Section 180: Handshake Campaign
Feitridge Galloping Horse Cultural Center is a comprehensive venue in Shanghai and the famous "80,000 Stadium" Compared with Shanghai Stadium, although the Fermat Center is inferior in scale, it wins in refinement, and has advantages and disadvantages to each other, so it has become a landmark building in Shanghai since its completion in 2004, and it is the preferred venue for most singers to perform in Shanghai: the 80,000-person stadium is too big, even if the seats are reduced, it is not something that ordinary singers dare to try, compared to this, the Fermat Center with a ceiling of 18,000 is much more suitable.
And this F4 handshake was held here.
Shen Huan and the others issued a total of 50,000 handshake coupons this time, deducting some invalid tickets that could not be reached, lost, and kept for collection, and it was conservatively estimated that the number of valid votes was at least 40,000.
Some people have more than one handshake ticket, and some fans may not have a handshake ticket and want to see their idols, and this situation cancels each other out and leaves a buffer space, and they finally set the expected number of participants at 50,000.
It is expected that 50,000 people will be involved in a group activity, which is not a small project, and it will be a mess if it is not done well, especially in Shanghai, at this point in time, it is even more prudent - the aftermath of the Bund stampede at the beginning of this year is still there, and now Shanghai is still quite sensitive to this kind of large-scale group activity, and it took some effort to approve it.
A film and television company like DreamWorks obviously does not have such experience and ability, and it needs a professional company to deal with it, so Shen Huan found a professional company to be responsible for this project. However, it was also the first time that the company had done this kind of project for a handshake meeting, and it was completely inexperienced.
This kind of handshake will be the first time in China, who knows what will be the situation at the scene after it is really held? What are the points that need to be paid attention to?
It's okay to go to Japan and ask someone to come over for guidance, after all, they have experience in doing this, but there is another thing to consider is that after all, the national conditions are different, who knows what kind of changes will occur when the handshake is transferred to China?
Therefore, everyone is under a lot of pressure on this, after all, if this is not done well, it is likely to become a bomb.
In the end, Shen Huan went directly to Shang Hai after the lawsuit, and immediately became the commander-in-chief to command the battle.
In another world, a certain domestic eighteenth-tier girl group also has similar large-scale activities, and it almost went wrong. Shen Huan, who has mixed tastes, has also paid attention to this girl group when he is idle, and has also studied this model, so he also knows a little bit about it, and there are cases to follow, so he is somewhat sure of being the commander-in-chief.
Well, this guy seems to know a thing or two about everything.
……
It was now nine o'clock in the morning, and the scorching summer sun had come out diligently to work, constantly warming the ground that had cooled down all night, but there were many people gathered in groups on the square outside the center of Fermat.
These are all fans who came to the handshake party, and from the perspective of gender, most of them are women, and it can be seen that they have all taken out the strength to eat milk in order to see their idols, and they are mostly dressed in bright and fashionable, but at the moment they are standing in the square with a parasol. On their right-hand side, through the glass curtain wall of the hall, you can see that there are also many people in the hall, some standing, some sitting, and the gender composition is similar to that of the group outside, most of them are women.
There are only four people in F4, but there are thousands of fans who came over in the morning today, and it is impossible to rush to the top of the group, so they can only wait in line slowly.
In fact, these people outside can also go in, they can blow the cold air inside and wait slowly, but they have some other things to do, so they are standing outside at this moment.
"Who has a handshake ticket? 101 to receive!"
"Handshake coupons, handshake coupons! One hundred and fifty-one, no counteroffer will be accepted!"
……
In addition to these scalpers who want to buy and sell handshake tickets, there are also scattered media reporters wandering around the scene, from time to time pulling a fan who is willing to be interviewed for an interview, and now the reporter of "Shanghai News" is pulling a female fan for an interview.
“…… I think it's a good format, and I think it's great that this handshake finally gives us the opportunity to communicate face-to-face with idols. ”
This female fan is well-dressed and generous when she speaks.
