Chapter 0260 Doing things depends on fate Enterprises should be together
A few people who were chatting saw an extremely familiar face and greeted Zhao Weiwei.
"Liu Zehua?" Xiang Yuzhen was the first to feel incredible, "Heavenly King"
"Hello little sister" Liu Zehua, one of the four kings of Hong Kong Island, greeted Xiang Yuzhen and smiled:
"Weiwei, little swallow, I saw something like you just now, come and take a look, sure enough, it's you, you've been really popular lately"
Zhao Weiwei quickly stood up, bowed to Liu Zehua, and said:
"Hello senior, I'm a newcomer, please advise."
"This is Zheng Yijian, a beautiful boy, you can call him Brother Jian" Behind Liu Zehua, who is also a famous movie star on Hong Kong Island, Zheng Yijian came out.
"Why is it such a coincidence?" Zhao Weiwei said, "Are you two coming to the mainland to film?"
"Yes, the golden age of Hong Kong Island has passed, and after the return of Hong Kong Island, the mainland is the real market," Liu Zehua said.
"Do you mind? If you don't mind, you can sit down and chat, but we've already eaten, just to see if there are any opportunities to cooperate." ”
"Of course you can, very welcome" Zhao Weiwei motioned for Liu Zehua and Zheng Yijian to take a seat, and then introduced them one by one:
"This is my eldest brother and teacher in our industry, Boss Cui Ning, this is his friend, Manager Su and Sister Yuzhen, this is my temporary agent, in fact, it is my sister-in-law, Chen Rongrong"
Several people nodded, and Liu Zehua looked at Su Ruoqing and said:
"Manager Su, I always thought that the most beautiful girls were on Hong Kong Island and Hollywood, but I didn't expect that it was completely wrong, the most beautiful girl turned out to be here"
"It's not just the most beautiful, it's simply more beautiful than the fairy," Zheng Yijian also said, "Is it also in the entertainment industry?"
"No, I am Cui Ningcui's subordinate, and I belong to the company's brand consulting and planning and publicity industry," Su Ruoqing replied politely.
"That's our teacher" Liu Zehua shook hands with Cui Ning and said, "Boss Cui's colleague is simply the best in the world, and this little sister Yuzhen is also a beautiful girl in heaven and earth, which makes people very envious."
"Doing things together" Cui Ning smiled:
"Hong Kong Island used to be the intersection of Eastern and Western cultures, so there was really a golden age of movies and TV dramas, at my age, such as "Huo Yuanjia", "Chen Zhen", "Thousands of Rivers, Thousands of Mountains and Always Love", "The Legend of the Condor Heroes", "Intolerable Love", "The Legend of Lei Luo" etc., it is simply a classic, and there are also four heavenly kings who have influenced the world, including several famous directors, but Liu Tianwang, you are right, the current market and opportunities are on the mainland side, including Brother Chen Long, we have also cooperated recently, and I hope that there will be opportunities for cooperation with the two superstars."
"Hehe, the first few are very classic, but "The Legend of Lei Luo" is not so classic, thank you for your love" Liu Zehua was very modest and continued, "I don't know if Boss Cui and Brother Chen Long have cooperation?
"Phoenix Cola's endorsement, there is another endorsement, is already in negotiation, in early April, Brother Chen Long just came to Longdu, we met to discuss the next step of cooperation" Cui Ning said, "Phoenix Cola's advertising is filmed by our company, and the creativity is also done by our company"
"Oh, it's very atmospheric, and the product sells well," Liu Zehua said, "Then we should also introduce more endorsements to the company, after all, my image is still okay"
"It's not just possible, it's the real king," Zhao Weiwei said, "If there are movies on Hong Kong Island, we can also work together, I now want to cooperate with Hong Kong Island the most, mainly to learn, after all, the movies there started early and have a lot of experience." ”
"Yes, we have been talking about a movie recently, which is based on Gu Long's novel, and there is a bit of a joke component, probably the story of Ye Gucheng and Ximen Blowing Snow and Lu Xiaofeng" Liu Zehua said "You have a lot of martial arts elements in "Qing Dynasty Gege", and then the basic skills are also solid, so I think it's okay, you can go to Hong Kong Island to see more, and then, you have to meet more friends."
Liu Zehua thought about it and said:
"But Weiwei, Xiaoyanzi, your role is too characterful and famous, and then it is very similar to you, so this role is very helpful to you, and you are also very familiar with it, which can be regarded as a success for you.
But you have to remember that after filming this drama, you must get rid of the influence of Xiaoyanzi's image as soon as possible, and don't become an actor who can only play this kind of role.
Because a good actor must be able to play different roles, and he can switch between different roles very well, otherwise he can only play one role in his life, for example, "Journey to the West" and "Dream of Red Mansions" invested by the mainland a few years ago, several actors in it are like this, basically there is no future in the film and television industry, maybe for other reasons, they just can't get out of that role.
This is very bad in our industry, or it is called a ghost, that is, it is controlled by this character, if it is a comedy, it is fine, if it is a tragedy, the result will go in the direction of tragedy, the so-called injustice, we are very superstitious in Hong Kong Island.
