Chapter 563: I Don't Want to Lose Face with Apples?
Maybe it's because Cook received a lot of mental impact after visiting several Loongson stores today, so at dinner, he changed from the chatty when chatting with Ren Yan before, from the role of often taking the initiative to talk to Ren Yan before, to the role of constantly throwing questions to Ren Yan.
"Mr. Ren, do you prefer more wasabi or less mustard when you eat Japanese food?"
"Mr. Ren, what do you think of the relatively backward environmental protection measures under the rapid development of the Celestial Empire?"
"Mr. Ren, what is your attitude towards genetically modified foods?"
"Mr. Ren, you are really knowledgeable, and I would like to hear your insights on the future direction of the field of quantum computers. ā
Like a curious baby, Cook kept throwing questions one after another at Ren Yan, and the questions were in various directions, but without exception, Cook, who had already understood it, did not talk about cooperation at the dinner table.
Such a sudden change once made Ren Yan very dumbfounded.
Although he thought that Cook would make some changes because of today's visit to Loongson's physical store, he did not expect that the change would be like this.
At the dinner table, Ren Yan could directly feel Cook's ardent enthusiasm, which had not appeared before.
It's like ...... How I felt about myself from those fans in the past.
"Could it be that after today's visit, Cook suddenly had a personality cult of himself?"
Not really...... There is no such possibility.
It's just that this is really a very metaphysical thing......
After all, Cook's weight in this industry and even the entire technology industry is far from being comparable to himself who has just emerged in the industry, but in such a situation......
This big brother seems to really inexplicably develop a sentiment called worship in himself.
Well...... The reason why you worship is because your charisma has improved dramatically again.
However, the cooperation between Apple and Loongson is different from this, and there is a clear distinction between public and private.
Looking at Cook's warm smile, Ren Yanxin sighed silently.
Because he knew that in a meeting after a while, this big brother would never be able to laugh so easily again.
At the end of dinner, at 8:15 Beijing time, people from Apple and Loongson gathered in the foreign cooperation conference hall of Loongson headquarters.
At 8:30 a.m., the meeting officially began.
Different from the last meeting, in this cooperation meeting, Ren Yan firmly took the initiative in his own hands from the beginning, instead of taking the initiative to let Apple say what the "sincerity" they gave was sentence by sentence.
Although the last meeting did not go well, through the last negotiation, Ren Yan clearly knew what Apple wanted.
"Regarding the cooperation between IOS and Loongson OS, Mr. Cook, I think this thing can be possible, but in addition to the conditions you promised us before, such as a satisfactory license fee, technical support to improve the APP ecological chain, etc., I also need Apple to promise me a condition. ā
"That is, you must clearly inform the public in the form of an official announcement when the next generation of IOS jointly developed by you and us is released, that the core technology of this generation of IOS comes from the Loongson of the Celestial Empire. In addition, if our cooperation on this point goes well, after the relevant contract is signed, you must tell all the public in the form of an official press conference, or your own press conference, or an official press conference jointly held by you and us, on which you can tell all the public that Apple's next-generation IOS uses Loongson technology. ā
"As for the question that you want to get our chip supply in the Loongson V series for Apple's iMac series desktop devices, we will inform the industry of the relevant supply process and price in the next few days, in this regard, Loongson treats all enterprises in the entire desktop device market equally, and everyone can get Loongson V series chips and related technical help in the form of Loongson becoming its upstream chip supplier. ā
"Mr. Cook, you want Loongson to help the next generation of Apple's A-series mobile processors, and you can do that. If this cooperation is reached, you can still maintain the naming tradition of Apple's A-series processors, but you must publicly explain to the public that the technology of the relevant processor chips comes from Loongson, and from the architecture to the process, all of them are developed by Apple under the leadership of Loongson. ā
"Mr. Cook, about ......"
Ren Yan looked like he always said some key questions about Apple's needs, but in every related question, when Ren Yan said the requirements of the Loongson side, Cook's eyebrows would tremble slightly, and he would jump like this from time to time.
Because of what he has seen and heard in the past few days, Cook has already given up his plan for cooperation before he reached the Celestial Empire, and he has also pulled the lower limit of his bottom line with Apple a lot.
However, in Ren Yan's words, every sentence is beyond the bottom line of Cook's current lower limit.
According to Ren Yan, this is equivalent to if Apple and Loongson cooperate, then Apple will be in an absolutely weak position, in fact, it is almost the same as being indirectly controlled by Loongson......
No matter what product or technology, it must be associated with Loongson.
IOS and MacOS have to tell users that the new generation of systems is developed with the help of Loongson.
Desktop-level processors, everyone must know that the Loongson V series replaced Harder and became Apple's upstream chip manufacturer.
And the new generation of A-series processors on the mobile terminal has to let everyone know that this thing is developed with the help of Loongson and completely using Loongson's technology......
There are many aspects of cooperation, as long as it involves technical cooperation, Apple has to make a posture of "we don't produce products, we just rely on Loongson's technology to assemble products......
Although, in fact, it is......
But......
I Cook don't want to lose face?
I don't want to lose face with apples?
This is simply a direct way to make Apple, which was at the forefront of industry research and development, suddenly become an assembly plant similar to some manufacturers under the banner of "domestic" in the previous Celestial Empire......
Isn't it an assembly plant?
technology, Loongson gave. equipment, Loongson gave. The most critical chips are made with Loongson's technology and equipment with the help of Loongson's quota......
Although in fact, this time Apple came to talk about cooperation, it is really like this.
But Cook had never thought of making it public.
At most, it is only to tell the public that Apple has launched in-depth cooperation with Loongson in terms of software and hardware.
But Ren Yan's Loongson now has to tell the world that Apple has become a company that relies on Loongson......
I don't want to lose face with apples?
