Chapter 162: The Troika

After all the mergers and acquisitions were finalized, Sony began to go through the formal acquisition procedures.

In order to deal with the complicated legal and financial procedures, Sony formed a large-scale negotiation team headed by Toshio Sakai, the special director and finance minister, including lawyers, and CBS also sent a roughly equivalent negotiation team, and the scale of negotiations between the two sides was very large.

This is also necessary, because CBS's record market is too huge, and if you want to buy it, you will buy the entire company, including the assets and personnel of the record company, so it needs to be carefully and carefully negotiated.

The negotiations lasted for a month in a straightforward atmosphere on both sides, and finally in January 1988, CBS Records, which had record businesses in 40 countries around the world, was welcomed into the Sony family.

Sony's first carriage is a real gallop on the field!

After that, Etonnikov also fulfilled his promise well, handing over the company to Sony without changes in the company's management and key personnel.

Norio Oga immediately arranged for Etonnikov to be the president of the new company, and later Norio Oga himself changed the name of the company to Sony Music Entertainment.

The merger, which was sold at five times the profit of CBS Records, became the largest acquisition by a Japanese company of the time for the United States, and it turned out to be a very good deal.

And in the spring of this year, shortly after buying CBS Records, Shulhoff and Etonnikov received new instructions from Tokyo: to start buying a film studio!

It was a dream for Akio Morita to own a film studio, and back in the seventies, he thought that if Sony had its own film library and tape library at that time, it could be released in Betamax format.

Now that products such as Sony's mini TVs and videotape player "atchman" and 8mm camcorders are making their way into the U.S. market, the benefits of having your own software library are becoming more apparent than ever.

In particular, the successful acquisition of CBS Records has also made Sony more confident in its investment in the entertainment industry.

Sony's second carriage is ready to gallop, and at this moment it is almost time to finally combine the horse and the cart!

As for the third carriage, it goes without saying that the game!

It can be said that if there was no intervention from Li Fangcheng, cooperation would have been determined at this moment.

But with Li Fangcheng's early intervention, the rising miracle era has also become the object of attention in the eyes of Sony.

Don't look at Shibasaki Kawaki, it seems that he agreed to Li Fangcheng to sign a confidentiality agreement and cooperate.

You must know that Sony has already done a whole set of background checks for this matter.

The Age of Wonders, including the companies under the Age of Wonders, are all unobstructed in front of Sony.

Parent Company: Miracle Times, Subsidiary: Miracle Technology, Miracle Music, Miracle Publishing, Miracle Animation......

And the financial situation, exponential growth!

When I saw that the finances of the Age of Miracles were rising again and again, the rising line chart was as if it was about to break through the sky!

What is the most important thing for Sony to gain a foothold in the game industry? Of course, it is to choose the right partner and make Sony famous!

The reason why I am thinking about Nintendo is not because Nintendo's games should be famous, word-of-mouth, and sales!

It's fair to say that I can't even think of a better option than that.

Sega? Sega's games are nothing but good arcade machines.

And what does arcade have to do with Sony? Sony's goal is not to be an arcade machine!

For Sony, arcade machines are at most cooperation in parts and accessories, such as sound cards.

But is this what Sony wants? If that's all Sony wants, it won't seek the cooperation of the console.

Why can they cooperate with Li Fangcheng's game now? Because they have already found out in the investigation that Miracle Technology has the ability to develop consoles!

This is the fundamental reason why Sony really wants to maintain a good relationship with the Age of Wonders!

Don't look at Sony now, it seems that there is no action, but if Sony dares to spend 2.0324 billion to acquire CBS and Columbia, you can know that in fact, Sony's courage is far beyond the imagination of ordinary people.

Why do you keep thinking about cooperation in the Age of Wonders?

I'm afraid Li Fangcheng doesn't know that he is as strong as Sony, and he has already figured out his old bottom!

Speaking of which, Li Fangcheng was careless, and did not do a good defense in terms of doing.

Fortunately, with the lessons of Nintendo in his previous life, he has not yet given the other party a key point for the time being.

Don't look at the Miracle Era, there is Miracle Technology in the research and development of the host, but as strong as Sony, it only heard some news from a person in Miracle Technology, combined with the materials purchased by Miracle Technology, a rough analysis!

There is no real evidence at hand, and even if there is evidence, it will not be taken out!

Don't forget, what Sony has to do is simply not going to be a real collaboration with Sega and Nintendo!

