In fact, whether it is "Crazy Stone" or "The Strange Case of the Old Demon Capital", they are just the vanguard of Huayi and light and shadow competing for status in the industry, it doesn't matter about hatred, it's just that you live or die, after all, there are only so many moviegoers, and those who watch you may not come to see me, not to mention that the two films are comedies.

Huayi's strategy over the years has focused more on the investment in theaters, and the proportion of movies has been reduced in terms of both output and quality, so there is a problem, theaters have been built, but there are no movies that can really afford the box office.

It's like it has nothing to do with Fengyue, this is a literary film, and if you want to compare the box office with Director Jiang's commercial films that have been sharpening a sword for three years, it's like sending food.

can be counted all over Huayi, whether it is investment or self-shooting, there is no one who can fight, which coincides with the "Crazy Stone" at the University Student Film Festival.

Therefore, Huayi also put his heart into the offline and online publicity of "Crazy Stone", and the corresponding light and shadow media also tried their best, in terms of publicity, the main and supporting roles of "The Strange Case of the Old Demon Capital" are all big names, with their own fan traffic, coupled with the blessing of famous directors, they have pressed the "Crazy Stone" from the beginning.

The only advantage on Li Mu's side is that Huayi has more theaters than Light and Shadow Media.

But theaters also want to make money, and no one knows if "Crazy Stone" can be popular before it is screened on a large scale, so the number of films given by Huayi is actually only 35%, of course, this number of films is already quite powerful, and most of them are nights.

And the "Old Demon Capital Strange Case" gives 57% of the film schedule in terms of light and shadow, which can be said to crush the "crazy stone" in terms of film schedule.

On June 10th, the premiere of Huayi Grand Theater.

Li Mu doesn't have any friends in the film and television industry, so all the stars who came to the premiere were invited by Huayi, which can be regarded as adding a lot of color to the premiere.

The media and film critics who came here are also relatively close to Huayi, of course, except for some of them taking money to do things, most of them are just neutral attitudes, the film is good, they won't hack you for no reason, the film is not good? Hehe, then it can only be done officially! At most, the mouth is not so ruthless.

"Auntie, hurry up, you're almost late!" Zhao Xuan urged.

Queen Wang said angrily: "Isn't it that it hasn't started yet, what are you anxious about? Isn't it just a movie, you have to pull me here, and being photographed by the paparazzi is another turmoil." ”

Zhao Xuannunu mouthed, noncommittal, and dragged Wang Tianhou to the seat.

"There are really a lot of people!" Wang Tianhou glanced at it, smacking her tongue a little.

You must know that the tickets for the premiere are not cheap, excluding some of the free tickets given by the media and film critics, the hall of 800 people is actually full.

Zhao Xuan said proudly: "That's it, I heard that this movie is good-looking, and it won two awards at the College Student Film Festival!"

"Yo, aren't you a person who is not interested in filming, and only likes to sing, how can you know so much about this industry?" Wang Tianhou doubted.

coincided with the main creator on stage to meet everyone.

"Oh, that's ........... That's it!" The queen of heaven laughed and trembled.

Zhao Xuanqiao's face was slightly red and coquettish: "Little aunt, I just heard that this movie is very interesting, don't talk nonsense!"

.............

After the host guided the crew members to interact with the audience, Li Mu picked up the microphone and said with a smile: "I am very happy that everyone can come to the premiere today..........

"Huh~~~" The audience began to heckle.

Li Mu looked helpless: "No, this is not a cross talk special, are you in the wrong place?"

"Refund ~~~"

"Then you are thinking that you are blind, I will seal the toilet door for you later, and you are not allowed to leave until you finish reading!" Li Mu scolded with a smile.

There were boos at the scene again, and the film critics were also scoring Li Mu's opening remarks in their hearts, and a few words that looked like a joke made the atmosphere of the scene lively, I have to say that it is very controllable, much stronger than the host's dry reading of the lines just now!

"I'm sure you've seen some publicity more or less, but I want to say, please clear all your previous impressions of this drama, and then come and watch this film, you will have unexpected gains!"

After speaking, Li Mu gave up the stage with the main creator and sat in the first row of the theater.

Many film critics nodded slightly, the movie naturally needs publicity if it wants to box office, but publicity itself is a double-edged sword, and many audiences come with a subjective impression of the play before coming to the cinema, which makes it easy for them to miss many small details in the movie.

Li Mu's meaning of saying this is also obvious, he has confidence in this drama, and he does not give any guidance, and the quality of the movie is completely left to the audience to taste.

But is it self-confidence or conceit? In the end, it's the quality of the movie!

The opening animation is eye-catching, followed by Guo Tao's performance of watching a doctor.

Some film critics wrote foreshadowing in their notes: At the beginning of the film, a faucet is used as a metaphor for the male protagonist's condition.

Later, in just a few minutes, the main characters appeared, and until the appearance of the international thief Mike, the context of the whole play was quite clear.

