Chapter 368, throw off the steps to open a video company (ask for subscription)

噺 (8) 壹 Chinese net ωωω.χ8.òм 哽噺繓赽捌 (1) Novel 説蛧

The warm sunlight began to shine through the window.

On the second day, the ratings of the masked singer came out, but the crew was not particularly excited when they saw this rating, but felt a little surprised.

"Last night's The Masked Singer had a rating of only 3.04?"

View Garden, in an office somewhere.

Luo Yiming, Zhao Xiang, Zhao Xiaoying, Xiaoxue, Wang Xin and other managers of Shangteng are in a meeting.

"Yes. Zhao Xiang, as the chief director, nodded decidedly.

Luo Yiming said: "The ratings of the masked singer in the last issue reached 3.4. I think this episode of the show is better than the previous one, and I should say that the ratings will be good. There seems to be something wrong with this rating. ”

"I wonder about the ratings, too. Zhao Xiang shook his head, and he couldn't explain it for a while.

Wang Xin has been counting the ratings time table, not to mention that the ratings of the masked singer on Mango Channel are not good-looking, and compared with other programs, it is simply miserable.

"Mr. Luo, in fact, our ratings are quite good, just talking about Mango Channel, even the popular Korean dramas in the film and television theater, the ratings are also very high, only 1.9. ”

"The variety shows of other TV stations are not even broken 2. ”

Without contrast, there is no harm.

The managers of the crew looked at other programs in the same period, and their hearts warmed a lot.

Luo Yiming listened while taking his eyes off his phone.

He was just looking for possible answers.

Now, with a sharp glint in his eyes, he knew why.

In fact, after Mango Channel introduced the Korean Wave and broadcast Korean dramas, the ratings have been good.

Although it can't be a hit, it's possible to make a small hit.

Especially now that it's summer vacation!

Countless children have begun to fly like wild horses that have escaped from the leash.

It stands to reason that this rating ...... It's too low.

A rating of at least 2.5 is considered normal.

Considering the summer bonus, it's not out of the question that a premiere rating of 3 will appear.

There is only one possibility as to why this is the case.

Luo Yiming immediately raised his head and looked at Wang Xin: "Wang Xin, are the average ratings of the recently released TV series and variety shows very low? And even if there are high-rated dramas, most of them are realistic themes?"

"Huh? ”

Wang Xin immediately nodded to find the data.

"Yes, Mr. Luo, in the summer vacation just passed, among the top ten TV dramas in the ratings, the top two are all reality-themed dramas, and the ratings are just over 2, and they are only about 1.8 at low tide. ”

"As for other dramas, the ratings basically hovered in the 1.31.6 range...... In terms of variety shows, in addition to extreme challenges, there is another variety show that broke 2.5, all of which are below 2. ”

"Mr. Luo, how do you know ......" After talking about the data, Wang Xin said that he was surprised.

It's not just Wang Xin...... Zhao Xiaoying, Xiaoxue and other people from the company also looked at Luo Yiming.

"This is not strange, it means that the great era is coming......"

Luo Yiming said with some excitement: "Actually...... TV series ratings are starting to decline...... It's normal, or maybe it's time to come!"

Ignoring everyone's surprised eyes.

Luo Yiming continued to explain: "Haven't you noticed? Nowadays, young people don't like to sit in front of the TV and watch TV, due to the emergence of various video websites and the emergence of mobile terminals......

"People are starting to like to use their mobile phones and other videos to watch movies and TV through video clients. ”

"Sohu, Tudou, Oil Depot, Youshi Video, all of them are video websites, as well as mobile terminals. ”

Correspondingly, smart phones have appeared, and in places where the economy is slightly more developed, everyone has a mobile phone...... So, since there is a more convenient way to catch up on dramas, why not use your mobile phone and watch TV instead?"

"Coupled with other games, etc., it attracted the attention of a large audience...... In this way, the TV series viewership group will decrease, which will inevitably lead to a decline in ratings. ”

"The high ratings of realistic dramas are because most of them are watched by middle-aged and elderly people, who are relatively unfamiliar with the Internet and mobile phones, which is a good proof!"

Everyone is thoughtful, and there is no way to refute it.

Luo Yiming continued: "Not only that, but with the development of time, the ratings of TV dramas are estimated to be lower and lower, and the influence of the TV circle may also become smaller and smaller......"

Hearing this, puzzled expressions appeared on everyone's faces at the same time.

They can't imagine what it's like to be away from the TV.

Luo Yiming nodded and said in an affirmative tone.

"As we all know, in the early days of the founding of the People's Republic of China, the ratings of TV dramas once appeared about 80 percent, and the highest ratings of desire ratings once reached 98 ...... It's not an exaggeration to say that there are thousands of empty alleys!"

"But with the development of the Internet and the times, the entertainment methods are becoming more and more diversified, and the crazy viewing frenzy in the early days of the founding of the People's Republic of China will never appear again, and the development of television is going to a low point...... It's inevitable!"

"In the future, TV ratings fall below 1, which may be the norm. ”

Zhao Xiaoying was dumbfounded, she still wanted to enter the TV circle, and asked stupidly: "In this way, the profitability of TV dramas is getting worse and worse, and the company will not touch the business of TV dramas and variety TV shows in the future?"

Luo Yiming smiled: "Of course we have to develop, not only that, but we also have to increase our production efforts!"

"Why?" Zhao Xiaoying was puzzled.

"Because although the TV drama market is sluggish, the online drama market is expanding! or, more accurately, TV dramas on video platforms are on the rise!"

"That's right!" Zhao Xiang also nodded violently at this time: "Recently, online video companies have been making efforts, the number of online viewers has increased, and the overall video platform market has also expanded!"

Luo Yiming nodded: "That's the case, it is estimated that online variety shows will usher in a new outbreak in the future! ”

"You have long expected this, so you arranged for me to acquire the Youshi video platform?" Wang Xin looked at Luo Yiming with a pair of eyes.

It turned out that Luo Yiming had already prepared for the acquisition of Youshi.

Luo Yiming smiled slightly, he didn't have to be sure of this.

With their own foresight, they can better do what they should do at some points in time. This is his advantage!

In the world in memory, the entertainment industry only experienced a sluggish TV drama market a few years later, and most of the later phenomenal TV series only broke one in ratings, but the high number of online broadcasts was scary.

But because he brought variety shows to the world in advance, the TV drama market was impacted.

In addition, the early birth and rapid development of video websites, Luo Yiming pushed forward the decline of the TV drama era for a few years.

After determining the company's subsequent development direction.

The rest is much simpler. In the interval between the development of variety shows, Luo Yiming wanted to produce a big online movie.

Although the video platform has not been fully acquired, in fact, Luo Yi has become the controller early tomorrow.

To shoot a big online movie, you need to fill in the materials and content, and Luo Yiming transferred Zhao Xiaoying from the variety show content editorial department to the film and television department.

is to let her participate in the preparation of the film content adaptation and shooting.

So choosing to make a big online movie, on the one hand, Luo Yiming wants to make some achievements in online video, and another important reason is that he wants to help the platform earn a wave of eyeballs after gradually taking power of Youshi Video!

Baidu Search 噺八壹Chinese網 м. No advertising words