Because for more than a month on the eve of the Spring Festival this year, he had to come to Yanjing often, so Shen Huan simply wrapped an executive suite in the Hyster Hotel, and now he just returned to the hotel to sit down and rest.

Sitting on the sofa, he rubbed his brows, looking quite tired.

Du Ziqing didn't rest as soon as he entered the room, and after a while, he brought over a cup of green tea and put it on the coffee table in front of Shen Huan, "Brother Huan, tea." ”

Shen Huan nodded, put down the hand on his eyebrows, picked up the teacup and sipped it slowly.

The caffeine in the tea leaves didn't work for a while, Shen Huan's face still looked a little tired, and when he thought of the next itinerary, he finally put down the teacup, walked to the bathroom and washed his face, and the whole person looked a little more energetic.

Then Shen Huan walked back to the sofa in the reception room and sat down, and continued to pick up the cup of tea and drink it slowly, but his mind was not on it, but on those recent things.

Not to mention the Golden Melody Awards, the Spring Festival Gala and the concert, relatively speaking, these things are relatively easy for Shen Huan, and he has been thinking more about the other two things recently, one of which is the project financing of the new movie.

After the news of Meigao Pictures' decision to go out was learned by well-informed industry insiders, the financing of the new film has made some progress. The previous companies that were still in a wait-and-see state have obviously loosened their attitudes, and so far, they have made a breakthrough in the light and shadow media, and have preliminarily determined to enter the market, and are currently in contact and negotiation of specific things, and the possibility of finally joining is very high, and if the light and shadow media finally enters, it is expected to bring more than 60 million funds.

Another thing is the financing of Guanghui Cloud Music.

Shen Huan's original meaning was to operate Guanghuiyun Music independently, but his idea has now begun to change. The reasons for his change of mind were twofold.

The first aspect is funding.

He originally envisioned the development funds of Guanghui Cloud Music: in addition to Guanghui Cloud Music's own profit subsidies, most of the profits came from the "Charlotte Troubles" movie. But with the birth of a new movie idea, that vision went awry.

If he wants to avoid working for others and make as much possible profit from the new movie, he must invest, and the investment amount must not be less, so that the follow-up capital investment on the side of Guanghuiyun Music will be problematic, and it is necessary to introduce new funding channels.

The second aspect is the speed of the company's development.

Although Guanghui Cloud Music has developed well in the early stage, the rising momentum is rapid, and it currently occupies a good market share, but after the large wave of traffic pulling momentum before Shen Huan has passed, the development speed of Guanghui Cloud Music has slowed down significantly. In the process of studying how to add new growth points and re-improve the speed of development, Shen Huan also re-examined his original idea and found that his original idea was still too petty.

At the beginning, he only wanted to grasp the company's shares and the right to speak, but he ignored the element of "time".

That's right, he can completely control Guanghuiyun Music in his own hands, and he also has other hematopoietic channels to invest funds in Guanghuiyun Music, which can develop slowly, he is not in a hurry, he can afford to wait. But he can afford to wait, will the world wait for him?

In such a market of Chinese Internet music, everyone is fighting hard, you slow down, others do not slow down, but accelerate, then you will fall behind, which can also be seen from the market share.

After Chu Ping relied on Shen Huan to strongly increase a wave of market share, the current music market share has a new trend of change. TT Music continues to take the lead, with an increase in market share, rising to 40%, Xinghui Entertainment holds a listening music that continues to grow, returning to the second position with a market share of 23%, Guanghui Cloud Music falls to the third place, with a market share of 17%, Yi Music held by Yiwang ranks fourth, occupying 12% of the market share, and the remaining music websites occupy 8% of the market share, the space is further compressed, and the centralized trend is gradually obvious.

The reason for this image is, in the final analysis, that the follow-up capital investment of Guanghui Cloud Music is insufficient.

Shen Huan's original big wave of rise, although it seems that he didn't invest much money, but those large amounts of high-quality music content are intangible assets, which can be converted into investment, which is a large investment. At present, the investment in this area has been greatly reduced, and there is no capital to make up for it, many things cannot be realized, and the speed of development will naturally come down.

What Shen Huan wanted before was to invest the profits of "Charlotte's Troubles" in it, but at present, the profits of "Charlotte's Troubles" are not much shared. And judging from the market situation he currently understands, the effect he can achieve by investing two or three hundred million yuan in the current market is really not as good as he expected at the beginning.

Overall, his current strength is still too limited.

He wants to maximize the potential of Guanghuiyun Music, or follow the normal development route of Internet companies, that is, the seed round, angel round, A round, and B round.

Although the introduction of financing will dilute his shares, it will correspondingly allow Guanghuiyun Music to develop at full speed as much as possible, and in terms of the absolute amount of final expectations, it is still larger than the small family development model he expected before, and it is much larger.

Shen Huan was just an actor before, not an all-rounder, and he had not carried out such a large-scale company development operation before, so it was inevitable that there would be a mistake in the route setting at the beginning.

Therefore, Shen Huan changed his thinking in a timely manner and began to change the development model of Guanghui Cloud Music and raise funds.

After deciding to finance and develop, Guanghui Cloud Music directly skipped the seed round and angel round, and entered the A round of financing - in fact, Guanghui Cloud Music has such two stages, but the investors at that time were Shen Huan himself.

