Chapter 468, box office tug-of-war

The current Shangteng Film and Television has not yet reached the time of high profile.

When the Supernova Olympics officially set sail and many newcomers emerged, Luo Yiming felt that it was almost the same.

At that time, all the newcomers will be popular.

His status as the godfather of entertainment will be prominent.

At the Modu Drama Academy, Luo Yiming was interviewed by reporters again.

The main content still revolves around his own mermaid and the PK of a glimmer of life.

Now that the whole of China knows that Luo Yiming and Yinghou Entertainment's movies have started, he might as well tell his media friends that he is confident that he will surpass in an all-round way!

Now the battle for the first-week box office between mermaids and silver liners has settled.

The total box office of the mermaid temporarily lagged behind.

This is a fact of the artifolia.

However, next week, Luo Yiming will definitely set sail against the wind and let the mermaid explode.

Last week, several theaters under the cinema chain have increased the schedule of "Mermaid" by 2 percent, and not only that, but the current attendance rate of "Mermaid" is also 5 percent.

5 percent of the attendance did not occur on weekends.

Rather, on today's Monday, the first working day, such attendance speaks volumes about the strength of The Mermaid.

Of course, this is not enough.

Luo Yiming understood that if he wanted to go down, he needed to put in more effort.

From the time "The Mermaid" was launched, Luo Yiming was on various routines of combining boxing all the way.

When it was released, Luo Yiming even used viral marketing.

This is especially true for the various postings on the movie forums.

Now, it's starting to pay off.

But it's not enough.

After the roadshow in the magic capital, Luo Yiming mobilized the students to help him promote the movie.

Back in the capital, Luo Yiming directly called Pan Riting and deployed the battle below.

"Lao Pan, continue to increase investment, yesterday's box office of "Mermaid" surpassed "A Glimmer of Life", but it was only one million, and the media still wrote that the Glimmer of Life is a single-day champion, and we must achieve an absolute overtake this week. ”

"Okay. ”

Without saying a word, Pan Riting went back to work.

He didn't think about what "Mermaid" would do if it couldn't surpass "A Glimmer of Life".

Today's Shangteng Film and Television have a belief.

Listen to Luo Dao.

Absolutely.

So, in less than a moment, the publicity about "Mermaid" on the Internet flew up again.

However, it is in the theater that really determines the winner.

"Oh my God, this, how can this ???"

In the afternoon, Wang Xiaoqiang was also surprised: "It's exploded, it's exploded." Continue to add "Mermaid" to the schedule for me. ”

No way, who would have thought that in the afternoon, the tickets for "The Mermaid" at Star Cinema would have been sold out.

As for other theaters, those who did not schedule "The Mermaid" are full of regret.

You have to increase the film schedule.

It's time to care about anything else.

Making money is king.

As a result, the scheduling rate of mermaids is rising, of course, to a certain extent, it affects the scheduling of a glimmer of life.

Entertainment film and television.

"Mr. Zhang, the manager of our cinema line just called. ”

A staff member said to Zhang Dongming.

"Oh? Is it that the attendance rate of "A Glimmer of Life" today is not high?"

Zhang Dongming shook his head slightly and said: "The film schedule can't be lowered, today and Monday, it's normal for the attendance rate to be low." ”

"Not this one. ”

The staff member said with a wry smile: "The theater manager reported that he hoped to increase the schedule of "Mermaid", because they learned the news that although it was Monday today, the votes of "Mermaid" in other theaters have surpassed "A Glimmer of Life". ”

"What??"

Zhang Dongming almost bit his tongue, and the last thing he wanted to see was Luo Yiming's mermaid rising: "How is this possible??"

"That's true. ”

The staff continued: "At present, there are only a few screenings of "Mermaid" in our theaters, and Mr. Luo is already questioning me. You see??"

"Don't be in a hurry. You've been with me for so many years, do you want to listen to him? ”

Zhang Dongming pondered for a few seconds and said: "Don't worry, "The God of Food" will be released soon, and the money will be earned at that time, and the box office lost now is nothing, as long as it can suppress "The Mermaid". ”

"My only goal is to keep the mermaid down. ”

After speaking, Zhang Dongming let the staff out.

But there was no lightness on his face.

Although he doesn't believe that "Mermaid" can surpass "Silver Lining".

But I had to guard against it.

In the next second, Zhang Dongming, who picked up the phone, decisively dialed the phone of Yinghou Entertainment Kong Ren.

"Mr. Kong, you have to increase the investment in publicity and distribution, the trend of mermaids to rise now has reached this time, and we can't afford to lose. ”

That's right, I can't afford to lose.

Under such a thunderous trend, if "Mermaid" overtakes "A Glimmer of Life".

Then, their Yinghou Entertainment and Entertainment Film and Television have really become jokes in the industry.

Then, Shangteng Film and Television will soar into the sky, and the bigwigs in the Huayu film and television industry will be given the top spot.

The two worked together to increase the publicity of the front-line life.

The next day, Monday's box office was finally out.

"A Glimmer of Life" grossed 75 million on Monday.

I have to say that this box office is very powerful.

Looking at "The Mermaid", its box office on Monday reached 84 million.

This data has silenced the industry collectively.

Nima.

It exceeded 9 million.

Nine million can't be ignored casually.

This time, it is the real mermaid's single-day box office overtake.

An undisputed overtake!

There was a lot of discussion on the Internet.

What is the saying?

How far the box office can go ultimately depends on word of mouth.

Now it is clear that the reputation of "Mermaid" is even better.

Not to mention Luo Yiming's charismatic publicity.

At this time, Xu Li, who was on the roadshow, looked at the data and turned blue, and was finally surpassed.

But thinking about the current gap in the total box office, Xu Li didn't worry much.

She didn't believe it anymore.

Next, this "Mermaid" can chase more than 80 million?

Fools know that the box office is gradually decreasing, and after the first week, the probability of the box office rewriting is decreasing day by day.

Chasing nine million doesn't explain the problem.

At the same time, Luo Yiming, who had already left for the next stop of the roadshow, looked at the data and smiled: "This is just the beginning. ”

Since yesterday, the single-day box office of "Mermaid" has officially surpassed "A Glimmer of Life".

In two days, it has exceeded 10 million from the other party.

At present, the total box office of "A Glimmer of Life" has accumulated 420 million. The total box office of "The Mermaid" has accumulated 340 million.

The total gap between the two box offices has narrowed to only 80 million.

At this point, the internet is already crazy.

"Haha, awesome, the box office of "The Mermaid" on the fifth day has a big overtake. ”

"I just said that gold always shines, and Luo Dao is a piece of gold?"

"Director Luo is a genius, his movies are always full of hope, and the total box office will definitely surpass. ”

"Heheda, it's really hard to overtake the total box office. ”

……