Chapter 459: Problem Solving

"Sister Annie's criticism is right, we are really not doing well in terms of artist team and talent echelon, the main artist is still introduced by Sister Annie, although the number of artists recruited in the later stage is quite large, the quality is really unsatisfactory. ”

Li Zihe took over and said sincerely.

"In the future, we will really strengthen in this aspect, pay equal attention to the introduction of newcomers and first-line artists, and improve the talent team of Aurora Media as soon as possible to match the development speed of our company. ”

Li Zihe has always been in awe of Liu Ruoyi, not that he is afraid of Liu Ruoyi, but that Liu Ruoyi's vision of choosing talents is too scary, and he is simply a good choice.

"Since Mr. Li has talked about this problem, I will propose another direction for you, Xiangjiang is too small, the competition is too fierce, and poaching is prone to problems, mainly targeting mainland artists.

On the one hand, the price of mainland artists is not expensive, our TV drama team and music team are expanding dramatically, there are Qionghai Satellite TV and ATV, the two first channels, and a large number of artists are needed to enrich the lineup. ”

"We want to increase the number of self-made dramas, now the demand for two satellite TV drama channels is so large, some popular dramas after we make themselves, the pull effect on the TV station is very obvious, the first broadcast we choose the exclusive broadcast method to improve the reputation of the TV station, and then use the second broadcast and three broadcasts to exchange popular dramas with other TV stations, and build the content of our TV drama channel, and the future space is big enough. ”

"In terms of films, don't look at the scale of the mainland is not large now, but the next ten years will inevitably be a golden age for the rapid development of the mainland film market. ”

Taking this opportunity, Liu Ruoyi guided her future plan for Aurora Media, although now everyone may not imagine how far the mainland entertainment industry will develop, but Liu Ruoyi knows it very well.

Just by taking advantage of the fact that he still has great influence in Aurora Media, he began to promote the company to harvest top artists in the mainland on a large scale to be included in Aurora Media.

"Annie, do we have any restrictions on the construction of the artist team?" Liu Yang asked on the side, after the reorganization of the company, she was the executive vice president, and she was in charge of the construction of the artist team, but although Senior Sister Liu's execution ability is strong, it is indeed unsatisfactory in terms of forward-looking.

"From the current situation, we don't need to set restrictions on the introduction of talents now, and now Aurora Media has abundant funds after financing, and its own film and TV series resources are enough to give its artists a lot of opportunities. Moreover, with the development and growth of Aurora Media, our ability to obtain external film and television drama resources has also been greatly improved. ”

"According to the current internal conditions of Aurora Media, even if a few first-line artists are introduced in each subdivision, there will not be too many conflicts. ”

"Of course, in terms of the main development direction of Aurora Media in the future, I hope to introduce acting and comedy talents, and idol schools are relatively not suitable for introducing Aurora Media. ”

Although Liu Ruoyi is now focusing on creating idol films, both TV series and movies have begun to take shape with the help of "Meteor Garden", and idol films will be a subdivision of Aurora Media for a long time in the future.

But according to Liu Ruoyi's memory, one of the ones that will make a lot of money in the future is comedies, and the other is blockbusters with various acting skills.

"Infernal Affairs" is a prime example, with excellent production and top-notch acting, it has now become a cash cow for Aurora Media.

Judging from the current box office performance of the second installment, the series will never end with three installments, and the subsequent plot is already being restructured, even if it is not possible to create follow-up works almost unlimited in the future like "Fast and Furious".

According to the current framework, it should not be a big problem to shoot four or five films, as long as "Infernal Affairs III", which is in full swing now, can maintain a high box office, with the ability of Xiangjiang screenwriters, it is no problem to lengthen the plot to make the fourth and fifth parts.

It's just that later, the plot may inevitably be weakened, and the visual effects will be strengthened to create differentiation.

"We can't easily lose the internationalization piece, now we have successfully entered the international market with the "Infernal Affairs" series, and follow up on the changes in the international market to see if we can seize new opportunities. ”

"But no matter what you say, talent is the foundation, and if you hold talent in your hand, you will have a solid foundation for the future. ”

Liu Ruoyi rarely made remarks on the company's operation, and today took this opportunity to explain his plans and plates, although it seems that he is a little bit out of the current management level, but Li Zihe or Liu Yang is very convinced of Liu Ruoyi now, and it doesn't matter if his remarks are sharper.

