Chapter 65: Let word of mouth ferment for a while

Su Yan's state is back, and the atmosphere of the program team has also improved.

Wang Yangyang, who was originally lively, was lost for a few days, and he began to jump out again, and he was still the pistachio of the whole group.

It's just that everyone tries not to mention the ratings and only focuses on work.

。。。

The entertainment section of the home page of the QQ portal is edited by Coke, and he still works overtime until more than ten o'clock in the evening this day, and he is physically and mentally lacking when he gets home.

Habitually turn on the computer and put the dinner in front of me, which is considered a supper, but I have no appetite at all.

habitually click on Douban, looking to see if there are any high-scoring episodes, to relax your mood.

clicked on the variety show page, and found that among the programs with more than nine points on the top, there was suddenly an unfamiliar name.

"Street Food", 9.6, the cover is a photograph of Huang Lei strolling.

Curiously clicked in, there was only one episode of the show, and there were more than 400 people who rated it.

The scary thing is that 1-3 stars are all zero, more than 10 four-star reviews, and all other five-star reviews.

As a professional, Coke's first reaction was that it would be too economical to brush it this way, so it would be tens of thousands of people.

But when he pulled it down, there were more than 100 comments in the comment area, and even half of the drama reviews.

And after one of them proposed the term "the most delicious variety show", the rest of them all agreed and quoted.

Click on a few users at will, and the registration has been for many years, and the products posted are very pertinent.

This gave the olfactory cola a sense of opportunity.

I remember watching similar propaganda in "Street Food", but there was no sound in the back, and I subconsciously thought that it was estimated to hit the street, so I didn't care.

But the more than 300 praises are a bit strange, is it really a pearl covered with dust?

searched for the program and found that there was no video website to include it, only on the official website of Minjiang TV Station, which means that the online broadcast rights have not been sold.

But the strange thing is that the show obviously sold 100 million in naming fees, and there were some news reports.

Only after really seeing it can you have the right to speak, and Coke decided to stand on an objective point of view to judge whether it is really valuable.

The video began to play, and Mr. Huang Lei's familiar voice walked into the streets and alleys of Rongcheng.

When he saw that he started to nibble on scallion pancakes in the video, Coke unconsciously opened the already cold bento.

When Mr. Huang Lei began to squeak and drink the fish ball soup and eat the meat swallow, Coke unconsciously picked up the chopsticks.

When Mr. Huang showed the Buddha jumping over the wall, Cola felt that it was shark fin abalone in his mouth.

When Mr. Huang Lei tasted the roasted fairy grass, Coke found that the takeaway box was empty.

At this time, the progress bar was still halfway there, and after a pause, I went to the refrigerator and got a big apple before continuing to read.

Coke already understands what Douban means by the most delicious variety show, not to mention all the bento boxes that I usually can't eat, and I still feel full.

If there is nothing on your lips, watching the show is sinful, and the so-called agent satisfaction is not used here, it will only make people hungry.

The last scene is a seafood barbecue, and the camera in the video shoots the various ingredients on the charcoal fire very attractively.

Plump oysters are topped with minced garlic, prawns are grilled red, scallops are scalloped with vermicelli, and whole squid is sprinkled with cumin.

Huang Lei picked up the grilled skewers, took a bite to the end, didn't care about rubbing the sauce at the corner of his mouth, his eyes gradually became smaller as he chewed, and a smile began to emerge.

Coke swallowed his saliva hard, kept making up the taste in his mind, and finally couldn't help it, opened his mobile phone and ordered barbecue takeout, and it was exactly the same as in the video.

End of the show.

Coke fell silent suddenly.

It's not that there are no ideas, it's that there are too many ideas.

Sixty minutes in one episode, a few simple foods, but presented from such a unique angle.

There are no exaggerated expressions, no complicated language explanations, everything is like someone in front of your eyes, to restore the most real process.

In particular, the backward shot of the fish ball is really wonderful.

A bowl of fish ball soup is placed on the table, the chopped green onion disappears, the soup disappears, the fish ball turns into fish dough, the camera shows the sea, the fishermen are casting nets, and finally ends with fish swimming underwater.

With just the right amount of music, let yourself almost get up on the case.

After repeatedly confirming the copyright of the network, Coke took the risk of being said to call his boss.

After watching "Street Food", he said it again, and strongly recommended the leader to buy the copyright.

The leader didn't care at first when he heard it, and only after Coke's repeated assurances did he say that he would go to study it in the evening.

After putting down the phone, I was not idle, and directly wrote a press release, preparing to focus on a wave of publicity tomorrow.

It wasn't until the phone rang on the desktop that I realized that the barbecue had arrived, and I knocked on the door for a long time without realizing it.

Soon after arriving at the company the next day, the boss called Coke to the office and praised him greatly.

But said that he had already called someone to contact Minjiang Satellite TV just now, and he was already in talks with some other platforms.

When Coke heard this, he was anxious, and when he was about to persuade the leader to take it with all his might, he found that the head was not nervous at all.

After careful questioning, I learned that a huge amount of money and advertising shares had been prepared, which must be much higher than that of the opponent, so I was relieved.

Not only that, but he also asked Coke to personally go on a trip to give the program director an interview, and prepared to pull up advertisements on the video network and push all users including QQ and WeChat.

For the sincerity and influence of this Internet giant, Minjiang Satellite TV quickly made a choice, and "Street Food" landed on the home page of QQ video on the day the contract was finalized.

More than one million hits in one hour and more than 50 million hits in 24 hours.

Although the video itself does not cost money, website traffic increases by 8% in a day, and paid members increase by 200,000.

This data doesn't look like much, but it is still the first day of broadcasting, and the new member movements are basically going to "Street Food", in order to skip the first 90 seconds of advertising.

Immediately after that, a special post bar appeared, and the Douban evaluation design surged, but the score stabilized at 9.5.

Netizens who have watched it are giving their friends Amway this show, and even exaggerated to introduce it to anorexic patients.

The store that appeared in the video was also dug up by the vast number of netizens with magical powers, although the show did not have the meaning of hiding.

The bosses suddenly found that at some point, there were more customers, and a queue began to form outside.

Even after coming in, what to eat was very straightforward, and I kept taking pictures while waiting.

Usually enough for a day, now half a day is gone, so many people disappointed to return, before leaving also asked the business hours, it seems that they are ready to come back the next day.

After finding a chance to understand, I realized that I watched the show on the Internet and came to taste it.

Among them, there are not only locals, but also people from other provinces who come by plane, which makes the boss flattered.

In his spare time, he sent a message of thanks to the familiar staff of the program team.

Su Yan, who was far away, also just knew that there seemed to be a change on the Internet, and the station also conveyed the news of the sale of the broadcast rights to him.

However, Su Yan didn't care so much at this time, and just wanted to finish the shooting seriously.