After "Love Crazy" landed at the Toronto Film Festival, it started a carnival mode full of praise, and the official house magazine score surpassed "Moneyball" and "Presidential Killing" in one fell swoop, temporarily lagging behind "A Farewell", which was affirmed by countless media and professional film critics;

Ranley Hall and Ryan Gosling went to watch the documentary "Twenty Years of Pearl Jam", and after being accidentally recognized by the audience, the audience who came to ask for photos and autographs came in waves, in an endless stream, from the entrance of the screening hall to the door of the theater, the distance of less than 200 meters, stunned for forty-five minutes and still could not get out, as if entering the enchanted forest, the last two people had to refuse the request for photos and autographs, and left quickly, which successfully escaped.

From film critics to audiences to journalists, "Love Crazy" has been sought after in all directions. In the latest official audience survey of the Toronto Film Festival, Lan Li once again beat out a crowd of competitors to become the most popular actor at this year's festival, with 85 percent of the votes being women. It can be clearly felt that a love movie has successfully made Lan Li occupy a place among female audiences, and the effect has increased exponentially compared to Ryan's "Blue Valentine" last year.

In the midst of applause, cheers, and shouts, "Love Crazy" has become a strong contender for the People's Choice Award, but when the Toronto Film Festival ended, the award was announced, but it broke out a big upset, and the Lebanese film "Where Are We Going" After receiving countless affirmations at this year's Cannes Film Festival, Toronto won the People's Choice Award strongly, and the call for the Oscar suddenly rose.

"A Farewell", which won awards at the Berlin Film Festival at the beginning of the year, ranked second in the vote, and "Love Crazy", which has attracted much attention since the Sundance Film Festival, ranked third!

Although "A Farewell" and "Love Crazy" both failed and failed to win the People's Choice Award, it is certain that in the next awards season, the performance of these two works is worth looking forward to.

After returning from the Toronto Film Festival, "Love Crazy" landed in the North American market, and was screened in four theaters on October 7.

The most high-profile work of the week is undoubtedly Hugh Jackman's "Iron Fist", this $110 million work, even in the summer file, is a competitive work, but in the end it moved to the cold autumn file, which can be seen as Disney's lack of confidence, but it can also be seen as Disney's hope to seize more markets in the off-season.

In addition, even the works of the awards season are not in a hurry to make their debut, October seems to be a vacuum period, the excitement of Venice and Toronto has just ended, the hustle and bustle of Halloween and Thanksgiving has not yet begun, and if the awards season works want to win more attention and leave more impressions, November will be a better choice, even if you choose October and avoid crowding, late October will be more suitable.

As a result, only two works of art, "Love is Crazy" and "Pilgrimage Road", were screened this week, and the desertion of the autumn file can be said to be vividly played.

It is worth mentioning that at last year's Sundance Film Festival, "The Man Who Returned from Hell", which shined in the documentary unit, finally won the opportunity to be screened in a theater this week. Compared to "Buried Alive", which also appeared at Sundance a year ago, the current situation of "Returned from Hell" is so realistic that people clearly feel the bad situation of independent films.

After the premiere, the media comprehensive evaluation was only 56 points, the freshness of Rotten Tomatoes was 59 percent, and the popcorn index was only 73 percent, but the theater score got an "A", which was the only good news.

In the end, "Iron Fist" only received $27 million in its opening weekend, and with the blessing of such a word-of-mouth, it is almost a certainty that the North American box office will not exceed 100 million, which also means that if you want to recover the ultra-high investment, the overseas market is the only hope. retreated from the summer file to the autumn file, and Disney still failed to turn the tide and save the box office of this commercial movie.

In such a comparison, the red of "Love is Crazy" is more and more dazzling.

Thirty-eight media, the media comprehensive evaluation is as high as 81 points, of which there is only one negative rating, seven neutral ratings, and the remaining 30 are all positive ratings! Such an excellent evaluation easily surpassed Lan Li's previous two film works, "Buried Alive" and "Fast and Thrilling/Emotional 5", becoming the most outstanding movie in his actor career so far!