Look at the "Super Girl" that Liu Ruoyi insisted on doing at the beginning, "Infernal Affairs" and "Meteor Garden" that were won with a lot of money, and the combination of Han Hong, Liu Kun and T2, which was signed by the company, are now the company's cash cows, and they will become more and more valuable in the future.

This shows that Liu Ruoyi's vision and insight into the future have far surpassed others.

can lead everyone to get rich, and speaking will naturally work better.

Li Ershao saw Liu Ruoyi's strong side for the first time, and he felt a little unrecognizable, but what surprised Li Ershao even more was that the management of Aurora Media had a simple obedient attitude towards Liu Ruoyi.

Perhaps, in Aurora Media, Liu Ruoyi is the real core.

Li Ershao said that he didn't express any opinion on the operation of Aurora Media, and he really did this, of course, in the operation of Focus Media, Zhao Shaodong, the director sent here, even rarely appeared in Focus Media Company.

Zhao Shaodong often asked for leave when the board of directors was in session, and entrusted Li Ershao to vote or vote or something, and now both sides have a tacit understanding and do not enter each other's operational fields.

It's just because Li Ershao is really curious about the rocket-like development speed of Aurora Media that he came to the board of directors here, just to see how Aurora Media's operational decisions are operated.

Unexpectedly, Liu Ruoyi, who usually participated in the board of directors, did not participate at all, so Li Er was less able to grasp the essentials, and felt that there was not much difference between Aurora Media and his company's operation.

It was not until the semi-annual summary meeting that Li Ershao appreciated Liu Ruoyi's authority for the first time, and personally realized that the real general direction of Aurora Media was actually Liu Ruoyi's control.

Although he had already guessed, but the first time he really saw it, Li Ershao was still very shocked in his heart, and he was able to bring Aurora Media to the current situation and scale in a short period of time.

A bet on the right one can be said to be luck, but looking back at the development history of Aurora Media, Liu Ruoyi basically made all the decisions right.

Even "Heroes", which has not yet been released, has the success of "Infernal Affairs I" and "Infernal Affairs II" in the overseas market, and now has much stronger confidence in big-budget films than last year, although the investment of 30 million US dollars was a bit appalling last year, but today there are hundreds of millions of dollars in overseas revenue of "Infernal Affairs".

As long as the overseas box office of "Hero" can be the same as that of "Infernal Affairs", it will definitely not be lost, and as for the domestic box office income, it is completely pure earning!

In other words, no matter how conservative people are now, they won't think that "Hero" will lose money, such a big production and all-star lineup, plus the addition of Zhang Laomou's mainland grandmaster-level director, everyone thinks that it will surpass "Infernal Affairs" a lot.

Only this time, everyone is a little blinded again.

Aurora Media's semi-annual summary meeting, it took two days to finish, no way, the board of directors is the decision, and then there is a director-level half-year operation review, relatively speaking, Liu Ruoyi did not speak much at this meeting.

Unless it involves some problems in the "Super Girl" project, Liu Ruoyi will occasionally correct some colleagues' mistakes, but in this kind of operational review, Liu Ruoyi usually expresses her opinions in the form of encouragement and prompts.

Compared with Liu Ruoyi's outspoken style on the board of directors, Li Ershao thought that he had met another Liu Ruoyi!

Based on this understanding, Li Ershao finally has some comprehensive impressions of Liu Ruoyi now, that is, Liu Ruoyi has a completely open and honest attitude towards the top management in decision-making, and uses the authority he has established to persuade his colleagues.

But at the implementation level, Liu Ruoyi didn't feel that there were too many problems with these middle cadres, Liu Yang and Li Zihe led the team above the level, and it was really difficult to meet one of the middle level who was indiscriminate.

In particular, the artist director is Cathy who was released by Liu Ruoyi's own body, Cathy has generally done a good job in this regard, in terms of management methods, publicity, and artist positioning, Cathy has a deep understanding of the key artists around Liu Ruoyi, and she is also very clear about the positioning that Liu Ruoyi gave them.