The male reporter asked again: "But other celebrities don't charge, but now they regard this as a selling point, and they have to charge money for shaking hands, don't you think this is too commercial?"
The female fan said: "I don't think so." Although other celebrities don't charge, they can't meet if they want to, let alone shake hands, compared to the cost of chasing stars, I think the handshake will be more cost-effective in this form. ”
The male reporter asked a few more questions, then let go of the female fan, and did not interview other fans, but took a temporary break with the photographer, drank a sip of water, but looked into the hall through the glass curtain wall, saw the orderly fans inside, and then shook his head.
Because of the stampede on the Bund during the Spring Festival, Shanghai is relatively sensitive to this kind of large-scale group activities this year, and "Shanghai News" also smelled the news that may be contained in it, so it sent reporters over - maybe there will be some similar big news here? After all, F4 was so popular in China in the first half of this year, and there were many people who liked them, and it was believed that there were many people who came to participate in the handshake.
But I didn't expect the other party to arrange it in an orderly manner, although there were many people coming, but in addition to the main venue of the handshake party, they also wrapped up some surrounding venues to accommodate the fans waiting in line, and the air conditioning was all turned on, and they were full of hospitality, so not to mention the crowded stampede, even heat stroke did not happen.
"I'm really willing to spend money!"
The photographer was also watching and sighed.
The male reporter also agreed, saying: "This company is very smart, I thought they would charter a venue in order to save money, and let these people wait in line outside, but I didn't expect them to spend so much money and charter so many venues." The profit must have decreased, but in the end, there will be no big mess, and it can be regarded as spending money to buy peace, which is very important. ”
Similar conversations took place inside the venue.
In the A3 venue, a female reporter with a blue temporary ID around her neck is resting at a table, next to a photographer who also has a blue temporary ID, and the camera is placed on the table first, and there are two other cups of Xingke coffee on the table.
“…… I really can't tell that this is a new company that has only been established for less than a year,"
The female reporter twisted her head and looked around, and said.
They are now in a makeshift shed of Starke Coffee, surrounded by several tables that are now full, and several more such sheds nearby, where some well-known food brands have settled in. There are some billboards everywhere around the venue, shampoos, makeup, etc., all of which are some well-known brands.
At the entrance of the venue, there are several security gates, and liquid drinks are not allowed to be brought into the venue, in case of carrying flammable and explosive dangerous liquids and sulfuric acid and other things, after all, these fans will have to shake hands with F4 face-to-face later, and it is difficult to say whether there will be any psychopathy. If you are thirsty, the venue has the organizer to provide the same level price as in the supermarket, quite affordable, and if you don't like to drink mineral water, these settled food brands can also provide their needs, of course, the price is not under the control of the organizer.
Such a series of measures, from the expressions on the faces of those fans in the venue, they are all acceptable, very understandable, the mineral water provided by the organizer in the venue at a low price is a surprise to them, after all, on other similar occasions, food and drinks must be surprisingly expensive, here are all provided at a low price, cheaper than some small stores, and earn the goodwill of these fans.
"Dealing with potential safety hazards has also done a good job of reputation, and by the way has done economic benefits, if there are such activities in China in the future, you can use this activity as a model. ”
The photographer took a sip of iced coffee, nodded, and then said suspiciously: "Sister Zhang, how do I feel that this company is very experienced in this kind of activity? ”
The female reporter thought for a while, "Maybe someone from Japan was hired as a consultant, after all, I heard that there are quite a lot of such activities in Japan, and they have more experience." ”
When the photographer thought about it, he also thought that this should be the case.
……
The venue is orderly, the fans and the inspectors of the sponsor advertisers are very satisfied, but Shen Huan, the commander-in-chief who commanded this battle, is not idle, the side side just finished all the coordination work of this battle last night, and this side side is already working hard to open up, greeting the next fan with a smile, but his heart is full of thoughts and whimsical thoughts.
He knew how Zhuge Liang died, and he was really tired.
It seems that he will still have to learn more from Liu Bang in the future.
With that in mind, the next fan has already come in.