Joanna's answer made Joanna stunned, she just asked for a sky-high price, asking Jonas to pay the money on the spot. The genius lived in the first 35d1 but did not expect that Jonas would not talk about it at all, and directly flipped the table.

Seeing that Joanna didn't come back to her senses for a while, Jonas said again: "Aunt Joanna seems to have forgotten that I am not a business manager, I am just an investor.

For an entrepreneur, the face is to eliminate the difficulties in operation. For a financial investor, it is the rate of return on investment.

I wanted to enter the automotive industry in order to find a stable long-term return project for my investment bank, which can have small profits, but must be stable for a long time.

If it is so difficult to build my own company, I can invest directly in Volkswagen, Mercedes-Benz, and BMW, instead of standing against you. ”

Still a little incredulous, Joanna asked, "You gave up on a promising project so easily?"

Jonas said with a smile: "For investors, it is necessary to know how to stop losses in time. What's more, I am paying very little now, and the stocks I keep are still appreciating in value, and I am still making profits. ”

Although Joanna is smart, as a business leader, she is also relatively qualified.

But she is more than clever and less intelligent, and lacks a divine perspective to see things and analyze Jonas's actions.

Jonas only started talking about wanting to enter the automotive industry last year, and it wasn't until this year that he had plenty of money to start acting.

Joanna has been thinking about how to tie Jonas to her chariot, but she has not thought about what she values is not necessarily what Jonas values.

Of course, Jonas is only saying that, at least for now, he has not given up on investing in the auto industry.

He just came with a dose of strong medicine to dispel Joanna's illusions.

He's not new to the workforce, so he doesn't see some of the pitfalls. Even if he was only a middle-level in his previous life and had never eaten pork, he hadn't seen a pig run.

Something unexpected happened to Joanna, not only Stefan, but even Suzanne and Giovanne couldn't help but persuade to make Joanna's conditions more lenient.

"Mom, Jonas just wants to enter this industry, how can we become a threat? We become allies with Jonas and we can exert more influence in the industry in the future. ”

Stefan also said: "Mom, your conditions are too harsh, so we are still working for BMW, but you promised to let us go alone with Jonas." ”

Hearing the words of the sister and brother, Joanna couldn't help but smile bitterly, these two children are still too simple, and they exposed the bottom line from the beginning.

Giovanne was also surprised and asked, "Aunt Joanna, your conditions are much harsher than our Fiat, and Jonas didn't even agree to our conditions, how can he accept your conditions?"

If Jonas were in Joanna's position, it would feel like the three of them were a bunch of pig teammates. It would be a mistake to confuse business with feelings.

But Joanna didn't seem to care very much, she said with a smile: "In your hearts, Jonas is just integrating auto parts companies and wants to get involved. But in the minds of German companies, he is destroying the entire pattern of the German automotive industry.

Austria has always been an important part of the German automotive industry, and without German support, do you think Austria can become an important producer of spare parts without a car company?

Now, if Jonas wants to shake the pattern of German car companies, he will definitely encounter a counterattack from German car companies. ”

Jonas doesn't know if Joanna is true or not, but her words make perfect sense.

I only saw the solid foundation of the Austrian automotive industry, but did not take into account that the Austrian automotive industry has always been a forbidden place for German car companies.

I also underestimated the determination of the German company, which has a great possibility and will not allow itself to get a piece of the pie.

Joanna saw that Jonas was thinking about it, and said, "Jonas, you want to enter this industry through the Austrian automotive industry, but you ignore the relationship between Germany and Austria!"

Jonas did think a little simple, but this visit was worth the trip, his acquisition in Austria had not yet begun, and even if it was terminated, it would not be much to lose.

If you are an ordinary person, you may not know how to break the situation, but you have the historical experience of the development of the automotive industry in the next few decades, and it is not difficult to break the situation.

Since my acquisition of the Austrian company would be hindered by the German car company, I will directly target the German car company.

After World War II, Germany remained under trusteeship and suppression.

Under the control of Armenia, their industry and commerce developed rapidly, but the power of the government was small.

Especially now that East and West Germany have not merged, it will not be too much of an obstacle for them to take a stake in a German car company.

As for individual car companies, they want to fight with themselves for cash, and that's a joke.

The current Mercedes-Benz company is listed in Frankfurt and has a market value of less than $7 billion, while Volkswagen is a little higher, and it is less than $9 billion.

