million US dollars.
While the Middle East branch was carrying out the large-scale construction of the pharmaceutical sector, Qin Lang also began to prepare for the establishment of pharmaceutical sales channels.
At present, the situation in the entire Middle East is that there are scattered pharmacies in various countries, all of which are decentralized and self-operated, just like the mountains of bandits, which are not large-scale, which is also related to the general environment of the Middle East.
What Qin Lang wants to do now is to connect these scattered pharmacies to form a complete channel network, and the other is to build his own pharmacies in some cities with poor medical environment, so as to make the pharmaceutical channel network in the entire Middle East more perfect.
This is a very large project, and the amount of funds required is also very large, but fortunately, Qin Lang has received an injection of 10 billion yuan from Prince Arsla and can now have a large amount of money to complete this task.
Of course, in addition to funds, a large number of manpower is also needed, and Qin Lang feels that the manpower of the pharmaceutical business is a little insufficient, so he also prepares for the talent training of the pharmaceutical section of the Middle East branch, and at the same time recruits local people who can read and write and do arithmetic to join the training program for the entire Middle East.
The gap between rich and poor in the Middle East is quite severe, with poor families may be so poor that they wear the same pair of pants, rich families may own several Lamborghini at home, and the ratio of poor to rich is about nine to one.
In the end, the poor people account for the majority in this world, so as soon as the recruitment announcement of Lanrun Pharmaceutical appeared, there was an endless stream of locals who wanted to join the Lanrun Group, and for the locals, the benefits and treatment of the Lanrun Group were absolutely top-notch, and this was a good opportunity for the poor to turn over and sing, which should not be missed.
In just one month, a large number of locals from several nearby cities frantically poured into the Middle East branch to apply, and soon the first batch of 1,000 people training courses were full, and the Middle East branch began to train these whiteboard employees in the pharmaceutical industry.
However, the job fair is not over, and the selection of the second batch is still continuing, also with a number of 1,000 people, and it is planned to follow up after the first batch of whiteboard employees have completed a month of training.
Lanrun is currently training grassroots employees in the pharmaceutical sector, so like an assembly line, everyone is instilled with the basic knowledge and business philosophy of Lanrun Medicine, and the most important thing is to train the loyalty and moral quality of employees.
In the process of training employees, the pharmaceutical sector also pays attention to discovering some high-quality employees, which can be promoted as talents in the pharmaceutical sector in the future.
While the Middle East branch was vigorously developing real estate construction and raising a series of preparations for the pharmaceutical sector, Qin Lang left the Middle East branch with a large team of 200 people.
This large team was dispersed into teams of ten people, transferred to various cities in the Middle East, contacted the heads of pharmacies in various local cities, and prepared to invest in or merge these local pharmacies, and add these original pharmacies retail points in the Middle East to the channel system of Lanrun.
This is a network model of mergers and acquisitions and channel franchises, which is very common in Europe, America and China, but relatively new in the Middle East, where news is relatively closed.
Convincing these pharmacy owners to sell or franchise is a painstaking and lengthy process that requires not only the physical strength, energy, and patience of the entourage.
There are 10 or 20 countries in the Middle East, and there are hundreds of retail pharmacies in each country, and even if the large team of 200 people in the Middle East branch is dispersed, it is not easy to go through all these countries.
Qin Lang's plan is that after running through these existing pharmacies in the entire Middle East, it is enough to be able to master 30 percent, and then Lan Run will build about 10 percent of the new pharmacies by himself, so that it can almost form a fairly complete channel network in the Middle East.
It is estimated that there are more than 1,000 pharmacy retail outlets in this channel network, and when the time comes, a unique brand of Lanrun Pharmaceutical's sales network can be formed by carrying out all-round transformation.
It will take about three months to establish the channel of the entire Middle East Medicine, and by the end of the three months, the construction of the Middle East Branch Medicine will be almost completed.