You must know that life is like a play, such as how good a role and story are, acting is acting, you can invest when you put it in, but you must come out when you want to come out, otherwise you will not be an actor, but a slave of a role."
Zhao Weiwei listened very carefully, stood up and bowed to Liu Zehua again:
"Senior, sure enough, senior, I must listen carefully to your teachings, be a good actor, and then I will not stop at the role of Xiaoyanzi."
"If I cooperate with Weiwei in the near future, I need to invest, and if the project is good, I can also invest with my friends" Cui Ning said, "My friend has a cultural investment company, and he has invested in the Chinese New Year drama directed by Feng Xiaoguang, including Zhang Yimo's new movie."
"It turned out to be a big guy" Zheng Yijian and Liu Zehua glanced at each other and said, "Look at me, look at me, I'm pretty good at acting, if you invest, count me as one"
"Cooperation is fate, but the martial arts novel of Gu Long you just mentioned is good, I can let my friends participate" Cui Ning said, "The main thing is that only our country has a real martial arts culture, including people like Chen Long, Li Liangjie, etc., as well as the earliest Bruce Lee, which cannot be imitated by the West."
"As long as you have money, the team on Hong Kong Island is easy to match, especially the two directors Wang Jing and Liu Qiangwei, who seem to do everything, but they are actually real geniuses, and they are very familiar with many themes, including business models, so they are very happy to work together" Liu Zehua said:
"The financial need is not large, if this play can be cooperated, the script can be taken out very quickly, and then it will enter the actual stage"
"Well, I will guarantee the follow-up of the investment company" Cui Ning said, "I am still a student in film and television entertainment, and I want to learn from everyone, but although I have eaten, I still have to drink a little wine, Waiter?
After all, they are all people who have seen big scenes, and they are also people who do things, and a group of people chatted very happily, and basically set a tone for the Gulong movie, with everyone's financial resources and ability, it is not difficult to operate.
And what Cui Ning thinks about is not just these, but wants to learn from the brand model of Phoenix Cola, and create a little movement in the cosmetics industry, preferably the kind of hurricane.
And so many companies came to Zhao Weiwei to endorse, so Cui Ning saw the opportunity.
How to take the Lingnan brand as the core, through the form of TV advertisements and celebrity endorsements, focus on building a group army belonging to the daily chemical industry of Longguo, so that Jiebao and United Pear Blossom were caught off guard and even overwhelmed, this is the effect that Cui Ning hopes to achieve.
Among the companies looking for Zhao Weiwei's endorsement, a brand called "Dihua Show" made Cui Ning's eyes shine.
This is a company that likes to find celebrity endorsements, and it belongs to a corporate brand called "Lingzhou Famous City" in Lingzhou, and the advertising slogan "Dihua Show Youth Good Friend" is also a well-known advertising slogan.
In addition, there is also a "good drop" brand, and the advertising slogan "everyone is really good" also made Cui Ning feel a familiar taste, after all, the company he cooperates with "Hello and I am good" has become a popular phrase.
There is also a brand called "Liangzhuang", which is also based on shampoo and hair care, and invites Zhao Weiwei to endorse, and the price is expensive, the only point is that there was no large-scale advertising before, which is a new brand for many stars, and such brand endorsements often have a lot of uncertainty, so Cui Ning decided to learn more about the company.
The first condition for fighting the world in a group is to understand your partner, many times, you are not afraid of wolf-like opponents, and you are most afraid of pig-like teammates.
Of course, Cui Ning has also been studying the traditional brands of the Dragon Kingdom, such as Friendship, White Bird Spirit and Fenghua, etc., although many brands have disappeared for various reasons, but after all, some companies in the Dragon Kingdom have still withstood the test of the market and time, and the vitality of these brands is very strong, and there must be a reason behind it.
The reason why Cui Ning chose beverages, daily chemicals, etc. as a breakthrough in the market, first of all, is because these industries have a large number of idle production lines, and the products are similar, the difference between dozens of shampoo brands is nothing more than packaging, and there is basically no difference in the shampoo function of human beings, which is also the reason for Jiebao's multi-brand strategy, the market demand is too large, and the role of brands and concepts is too effective, and the profits are too huge.
In fact, the two brands of Fenghua and Xiaobao are very similar, both of which are low in price and affordable, and then the style of the enterprise was once very solid and stable, and the channel has penetrated into the countryside, so the annual sales and profits are good.
However, there is still pressure, Fenghua's profits in the past two years are very problematic, mainly due to the competition of international brands, and the strategy has begun to waver.
Although he did not cooperate with Xiaobao for various reasons, Cui Ning still paid attention to the big industry of national products, so Fenghua entered Cui Ning's sight.
Therefore, Cui Ning is ready to use some of the experience of Phoenix Cola to set off a storm in the daily chemical industry, and even wants to create another Phoenix Cola in the daily chemical industry.
That is to say, find a foundry, and then through advertising and stars, smash a well-known brand yourself, snipe Jiebao, and then give a little experience to the domestic enterprise brand, and then and the time to grow.