What's more interesting is that the international thief played by Li Mu, because of his "foreign" appearance, is particularly prominent in the whole film, especially the mouth full of "Xiangjiang version of Mandarin" often makes people laugh.

"Haha, this is too funny, he doesn't usually talk like this, how did he come up with it?" Zhao Xuan couldn't stop laughing.

Wang Tianhou couldn't help laughing, in fact, Zhao Xuan said that she would take her to watch the movie at first, and she was a little unhappy in her heart, after all, in her impression, there are often some vulgar things in comedy movies.

But this drama has changed her view of comedy, it turns out that comedy movies can also be not vulgar, and the jokes are promoted through the plot, which is far more dramatic than the jokes.

Not to mention that the jade has changed hands several times, the stupid thief trio takes the real jade and replaces the fake jade with this kind of joke in the main plot, just talking about the supporting roles in the play, the little people have created a lot of jokes.

For example, "Brother Dao" later used an old-fashioned can in the car to win the lottery but no one was deceived, but Xiaojun accidentally took a can of Coke in the process of climbing over the wall, the key is that he really believed it, and then ran to the capital to receive the award, which can be said to be both ironic and funny.

The most important thing is that the jokes of these little people are not alone and outside the plot, Xiaojun went to the capital to receive the award, but Bao Shihong misunderstood that he took the jade, and then drove many plots.

"How did this screenwriter grow his brain? is he so talented, right?" Wang Tianhou sighed while laughing.

Zhao Xuan's words came to his mouth, but he swallowed it again, yes, what is the structure of that guy's brain? Even if he is good at music, even the script he made up is so interesting!

Film critics are in two completely two states, one of them is writing hard while watching the movie, and they quickly write several pages, while the other part is completely smirking with the direction of the plot like the audience, until the end of the film, and then they come back to their senses.

", I forgot to take notes, hurry up and write them down while the plot is still remembered. ”

The last scene of the film is the scene of Blackskin stealing bread and being chased by the bakery owner on a small electric donkey.

"Haha~~~~"

"Uh, that's it? I don't think time is passing a little fast. ”

"It's so interesting, I'm going to blow up this movie, it's the best comedy I've ever seen!"

"Yes, it's so exciting, there are no vulgar jokes in the whole process, you can recommend friends to bring children to watch, it's very interesting. ”

With thunderous applause, Li Mu took the main creator of the crew to the stage again to thank the audience.

"How does it feel?"

"It's great! It's so beautiful!"

"Since it's good-looking, can you help me promote it more?"

"No problem~~~~"

The premiere at the Huayi Grand Theater was quite successful, but Li Mu and they still have to conduct the next roadshow.

"How is Light and Shadow Media over there?" asked Li Mu.

Lu Cheng shrugged: "Full!"

In fact, Li Mu is no exception, this is the difference between having a star and not having a star, even if it is a "crazy stone"

got such good resources from Huayi, but still can't compete head-on with the "Old Demon Capital Strange Case", this is the status quo of the film market!

However, the movie is still about the quality in the end, and many bad movies also exploded a few days ago, and after a few days, their original form was revealed, after all, the audience is not stupid, knowing that there is a piece of in front of them, won't they take a detour?

Of course, "The Strange Case of the Old Magic Capital" is definitely not a bad movie in terms of quality, and in the end, the two sides will fight for word-of-mouth!

"Always pay attention to the ratings of Wandou.com, and the other major forums should also follow up in real time!" Li Mu said to Shi Ran.

Shi Ran nodded solemnly, the pea score of "The Strange Case of the Old Demon Capital" has been maintained above 7.5, while "Crazy Stone" is at 8.5, which seems to be a lot higher, but this score advantage is not enough for the audience to put a star-studded blockbuster and cheer for a low-budget comedy!

One of the more interesting things about Wandou's score is that the high-rated films on it are not necessarily classics, but the low-rated ones must be bad movies.

Soon, Hua Yi and the water army of light and shadow began to shoot, at first they were just helping their own side to brush up high scores, and soon they were ruthless at each other, and the scores of both sides fell sharply, and the "Old Demon Capital Strange Case" fell directly to 6.3.

And the crazy stone also fell to 7.2, and this alone cost millions, because in order to prevent malicious ratings, Wandou.com needs to verify movie tickets before commenting.

The two sides were tied in this battle, but after twelve o'clock, after the box office statistics came out.

Light and Shadow Media has become a sea of joy, with a box office of more than 70 million on the first day, although it is not as good as some popular models that broke 100 million on the first day, but as long as this result is maintained, it is enough for them to make a lot of money!

The box office of "Crazy Stone" on the first day was only more than 23 million, which seems to be a lot worse, but considering the difference in the number of films scheduled by the two sides, as well as the difference in investment.

The "Crazy Stone" performance is good enough!

But this is not enough, Huayi is also very bold to increase the number of "Crazy Stone" films to 45% the next day!

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