"Monster Hunt 2" is very unsuitable for audiences like Shen Ming, who have already read a certain level of film.

The plot is so bad...

Completely reduced to a low-class.

Obviously, the world of humans and demons that the first part took great pains to create, the second part is gone.

It's a pity, dig deeper, there are still highlights.

How bad does this film have to be, so that even those naval copywriters who washed the floor for "Monster Hunt 2" are so weak that they only say "Huba is very cute and the reunion is very warm", instead of writing about the movie itself?

As the core of the "Monster Hunt" series, Huba's image has been fully commercialized, if 1 can still rely on the special effects and IP differentiation at that time to make box office, 2 is completely fishing in troubled waters.

Huba is really pitiful, he doesn't know that he has become a squirrel in "Ice World", a Minion in "Despicable Me" - completely reduced to an IP prop, like a pleasant goat...

How naïve does the screenwriter have to be to write the line "It turns out that as long as the mother and son are together, even going to prison is happy"?

What values?

This kind of talk is suitable for "family fun"?

Anyway, after reading the beginning, Shen Ming has already taken out his mobile phone, and looking at the spicy chicken online article is more interesting than this thing...

Milk Xiao and Cheng Chen (sister) slipped all kinds of numbers in the second half of the journey, and when it came to the final battle, Cheng Chen couldn't help it: "Brother-in-law, can we go?"

“… Ask your sister, I don't care!"

Milk Xiao stood up directly: "Go!"

……

At the end of the first day of the Lunar New Year, the single-day market exceeded 1.3 billion...

"Monster Hunt 2" won the box office championship with a single-day score of 550 million...

358 million on the first day of the 15th Lunar New Year;

660 million on the first day of the Lunar New Year in 16 years;

807 million on the first day of the Lunar New Year in 17;

It can be seen that in terms of the overall trend, the number of moviegoers is increasing year by year every year, and this year it is more than 1.3 billion!

Therefore, one of the important reasons why "Monster Hunt 2" can get such a high box office is the increase in the number of moviegoers.

Another point is that Huba in "Monster Hunt 2" is really appealing to children.

Of course, why was the box office cut in half the next day?

The quality of the film is not good!

There is also too little publicity spending, another billion should be smashed, and the 30-second advertisement of the Spring Festival Gala should be counted as a ball, and the Spring Festival Gala should be wrapped down, and there should be a Huba special show...

A very typical case of movie fraud: use the hottest IP, a well-known director to top the bar, and then find the so-called Hong Kong and Taiwan celebrities to star, with a few small flowers and fresh meat that attract traffic, and live together.

concentrate on copying a beautiful poster and swaggering around;

If you are not attentive, you will do your best to publicize the topic before the performance, and then wait quietly and happily to count the money...

As for what the movie was made like?

That's not something the producers have to worry about!

What they're trying to figure out is a movie that theoretically "should be good" — and as for what it looks like in the end, buy a ticket and go to the cinema for yourself to experience what it's like to be deceived for 2 hours.

There are 1.3 billion people in China, and one in 1,000 people fall into this game, and the box office is already more than 400 million, which is a sure deal!

In fact, it can be seen from the data that night, there are really few people who blow "Monster Hunt 2", and there are only more than 9,000 Douban reviews, which shows that everyone doesn't want to discuss this film!

It's "Detective Chinatown 2" and "Operation Red Sea", and there are a lot of people discussing...

Shen Ming directly put two pictures on Weibo:

"Operation Red Sea", Douban score: 8.8 points, eye scoop score: 9.6 points;

"Wolf Warrior 2", Douban frequency score 7.4 points, eye scoring: 9.7 points;

Caption: I said that "Operation Red Sea" can have a box office of 4 billion, do you believe it?

Although, the opening position is the second starring, and the ending position is also the second starring...

But he is the main coffee of propaganda;

Lin Chaoxian and Bona are counting on him to attract female audiences - the box office curve of "Wolf Warrior 2", the majority of female audiences in the second half of the game are because of Shen Ming...

"Operation Red Sea" is a bit too bloody, and the audience on the first day is divided into men and women, and the male audience accounts for 60%!

It's not a reasonable ratio...

Fan Message:

I believe everything you say, don't say 4 billion, 40 billion is fine!

Obviously, they felt that Shen Ming hadn't woken up...

4 billion?

"Sky Hunting" also said that it can surpass "Wolf Warrior 2"!

……

On the second day of the Lunar New Year, Shen Ming flew back to Beijing.

If you want to meet with the publicity team of "Operation Red Sea", you will definitely have a roadshow next;

The situation is very good, today's film schedule has increased by two points, according to the forecast given by Eye, the box office of "Operation Red Sea" on the second day should be around 250 million...

The word-of-mouth effect is obvious!

This phenomenon is the beginning of "Operation Mekong", and "Wolf Warrior 2" is carried forward!

"Operation Mekong" has three bad movies in the same schedule: "Passing by Your World", "Jue Ji", and "Ace Teases Ace", which finally sprung up and became the biggest winner of the National Day file.

It didn't attract much attention in the industry, and there are still a bunch of people on the Internet discussing why "Operation Mekong" can win more than one billion box office?

Why?

Isn't it true that a good movie should be a good movie and get a high box office?

In "Wolf Warrior 2", there are "Three Lives, Three Worlds and Ten Miles of Peach Blossoms", "Psychological Crime", "The Legend of Shark Pearl", "Rogue League" starring the most popular stars in the same period...

And then, crushed for a month!

The industry has finally understood that films with shoddy quality, relying only on so-called celebrities, popular traffic, popular IP, and super publicity are becoming more and more unpopular with the audience, and the audience is more willing to watch works that attach importance to the viewing experience!

Responsible for the promotion is Dagan Culture, the founder Li Haipeng, who used to work in the publicity department of Bona, and later worked alone!

relied on "Detective Chinatown" to become an instant hit - the publicity and marketing of "Detective Chinatown" was single-handedly handled by Da'an, and the subsequent "Riding the Wind and Waves" and "Chasing the Dragon" were all promoted by Da'an Culture...

By the way, "Detective Chinatown 2", the publicity was handed over to Zhuoran Film and Television, which is the promoter of "Flash Girl"...

Zhuoran Film and Television have a good relationship with Wanda...

The current promoter has to be linked to the theater chain for the basic plate, otherwise, why do you let the theater line schedule you a film?

In fact, there is no good way to promote the movie, just throw money!

"Monster Hunt 2" spent 300 million yuan for publicity, and won 550 million box office on the first day;

"Detective Chinatown 2" smashed 150 million publicity, and won 320 million on the first day...

"Operation Red Sea" 20 million publicity and promotion costs...

Fractions can't compare!

The first sentence of the meeting made Shen Ming angry: "Actually, if Shen Ming wins the Oscar, it will be better than any publicity!"

Nonsense, do you still need to say it?

Lao Tzu can win the Oscar, and he still needs to have a meeting?

Well, this phrase is clearly a joke ...

"We decided to start with the southern city first, divided into three routes, the director and Zhang Yi, Shen Ming each led the team, and the route has been planned... Sun Li will also join in the future!"

"It is expected that from the seventh day of the Lunar New Year, "Operation Red Sea" can be on the top two at the box office... Everyone works hard, didn't Shen Ming say it, 4 billion box office!"

Brother Ming waved his hand: "You don't need the seventh day of the Lunar New Year, it's just tomorrow!"

"Tomorrow?"

Several people obviously don't believe it, the current situation, the box office forecast of "Monster Hunt 2" is 4 billion, "Detective Chinatown 2" is 2.8 billion, and "Operation Red Sea" is 1.8 billion...