The current situation of the A round of financing is quite good, and several large companies have become interested in Guanghui Cloud Music, including Pan Pacific Investment Co., Ltd., Shanghai Culture Radio, Film and Television Group Strategic Investment, Zhongtai Fund, etc. And what surprised Shen Huan the most was that Galaxy Search also expressed its intention.

After the emergence of the Internet music market, Galaxy Search, as a domestic Internet giant, also made a tentative entry, but I don't know if it is the decision-making reason of the high-level of Galaxy Search, Galaxy Search is too slow to enter, and the Galaxy Music it holds has not been able to achieve leapfrog development with the help of Galaxy Search's channels, but has fallen into the "remaining music websites" after the division of four music websites.

Step behind, step by step, under the current market situation, it seems that it is really difficult for Galaxy to develop in the Internet music market. Galaxy also seems to be aware of this problem, and seems to have begun to try to take other paths, expressing investment intentions in Guanghuiyun Music, which is the manifestation of its intentions.

Shen Huan has focused a lot of his energy on this A round of financing recently.

Among these companies, what he hopes to cooperate with the most is Galaxy Search. Because it is different from other companies that simply cooperate in finance, Guanghuiyun Music can extend the direction of cooperation in cooperation with Galaxy Search. Galaxy Search can use Guanghui Cloud Music to intervene in the Internet music market, and Guanghui Cloud Music can also expand its Internet influence through Galaxy Search, which is a good win-win model for both parties.

Although everything is going well, running around and flying around will inevitably involve energy, which makes Shen Huan, who was finally a little more idle for a while before, a little uncomfortable and tired.

……

"Brother Huan, Director Li is here. ”

Du Ziqing's greeting pulled Shen Huan out of his thoughts, and when he raised his eyes, Du Ziqing was walking in from outside with Li Haifeng.

"Director Shen. ”

"Director Li. ”

Shen Huan stood up, and after the two said hello and exchanged a few casual greetings, Shen Huan beckoned Li Haifeng to sit down, and Du Ziqing immediately made a cup of tea.

After Li Haifeng took a sip of tea, Shen Huan asked, "I don't know what happened to Director Li coming over today? Is there something wrong with the program arrangement of "Tomorrow Will Be Better"?"

The intersection between Li Haifeng and him is only the CCTV Spring Festival Gala, so Li Haifeng made a special trip to the door, and he can only guess in this regard.

Li Haifeng looked at him with a smile, nodded, and shook his head again, making people confused, but without waiting for Shen Huan to ask again, he said the purpose of this trip: "There has indeed been a change in the program arrangement, but it has nothing to do with the program "Tomorrow Will Be Better", but the director team has sent you a new invitation, hoping that you can participate in one more language program." This show is "Such a Family", I don't know if Director Shen paid attention to it when you were in the big rehearsal, it is a small category show, the director team hopes that you can sigh for you, I don't know what you think about it?"

Shen Huan was stunned.

He really didn't expect that the Spring Festival Gala program team would suddenly want to add another program to him.

Of course, it's naturally good to add one more program, anyway, I'm sure I'm going to be on the CCTV Spring Festival Gala this year, if I can, Shen Huan can't wait for the entire CCTV Spring Festival Gala to be his program, but there are some things that I still have to say first.

Shen Huan smiled: "Of course this is a good thing, but I have never been exposed to this kind of stage sketch type performance, and the program team reassures me?"

At the same time, he also subconsciously thought about it, guessing how the Spring Festival Gala program team could suddenly make such a decision, and after linking the things around for a period of time, he had a rough guess: Could it be that the people of the CCTV Spring Festival Gala program team made such a decision after seeing the market's enthusiastic response to his attendance at the CCTV Spring Festival Gala?

If this is the case, then it seems that the pressure on the Spring Festival Gala program group is quite high, and the Spring Festival Gala is also gradually reforming.

Shen Huan was not at ease with himself, Li Haifeng looked more confident than him, waved his hand, and said: "Hey, what's this? Don't say Director Shen, you are an excellent actor, you have an innate advantage in this regard, that is, those singers who have never acted at all, even with only one face, haven't they also performed sketches on the stage of the Spring Festival Gala?"

Shen Huan knew what Li Haifeng was talking about.

Since 2000, there have been two or three pure singers who have run through the tricks of the Spring Festival Gala sketches, and on the stage of last year's Spring Festival Gala, there was a pure "idol" of little fresh meat appeared on the stage of the Spring Festival Gala sketches, these are also the manifestations of the Spring Festival Gala's continuous reform, but whether the direction of this reform is good or bad, no one can tell.

Li Haifeng continued: "In this regard, Director Shen, you have a very advantage, so Director Shen, you don't have to be pressured......"

This is a good thing, Shen Huan is going to participate in the Spring Festival Gala anyway, so he should have agreed to it, but he suddenly had a thought in his heart, thought about the cause and effect, weighed and speculated on all aspects, and said slowly: "This is indeed a good thing, I believe that Director Li has also made a lot of efforts in this, thank you very much, don't leave if it's okay later, let's have a meal together." It's just that after listening to Director Li, I have a new idea about this matter, I don't know if Director Li would like to listen to it?"