So at the executive level, Liu Ruoyi really doesn't have many opinions, and now this team dares to fight, especially the publicity and distribution department, which has started from scratch, spanning the entire Asian region, and has almost done the best level of film distribution, whether it is anti-piracy or publicity.

Because of this, Liu Ruoyi really doesn't have much to say about the middle level of Aurora Media.

After the semi-annual summary meeting of Aurora Media, Liu Ruoyi did not return to Xiangjiang directly.

Chu Luo, Zhao Shaodong, and even Li Ershao all have their own things to discuss with Liu Ruoyi.

"Annie, I have already acquired an iron ore mine in Australia, estimated at about 100 million tons of reserves, only to find out that the local mineral export railway line is a monopoly of large companies, and the freight cost of road transportation is several dollars per ton. ”

Chu Luo smiled bitterly and told Liu Ruoyi about his problem.

He listened to Liu Ruoyi's words, and after spending more than one billion yuan to acquire a controlling stake in an Australian company through capital operation, he found that there were different restrictions on the transportation of local iron ore.

In the mining area more than 200 kilometers away from the port, the railway is built and monopolized by two large mining companies, and other small mining companies want to transport iron ore to the port for transshipment, only by road transportation, but the cost of road transportation is at least a few dollars a ton more expensive than the railway!

"If you want me to give you advice, don't care about this difference, there are two ways to solve it. After listening to Chu Luo's question, Liu Ruoyi honestly said that she didn't know that there was such a thing in Australia, but this question still bothered her.

"The first way, if you have surplus funds, set up a heavy-duty transport team by yourself, recruit heavy-duty transport drivers from the country, such work Australian locals are generally unwilling to do, and the domestic and Australian wage levels are very different, domestic recruitment of transport drivers can effectively reduce the labor cost of transportation, in the field of local heavy-duty transport to gain comparative advantages, not only to solve the transportation problem of their own mines, if the development is good, but also in this region to obtain orders from other small miners, killing two birds with one stone. ”

"The second way, if you don't have a lot of financial pressure, you can wait for a better time, I expect that the price increase of iron ore in the future is a high probability event. ”

"Well, prices are really going up, almost eight percent since the beginning of the year. Now it is nearly $21 a ton of port loading price, that is, the transportation price accounts for too high a proportion of the overall price. ”

Chu Luo said with a wry smile, when he first inspected the investment environment, he understood most of the links very clearly, but he was slightly negligent in the transportation link, and it turned out that it was a big pit.

In this way, the price of his own mine to the port is a few dollars more out of thin air, and his competitiveness is much worse than that of large miners.

"We are not in a hurry to recover this part of the investment, it is the family's own funds, and we can take our time, but because of this problem, I am under a lot of pressure within the family. The smile on Chu Luo's face was even more bitter, he had done his best to push the family to reach an agreement.

Now that there is such a problem, the people in the family who originally disapprove of this matter have found a reason to oppose it, Chu Luo finally became the core of the family with his outstanding achievements in Aurora Culture, and now he is very criticized because of this matter.

Because other branches of the family are jealous of his shares in Aurora Media, there has been pressure for Chu Luo to take responsibility for the "unwise investment" of Australian iron ore and exchange his shares in Aurora Media!

Of course, Chu Luo was embarrassed to mention this internal information to Liu Ruoyi, it was really embarrassing.

However, even if he didn't know the internal situation of the Chu family, Liu Ruoyi's head turned in an instant, and he knew the dilemma Chu Luo was facing.

"Chu Dashao, if you have something unspeakable, I can go down to this iron mine. Although Liu Ruoyi does not have much long-term capital on hand to make this kind of basic investment in the outside world, because although this kind of investment is said to have two tripling income opportunities in the next few years, you must know that Liu Ruoyi clearly remembers that iron ore will be set at 100 US dollars per ton in a few years!

However, compared with Liu Ruoyi's oil futures operation, this income is really not worth mentioning. It's just that if Chu Luo really can't withstand the internal pressure, Liu Ruoyi doesn't mind taking over this mine.

Although the income is small, but this thing is basically 100% profitable, just buy it and leave it there and wait for the price to rise.