As Ren Yan expected, Cook in the conference hall was frowning and uncomfortable the whole time, and he didn't have the smile he had at the previous dinner.
Ren Yan had just finished talking about a place and was about to continue, but Cook couldn't help it.
He moved his lips, frowned, and said, "Mr. Ren, I'm sorry to interrupt you. What you just said is completely beyond our bottom line...... With regard to technical cooperation, I don't think the better solution would be to explain it to the world with such fanfare. ā
"Although it is true that Loongson has given Apple a lot of help in the cooperation of our needs, Apple has not provided nothing to Loongson. If the future Apple is directly labeled with Loongson everywhere like this, then such a cooperation is really insincere for Apple. ā
"Mr. Ren, maybe we can use a more tactful way, such as releasing news that Apple and Loongson have reached a deep cooperation in some aspects, without specifying. This is not unacceptable for Apple, and for Loongson, what you need and your reputation in the industry will also rise with the release of such information. It's exactly what you need. ā
Cook's brows furrowed, waiting for Ren Yan's answer.
Ren Yan smiled softly, picked up the teacup and took a sip.
"Mr. Cook, in the entire industry, you are now the person who has the closest contact with Loongson, and you should know more about Loongson than others. ā
Ren Yan's first sentence did not directly answer what Cook said, but conveyed a sense of "you have to see the situation clearly" to the other party.
However, in the second sentence, Ren Yan didn't give Cook any affection.
"You said that Loongson needs to rely on the conditions I just proposed, such as allowing Apple to announce in an official capacity that the relevant technology or products were developed with the support of Loongson, and I and Loongson dare not agree with this point of view. We don't need to get what you call the reputation of the industry in this way, because over time, even if we don't cooperate with any one manufacturer, Loongson will become the dominant player in the entire industry in the future. This is the result of our absolute superiority and leading technology. ā
"The reason why I put forward these conditions is not only to tell everyone the facts, but also to let the world know. ā
"The Celestial Empire Core has stood up, and it is not the Celestial Empire that can be slaughtered at will by the so-called chip technology powers in the form of technological blockade. ā
"Compared to what you said about the reputation of the industry, this kind of message to the world is what I really want. ā
"On this point, which is the relevant requirement I just mentioned, we will not make the slightest step back, that is the bottom line. ā
Cook was in a hurry.
"But Mr. Ren, this kind of practice has exceeded our bottom line! Did you know that in this way, Apple will be reduced from the former industry leader to a ...... in the eyes of the world?"
Ren Yan was not angry: "But this is a fact in itself." ā
"Whether it is the artillery of the Eight-Nation Alliance that hits our Celestial Empire, or the neon people rushing into our Celestial Empire to burn and loot, it has instilled a thought in the minds of our generations to come. ā
"In the language of the Celestial Empire, this is called backwardness and being beaten. ā
"I hope you, Mr. Cook, are aware of this, and it's important to be aware of the form Apple is in today. ā
Cook gritted his teeth: "Mr. Ren, can you have some conditions? I mean, you really can't make such a big fanfare." ā
"I'm sorry, Mr. Cook, but we can't say yes. ā
Ren Yan sighed and continued to speak: "Personally, I have great admiration for you personally, but from the perspective of Loongson and Apple, such admiration does not make me make concessions to you. ā
"This is the bottom line of Loongson. ā
Cook's brow furrowed, and he struggled to figure out a solution in his head.
But he couldn't think of a statement that could make Loongson relax at this time.
Never before has Cook felt such urgency when facing any business or government official.
But Ren Yan of Loongson can easily make him feel like this......
Just when Cook was a little at a loss, Ren Yan's flat voice sounded.
"It's not like there's no solution, Mr. Cook. ā
Cook took a sip from the teacup in front of him, staring at Ren Yan with his eyes.
"Mr. Ren, you say. ā
Ren Yan smiled: "Actually, this solution itself is one of our conditions, but just now, Mr. Cook, you interrupted what I said. ā
Cook didn't speak, motioning for Ren Yan to continue.
"Mr. Cook, I know where your concerns come from, but you should also be well aware that such concerns are actually the current situation of Apple, and even the current situation of all companies except Loongson. Because of the emergence of Loongson, the entire industry cannot keep up with the rhythm of Loongson. ā
"This is an inevitable consequence of technological leadership, so I don't think Apple will tell the world what it has learned from Loongson that it will have a negative impact on Apple. ā
"Because in the future, the company that will receive the support of Loongson will not be the only one, if Apple can be the first to get the support of Loongson, it will also be the first company to gain a firm foothold in the market after the change, which is beneficial. ā
"I know that you may not be able to figure it out or be unwilling to accept this status quo now, so I will talk about our last condition, which is also a way to solve your concerns to a certain extent. ā
Ren Yan took a deep breath.
"Mr. Cook, our last condition is to ask Apple to accept Loongson's stake in the future. ā
The audience was stunned.
Neither the Apple side nor the Loongson side guessed that Ren Yankou's last condition would be like this......
Regarding the issue of cooperation with Apple, Ren Yan had a meeting with the senior management within Loongson before, and the people of Loongson knew about the requirements and conditions put forward here and now.
But the last condition in Ren Yankou's mouth was that he did not tell everyone and discuss with everyone.
The meaning of this sentence is already very straightforward!
That's what you're telling Cook directly......
Since you feel that Apple's face cannot be lost, you feel that if you lose it, Apple's brand influence may be greatly reduced, and you feel that there may be a series of unfavorable situations......
So......
Let's directly become a family, and even turn Apple into a subsidiary of Loongson in the future, so that all the adverse effects you think are gone......
Loongson eats the apple directly, who cares what Loongson technology the apple uses?
Cook swallowed.
He thought the young man in front of him was crazy.
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