Chapter 277: Virtual Game Chain Internet Cafe

"Now that the equipment has begun mass production, and the Galaxy virtual game has also been developed in the late stage, it will not be long before it can be tested internally. Looks like I have another plan on the agenda. Xiao Jun thought to himself.

This plan is the virtual game chain Internet café promotion plan!

He had conducted some analysis and market research on this plan before, and felt that this plan would be a great promotion and help for the promotion of his current virtual games.

Don't take the world market as an example, at present, only take the Chinese game market.

Xiao Jun's current set of virtual game hardware packages needs close to 30,000 yuan to take home. A lot of ordinary slings can't afford to play this game at all. Then there is only one, you can't afford to invest 30,000 yuan, but you can always afford to play in an Internet café, right?

At that time, as long as you experience the fun of this game, even if the Internet café charges 30 yuan an hour, it is estimated that you will not be able to help but play!

Besides, 30 dollars isn't worth as much as it was ten years ago. 30 yuan, a lot of it is a slightly more expensive pack of cigarettes, and in some cities, a fast food costs 20 or 30 yuan. If you open a member to watch videos, you will be charged 20 or 30 yuan.

Therefore, as long as this game is fun, even if it is an Internet café for 30 yuan an hour, it is estimated that it will be loved by many young people who are poisoned by games.

As for those who have a high salary, or whose family is a wealthy family or even a wealthy family, they can buy these game hardware to play at home.

"If I promote the virtual game chain Internet café now, no one will invest in it. After all, they don't know if my game will be a hit, if they buy my hardware equipment and open an Internet café, the game will not be popular at that time, and they will lose money. Xiao Jun muttered to himself.

"Therefore, the first batch of virtual game chain Internet cafes do not need to find others to join, I will do it at my own expense! As long as the game is popular and the Internet café is popular, there will be a steady stream of franchisees coming in. ”

"Well, an Internet café like this kind of expensive investment, the hourly charge is so expensive, and it is estimated that many people cannot afford it in ordinary cities and counties. After all, where is the per capita income there. Not to mention the township!"

"It seems that the first wave only opened these Internet cafes in first-tier and second-tier cities. "There is a reason why Xiao Jun chose to open these Internet cafes in the first and second lines. First of all, first-tier and second-tier cities have large populations and developed economies, so there is no need to worry that the people here cannot afford to spend.

Second, if these Internet cafes are opened in third- and fourth-tier cities, Xiao Jun's funds can't afford it. After all, there are so many cities in China, even if you open one city, it will be difficult. After all, he only has 200,000 sets of equipment.

"Well, there are a total of 5 first-tier cities and 36 second-tier cities in China. In first-tier cities, there are 2 virtual game cafes in each first-tier city, and one virtual game café in each city in second-tier cities. In this way, Xiao Jun will open 82 Internet cafes.

Xiao Jun's budget for each Internet café is 5 million, and the 5 million is used for shop rent, decoration, staff recruitment, broadband fees, etc. He felt that five million should be about the same. After all, the gaming hardware (virtual helmets, consoles, gimbal treadmills, tactile gloves and some auxiliary equipment) in it does not need to be paid for. It was sent directly to an Internet café by Xiao Jun for use.

Therefore, the money spent on the purchase of equipment is equivalent to saving.

In traditional Internet cafes, investing in an Internet café to buy equipment and decoration is the most costly.

The same is true for Xiao Jun's future virtual game Internet café, where the purchase of equipment is definitely the only item that costs the most money. For example, outsiders want to join and open a virtual game Internet café. For example, if you want to open an Internet café with a 500 machine.

One device is close to 30,000, and 500 devices is 15 million! Coupled with your shop rent, decoration, labor, etc., it is estimated that it will take close to 20 million to invest in such a virtual Internet café! Of course, if you don't decorate it so luxuriously, it is estimated that more than 16 million, 17 million is about the same.

But don't look at the investment so much, but it pays off very quickly.

For example, if these Internet cafes charge 30 yuan an hour, 500 machines, 24 hours a day, I calculate it as one machine, of which 12 hours are on the machine, and the remaining 12 hours are not on the machine.

That is to say, the turnover of a machine is 360 yuan a day, and 500 machines are 180,000 yuan! A month is 5.4 million yuan.

Even if it costs 20 yuan an hour, then there are millions a month. So back to a few months of things.

Of course, this setting is the case of the game's popularity!

Xiao Jun is very confident in whether the game is popular or not.

When the game becomes popular, there will be a steady stream of people who will invest in joining the chain of virtual game Internet cafes, and when the time comes, ...... While my gaming equipment will continue to sell, the gamers will continue to grow, which is a win-win plan.

In the afternoon, Xiao Jun came to Galaxy Games.

"Xiao Wang, bring me the marketing manager. In the office, Xiao Jun said to his assistant Xiao Wang.

"Yes, Mr. Xiao. ”

Soon, Huang Weicai, the marketing manager, walked in.

"Mr. Xiao, are you looking for me?" asked Wang Weicai respectfully.

"Yes, that's right. I'm going to tell you about the task I'm going to give you. First of all, I'm going to start a virtual game Internet café promotion plan......" Xiao Jun began to say to the sales manager.

After listening to this, Wang Weicai agreed very much. After all, he also knows that virtual games are too difficult to promote. The reason is that its equipment is more expensive.

For example, in an ordinary Internet café, the investment cost of one machine is only 2,300 yuan. High-end Internet cafes may cost four or five thousand yuan (there must be special channels for buying equipment in large quantities, and there will also be discounts, so the goods you get must be cheaper). But Xiao Jun's this, a set of virtual game equipment needs to be close to 30,000 pieces. So there will be some people who can't afford to play.

"Okay, then you have to send most of the people in the marketing department to start conducting research and research in the major first- and second-tier cities to see what location is suitable for opening an Internet café! Keep in mind that the turnover of an Internet café also has a lot to do with the location. It has to be in a busy area. Xiao Jun said in a deep voice.

"I know this, Mr. Xiao. ”

"Okay, this time to open so many Internet cafes, I have to invest more than 400 million, you must give me a good fix!" Xiao Jun said with sharp eyes.

"Yes. Wang Weicai suddenly stood up straight and swore an oath. He also knew that the plan was important. Of course, don't dare to be sloppy.