At the same time, the personnel training of the pharmaceutical section of the branch is also nearing completion, except for the pharmaceutical factory should leave a part of the staff, other people can be sent to various channel distribution points to assist in the operation, and then the entire pharmaceutical sector can enter normal operation.
These are the backbone members of the grassroots level, but the training of senior medical research professionals and management is much more difficult, and the current Lanrun Middle East branch has to apply to the Huaxia headquarters to transfer a large number of manpower to fill this gap.
Three months later, the construction of the commercial channel line of the pharmaceutical sector in the Middle East was completed, and the construction of the pharmaceutical factory was also completed, and the construction of the production line had begun.
Of course, the output of drugs produced at this point is not enough for nearly 20 countries in the entire Middle East, large and small, to plug the gaps, so the current source of drugs still relies on imports from China, but the import and export tariffs are quite high, almost doubling the cost of drugs.
However, even if the cost of the drug is doubled, it doesn't matter, the current factory price of "Fushen No. 1" and "Detox No. 2" produced by Lanrun Pharmaceutical is not high, and it is the public route, and the slogan is "Let all ordinary people be able to eat conscience medicine and rest assured medicine", so even if the drug sales price is four or five percent higher than that of Huaxia, the market in the Middle East can accept it.
Because the Middle East market is relatively short of doctors and medicines, there is not much independent pharmaceutical production capacity, and most drugs in the pharmaceutical market basically rely on imports, so the price of drugs in the market is relatively expensive.
In contrast, even if the price of the two drugs imported from Huaxia is increased, the price is actually more affordable than other similar items, and the quality of the drugs is better, which is definitely the best choice for the people, and it is estimated that it will not take half a month to completely squeeze out the entire market of similar drugs.
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"Thanks to Allah, our child is saved from illness!"
A woman with a withered face prays with her hands folded in prayer at the door of the drugstore.
Now that Lanrun Pharmaceutical's drugs have officially entered the Middle East market and distributed all over the world, the woman's seven or eight-year-old child suffers from serious mental illness, but because of the lack of medical treatment in the local environment and the poverty of the family, the treatment effect has not been satisfactory.
And Lanrun's "Fushen No. 1" brought the gospel to this family, the woman only bought a bottle for the child, and after eating it a few times, the effect appeared, and the child's mental illness has been completely suppressed, and it is estimated that if you insist on eating it for a month or two, you will not relapse.
In the past few years, the woman's family spent ten times the price, but the child's condition did not improve, but now Fushen No. 1 has such a good effect after only taking it so many times, and the price of medicine is not high, which also makes this poor family see new hope.
After all, for a family, children are also the continuation of life.
That's why there is a scene of a woman praying at the door of the pharmacy and thanking Allah Allah.
And related examples, in various countries in the Middle East, many Lanrun pharmacies have appeared at the door, in the pharmacy door to pray not only women, but also the elderly, children, now the entire Middle East Lanrun medicine section for the people, is Allah Allah sent down to save the sick.
"Fushen No. 1" and "Detox No. 2" entered the entire Middle East market in less than 10 days, and it completely ignited the enthusiasm of the current market, and the sales of the two kinds of drugs entered a hot mode, and the original backlog of 80 tons of drugs was quickly sold out, and the branch had to ask Huaxia for urgent help and hurry up the dispatch of the second batch of drugs.
After receiving the news of the Middle East branch, the Huaxia headquarters also began to release a large number of orders to the outside world and increase the production scale of drugs, after all, the original production line scale of the pharmaceutical factory alone is not enough to meet the entire domestic and foreign markets.
At the same time, the Huaxia headquarters learned that the Middle East branch was short of senior medical research professionals and management personnel, and also began to prepare personnel in China to prepare to support the Middle East.
The best way to quickly prepare manpower is to poach from the domestic pharmaceutical industry, and use high salaries to poach some high-tech personnel and management talents in the industry to Lanrun, and because of a series of big moves by Lanrun Pharmaceutical, the domestic pharmaceutical industry has also taken another storm.