For such a small emerging company as the Age of Wonders, Sony also has its own plans, since the emergence of the PC-E console last year, which means the possibility of CD-ROM, Sony, which has been promoting CD, has set its sights on this cake early.

It's just a pity that Nintendo and Sega have no idea of developing in this area, and they are still in the form of cassette.

For Sony, of course, this is in a hurry to look at it.

Sony is making optical drives, and its technology is far beyond that of ordinary companies, but the cassette is ...... Not so with Sony.

What is the composition of the entertainment industry?

Music, movies, games, TV, radio, and more

And the only ones that really have global influence are the first three!

But TV is also not to be underestimated, and for Sony,

Not to mention broadcasting, it is difficult to agree on the issue of language alone.

After deciding to enter the film and television industry, Columbia Pictures quickly became Sony's top target, as it was the only major studio in the country that owned the rights to all 2,700 stock films.

Columbia has a long history, having been founded more than 60 years ago in 1924 by the Coen brothers from the Eastern Side of New York. By making western and comedy films, the brothers were able to remain profitable throughout the Great Depression while still a small scale in the studio.

For more than six decades, the Coen brothers have attracted a large number of talented directors to create many well-known productions for Colombia both inside and outside the industry, such as Frank Capra's One Night, Elijah Kazan's On the Water's Edge, Robert Rosen's The King's World, David Lean's Lawrence of Arabia and The Bridge over the River Kwai, Fred Zenerman's From Here to Eternity, Edward Dmitryk's The Kane Mutiny, Cindini's Baby, Ivan Wrightman's Little Devil Head", and Steven Spielberg's "Close Encounters of the Third Kind" and many more.

Although Colombia doesn't have the largest film inventory in Hollywood, Colombia has twelve Oscar-winning films and is the best studio of the year.

At the same time, there is another industry in Colombia that Sony values!

Television, Colombia's leader in the television industry, has 260 TV series with a total of 23,000 episodes, including "I Dream of Jenny", "Pretty Wife", "Gidgate", "Naughty Man" and "Dangerous Man Dennis".

Now in the midst of mergers and acquisitions, Colombia's Samsung TV Group also owns The Time of Our Lives and two other of the hottest entertainment shows in television history, Good Luck Rolls in and Danger, and is producing several series ready to air in prime time.

Norio Ohga said his interest in Colombia lies first and foremost in its ability to produce television programs. "Movies are just a big sign for the studio, and the main way to make money is TV," he said. I'm interested in how many shows they produce each month. ”

Now the merger and acquisition with Colombia is in full swing, and the second carriage is almost ready.

And the third one, I was going to slowly grind with Nintendo and find a way to find a breakthrough, but now that there is an era of miracles, it is not a good choice for Sony!

As for the PC-E console, it's not that Sony doesn't want to cooperate, but what does PC-E have? There are no well-known games, cooperation, what to do? Make a box out of display?

But after discovering that Age of Wonders has the ability to be a host, the situation is completely different!

Age of Wonders has several games in a row, and all of them are selling well!

From the playability of the game to the marketing strategy, all of this is in the eyes of Akio Morita as a qualified collaborator.

If it weren't for several attempts at Miracle Age, which had no intention of selling the company at all, Sony would have chosen to merge Miracle Age a long time ago.

And Shibasaki Kawaki, who is one of the high-level executives, certainly knows what Sony needs at this moment!

The reason why the previous confidentiality agreement was not signed was to use this as a coercive weight in the subsequent cooperation.

It's a pity that Li Fangcheng thought of it from the beginning and curbed this road, which led to Akio Morita's passivity.

Don't look at the look of grandeur just now, it's all superficial work, who wouldn't do it?

On the commercial battlefield, this is the case.

If you can easily show others your ideas, how can you strive for the greatest benefits?

But now it's different, the plan given by Li Fangcheng completely scared Shibasaki Kawaki!

From books to comics to movies to games, the terrifying chains are not known.

However, how could Shibasaki Kawaki, as the general manager of the Asian market, have no vision? There are no details, and that is because there is no formal cooperation, and Li Fangcheng will certainly not give a detailed implementation plan.

But that doesn't stop Shibasaki Kawaki from seeing the feasibility inside!

As long as the quality is passed, this plan will burst out with incomparably terrifying power!

"Mr. Li, this ...... It's really ...... It's too bold......" Shibasaki Kawaki said with a wry smile on his face, recovering from the shock.

(End of chapter)