4. Is this what you want?

Who is so bold!

How dare you interrupt the big boss?!

Everyone looked back in the direction from which the voice came, and found that Xia Mo, who had been fired just now, was standing next to the printer.

Xia Mo ignored everyone's surprised eyes, took a stack of A4 paper that was still warm, and strode towards the conference room.

Syllable!

Xia Mo threw a thick stack of planning cases on the table, which made Manager Zhu and all the colleagues in the branch tremble.

"What did you say?"

A hint of displeasure flashed under Lu Yibo's glasses, and he stared at Xia Mo deadly.

Of course, he knew that at this time, with Mr. Wang's character, he would naturally not make a direct move.

And you need to submit a satisfactory answer.

Because of this sudden change, it has become an exam question.

Zhu Dachang hurried up, pushed him, and said a little angrily: "Xia Mo! What are you doing, I didn't see that we were in a meeting." It's none of your business here, you go out first!"

Xia Mo glanced at Zhu Dachang and smiled lightly.

Of course I know you're in a meeting!

But if I don't stand up, the branch will be gone!

Everybody's going to have to roll up and leave!

Xia Mo actually wanted to complain a few words, but now it is obviously out of place.

"Manager, please believe me!" Xia Mo said very seriously, his eyes full of certainty.

In other words, although the business level of General Manager Zhu is not very good, he is not bad to the people below.

Therefore, after showing a confident smile at General Manager Zhu, who was stunned, he didn't wait for the other party to speak, and then turned his head to meet Lu Yibo's slightly aggressive gaze.

After staring at each other for a full three seconds, Xia Mo suddenly stretched out his finger and tapped heavily on the document, and said in a firm tone:

"Mr. Lu, I said that the plan is not the final version, this plan is the official plan. ”

"Xia Mo, ...... you" Zhu Dachang was completely confused by Xia Mo's actions, his eyes widened, and he looked at him incredulously.

Alas!

General Manager Zhu, your personality is really more suitable for managing logistics!

At the critical moment, there is no courage at all.

Things have come to this point, how much worse can the situation be?

"Manager, didn't you ask me to reformulate a plan? Please let me report to Mr. Wang!"

Taking a deep breath, Xia Mo said loudly.

At this moment, Xia Mo's words and deeds made everyone feel incomprehensible.

Especially those who are familiar with Xia Mo.

He behaved so unusually today.

Compared with the usual cautious him, it is completely like a different person.

At this time, Zhu Dachang was also stunned, opened his mouth and couldn't speak at all.

Wang Conglin, who was in the seat, saw everything, calm as Mount Tai, and looked at Xia Mo with some scrutiny in his eyes.

"Your name is Xia Mo, isn't it?" he said suddenly.

As Wang Conglin spoke, the entire conference room suddenly fell silent again, and the atmosphere was terrifyingly depressing.

Whew!Whew!

Everyone looked at Wang Conglin.

"Yes, Mr. Wang. ”

Xia Mo calmly met Wang Conglin's gaze and said calmly.

"The plan you have now is your company's final plan, right?" Wang Conglin asked again.

"That's right, Mr. Wang. Xia Mo nodded, her tone determined.

Wang Conglin waved his hand at Lu Yibo: "Okay, Yibo, you are responsible for reviewing this project, let's talk about it!"

"Yes, Mr. Wang!"

Lu Yibo picked up the plan on the table, quickly turned a page, a sneer appeared on the corner of his mouth, and said contemptuously: "Who thought of this advertising slogan with fresh hair and smooth silkiness?"

A colleague outside immediately bowed his head in shame.

"This kind of advertising slogan has no bright spot and no connotation, thinking that as long as the customer's name is put in, it will be fine! It's really naïve! It's just the level of a junior high school student!"

Here it comes!

That's what he said in his first sentence yesterday, not a word bad!

Xia Mo fell to the ground with a stone in his heart, and said calmly: "Director Lu, this advertising slogan is just the first draft, and we also found this problem, so we changed it to this again." ”

As he spoke, he picked up the plan that was re-driven in front of him, turned a page, and slowly pushed the plan over, and there was a line of particularly bold italics on it.

"Dandruff is no more, nature is better!"

Lu Yibo's pupils shrank, narrowed his eyes slightly, habitually lifted the frame of his glasses, and stared at the line of words.

Zhu Dachang and the others next to him held their breath nervously, not knowing what he meant.

However, when everyone's eyes fell on this advertising slogan, a flash of shock flashed in their eyes.

As advertisers, they may have limited skills, but there is absolutely no problem with their judgment.

This advertising slogan is a classic.

All of a sudden, everyone's gaze towards Xia Mo became extremely complicated.

"What do you think of this advertising slogan?"

Lu Yibo's tone was much soothed compared to just now, and it also made everyone's hanging hearts completely relaxed.

It seems that this god-level advertising planner is also satisfied with this advertising word.

"It's a credit to everyone who has put their brainstorming skills together, and I'm just part of the team. ”

Xia Mo was not proud of his credit at all, but humbly gave the credit to the collective.

Colleagues immediately cast grateful glances at him.

With such a gesture, even Wang Conglin couldn't help nodding slightly.

Lu Yibo continued: "Then let me ask you, why did you write such an advertising slogan?"

Xia Mo smiled slightly and said calmly: "The advertising slogan should have the two elements of catchiness and accurate positioning. ”

"According to our survey, the shampoo products made by Qingrou Company are precisely the only ones that make dandruff removal specific and extreme. ”

Therefore, the advertising slogan should highlight the characteristics of the product, and naturally emphasize dandruff. ”

Xia Mo was sure that Lu Yibo couldn't refute this sentence at all.

Because yesterday, that's what the gold medal advertising planner himself said.

Sure enough, Lu Yibo nodded with satisfaction, and there was a hint of appreciation in his eyes when he looked at Xia Mo.

"You have a good understanding of advertising. However, in this original plan, whose naïve idea is to let a traffic star be the spokesperson?"

When he said this, Lu Yibo's eyes deliberately swept over every branch member present.

Immediately, two or three old employees lowered their heads in embarrassment.

This is, of course, the result of their "brainstorming".

Lu Yibo snorted coldly, and said angrily: "Two-thirds of the budget is used for traffic stars, then let me ask you, what does the company earn?

In the face of Lu's aggressive question, everyone lowered their heads in shame.

Because although this idea was put forward by the three old employees, the colleagues of the entire branch were very recognized.

However, soon, more eyes were once again focused on Xia Mo.

Everyone hopes that he can make the branch win back another city and finally turn the tide.