You can't do a controlling stake, but if you want to become their majority shareholder, when you want to be a catfish, it's easy.

If they had become the majority shareholders of the three major German car companies, would they still oppose their takeover?

However, not being able to be so aggressive at first, Jonas began to think about how to act in a roundabout way.

He asked tentatively, "Aunt Joanna, will you welcome Hoffman Investment Bank as a shareholder of BMW?"

Joanna laughed, "Why not?"

That being said, Jonas couldn't believe that Joanna would allow herself to become a shareholder of BMW so easily.

From 1971 onwards, Henry Ford II continued to show interest in BMW and took every opportunity to express it, even after Herbert's death in 192, when he visited Joanna several times.

But no matter how tempting it may be, the Covant family has insisted on not selling its stake in Ford and has repeatedly said they will not sell even a small stake in BMW.

If Jonas wants to become a shareholder of BMW, he can only buy it from someone else, or buy it directly from the secondary market.

As long as Joanna holds the family's BMW shares, it is impossible for anyone to make BMW their own company.

German corporate law stipulates that only those who hold more than 75 percent of the shares can apply for delisting.

The Covant family owns nearly 47 percent of BMW's shares, and anyone can only be a second shareholder.

Even in later generations, Stefan and his sister inherited a part of the shares, and he still retained 2573 shares in his hands, in order to not give anyone the opportunity to control 75% of the shares.

Jonas asked, "How many shares can the Covant family transfer to my Hoffman Investment Bank?"

Joanna restrained her smile and said after a long while: "If it were someone else, I would tell him that the Covant family would never sell any of its shares, but with you, I can transfer no more than five percent." ”

Jonas understood. "Is it because I'm friends with Suzanne and Stefan?"

"Yes. ”

Jonas nodded, and then asked, "If I want to buy Rover Motors in the UK, does Aunt Joanna have any suggestions?"

She muttered and said, "My advice is not to buy any British car companies. ”

"Why?"

"The UK is an island country, and in their country, there is no complete automotive industry system, and the import and export of parts and components will add some additional transportation costs.

Moreover, their earliest welfare state was labor-intensive, and their unions often insisted that no employee should be fired while paying expensive pensions.

Doing business is not like making investment, doing investment requires accurate vision and accurate operation, but to do business, the important thing is patient communication and cost control.

If costs are not controlled, the risk increases. ”

Jonas nodded, making sure that Joanna was still a friend to her, even though she was in business.

He was well aware of the decline of the British automotive industry, BMW bought Rover in the nineties, and ended up losing money and had to sell.

In later generations, almost all British cars were bought by foreign companies, but except for Rolls-Royce, Bentley, Aston Martin and other luxury cars, the other brands lost money.

India's Tata bought Land Rover, Jaguar, and the good times have passed for a few years. By the time sales in China declined, they lost billions of dollars a year.

This is mainly due to the UK's union protection system and the overall high cost due to the increase in transport costs.

It's not that British brands can't be acquired, such as Rolls-Royce and Bentley. These two luxury brands are the pinnacle of the world's automotive industry.

Even if it's not to make money, it's good to brush the grid, not to mention that you can really make money.

Apart from these two brands, there is no other brand that can compare to them.

In 2002, Mercedes-Benz launched the former luxury brand Maybach in order to compete with Rolls-Royce and Bentley.

However, the market does not recognize it, and people only recognize Rolls-Royce and Bentley. They produced for ten years, lost money for ten years, and finally had to withdraw from the market again.

Jonas laughs: "Still, I have my eye on two car brands. I also hope to work closely with BMW in the future. ”

"Which two?"

"Rolls-Royce and Bentley. ”

Joanna frowned and said: "It's a risky behavior, the economy of countries around the world is sluggish, and this kind of luxury car doesn't rely on volume......"

Jonas laughed: "Don't forget that I am backed by an energy group, and the richest people in the world are energy merchants, and if I buy these two luxury brands, just an internal partner can help me solve a large part of my sales." ”

Joanna's eyes lit up, nodded and said, "In this way, we do have great prospects for cooperation in the future." ”

Jonas smiled: "Then I will arrange for Deloitte actuaries to contact Aunt Joanna when I go back, because I really want to establish a long-term relationship with the Covante family." ”

How could we not want 5 percent of BMW's shares? Buy 5 percent from them and buy a little more from others, and then you can become the second largest shareholder of BMW.