Just to make a horizontal comparison, the media comprehensive evaluation of "Lian Lian Notebook" is 53 points, the media comprehensive evaluation of "People and Ghosts" is 52 points, the media comprehensive evaluation of "Titanic" is 74 points, and the media comprehensive evaluation of "Blue Valentine's Day" is 81 points. Among similar love drama movies, the eighty-one points of "Love is Crazy" reached the highest value expected!

On the other hand, because it is only a screening, the theater score cannot be counted, so Rotten Tomatoes and IMDB are the most direct reflection of the audience's opinions.

The freshness index of Rotten Tomatoes is as high as 88 percent, and the score is temporarily at 7.9, while the popcorn index is 81 percent, and the IMDB score is temporarily 7.8, and the number of people who score it is less than 4,000, and the score is bound to fluctuate after that.

With such a score, compared with "Lian Lian Notebook", it is ahead in an all-round way, and the only thing that lags behind is the popcorn index, which was released in 2004 when the popcorn index was as high as 85 percent, which also created the prerequisites for the North American box office to break 100 million The audience likes this movie. Now it seems that the audience also likes to "love crazy".

It can be understood that from an artistic point of view, "Love Crazy" has reached the level of "Blue Valentine's Day" and will undoubtedly become a dark horse in this year's awards season;

Compared with "Iron Fist", the artwork "Love Crazy" is obviously much more interesting.

In fact, the film "Love Crazy" in four theaters has been enthusiastically pursued by fans, and in a trance, the craze of the Toronto Film Festival seems to have continued to the entire North American continent, proudly blooming in Los Angeles, New York and Chicago.

In this regard, the "Chicago Tribune" joked that the autumn file, which seems to belong to the schedule of Lan Li-Hall.

"Love is Crazy", which only held movies in four theaters, successfully handed over the excellent data of 52,000 US dollars in a single theater, which not only exceeded the box office of a single theater when "Buried Alive" was screened last year, but also broke the box office performance of 48,000 US dollars when "Blue Valentine" was screened last year.

This is really unbelievable for an independent film with an infinite publicity cost approaching zero. Focus Pictures hasn't even had time to exert its strength, and the academy public relations of the awards season has not yet had time to unfold, just relying on the appeal of Blue Gifts, just relying on the topic effect of Blue Gifts and Jennifer, and just relying on the praise of Sundance and Toronto, Focus Pictures only needs to push lightly, and the box office of 52,000 US dollars has created a new history

The second in the history of the single-hall box office of romantic drama films, second only to the miracle of 109,000 dollars in "Brokeback Mountain" that year, surpassing "Room with a View", "Blue Valentine's Day", "British Patient" and "Burning Years", ranking second on the historical list!

Incredible, absolutely incredible! Did anyone expect such a scene? Maybe there were, maybe not, but no matter what, when "Love Crazy" achieved such excellent results, it still caused an exclamation, and at this moment, people really realized that after last year's "Blue Valentine", there is another love movie this year.

With a single box office of 52,000 per museum, "Love Crazy" earned $208,000 over the weekend, ranking 23rd on this week's North American weekend box office charts!

It's the only one of the top 30 to have fewer than 100 screenings, and it's only one of the top 50 to cost less than $1 million to produce at a cost of $250,000.

It's no wonder that the media spends more on "love crazy" than on the disappointing performance of "Iron Fist"; it's no wonder that Focus Pictures can't wait to start the awards season after the Toronto Film Festival; it's no wonder that the topic of "love is crazy" has begun to spread all over the Internet; no wonder the craze for attracting movies can catch up with commercial films while the movies are still in theaters.

From Sundance to Toronto, and then to the single-theater box office, "Love Crazy" has been climbing and writing an independent film hymn, which is enough to make people look forward to the film's awards season prospects, but the question is, what about the box office? Will this work continue the route of art films like "Blue Valentine's Day", with only 9 million at the North American box office, or will it usher in a box office victory like "Love Notebook"?

In the second week of October, "Love Crazy" officially kicked off the public screening! Focus Pictures waved its hand and let it go, and the number of "Love Crazy" theaters was raised from four to 2,337 in one go, breaking the fixed routine of art films step by step, and directly carrying out the commercial film model from art films.

Is this bold or aggressive?