Chapter 152: Compromise
Canceling ads is sure to lose money, and giving free members is a big profit.
Consumers bought something at the original price and won the membership for nothing, and they must feel that they took advantage of it and drove sales.
Somao video itself has no traffic, few people go there to watch film and television dramas, members naturally send it casually, the more they send, the greater the pull effect on traffic.
When these people came to the Socat video website with the attitude of not using it in vain, the simple and pure interface immediately attracted them.
If this is on other sites, not to mention free, even members can't completely avoid ads.
And in Somao Video, there are no ads at all!
In terms of content, it is not bad, Zhang Haidian has indeed invested heavily and purchased the copyrights of many classic film and television dramas, so he doesn't have to worry about finding good-looking content.
The only thing missing is the hot drama.
At this time, the movie "I Am Not the King of Medicine" filmed by An Li Film and Television was born!
The movie produced at a small cost, without celebrities, just relied on the shocking plot to sweep away the domestic box office of three billion.
The actors in the play are all artists under Anli Film and Television, which can be described as a blockbuster, and several leading actors attend various interview activities every day.
During the interview, several people mentioned Somao video from time to time, "I Am Not the King of Medicine" is broadcast exclusively on Somao video, and members can watch it for free!
With this enthusiasm, the number of visits to Somao Video has skyrocketed.
"I Am Not the King of Medicine" is displayed in the most eye-catching position on the homepage, and next to it, in the same eye-catching position, there are two newly released TV series:
"Palace Lock Beauty", "Flower Chiba".
One is a costume travel drama, and the other is oriental fantasy love, both of which belong to a wide range of genres.
Outcome......
Out of control!
A TV series is not a movie, you can watch it in an hour or two, and both dramas have dozens of episodes, and there is only one episode of the daily update!
The membership expires, and the TV series has not finished broadcasting, so you have to renew it;These two dramas are about to end, and the homepage has hotly promoted four new dramas......
A large number of users were left on Somao Video.
I'm used to seeing the pure mode of Socat video, and then go to other video sites, and it's really hard to adapt to the ubiquitous ads.
Somao Video's reputation is getting better and better, and in the field of video websites, it is gradually competing with Deduction Video.
On this day, Mu Qingyu found Wei Xia excitedly.
"Brother, I have good news, do you want to hear it?" Mu Qingyu held a document in her hand, proud.
Wei Xia is concentrating on playing the game and broadcasting "Warrior Glory" live!
In the live broadcast room, all kinds of 666, Lao Tie, Great God, etc., are called by barrage.
"Talk to you! Stop playing!" Mu Qingyu snatched Wei Xia's mobile phone away, and her pretty face turned red with anger.
"Don't, sister, my five kills!" Wei Xia cried with a sad face.
Seeing Wei Xia like this, Mu Qingyu simply turned off the mobile phone directly.
"Over, this is the pinnacle game! Four to five will definitely be no play! I don't know how many points will be deducted..."Wei Xia's expression was full of the four big words "There is no love in life".
"League of Warriors" can be played for up to three hours a day, reputation points can be restored to a maximum of five points, and the pinnacle game hang-up penalty is even greater, and now you can't play the pinnacle for several days.
Mu Qingyu didn't play games, she didn't understand these things at all, she kept a straight face, and reprimanded coldly:
"Don't do your job! And said that you want to write a script in your third sister's office, what about the ghost? Where is the script?
Yang Mu and Xiao Gu have just become popular, if you don't have a good script, then don't stop the company from arranging for people to go outside to pick up the play!"
Wei Xia forgot about it at all, smiled wryly, rolled his eyes, and said:
"By the way, eldest sister, what is the good news you said? I want to listen, I want to listen!"
Mu Qingyu knew that Wei Xia was changing the topic, so she didn't bother to talk to him, so she sat down on the chair by herself and didn't say a word.
"My sister looks so good when she is angry! Ah~" Wei Xia took advantage of Mu Qingyu's inattention and kissed her on the cheek.
"Just your sweet mouth!Go and go, see for yourself!" Mu Qingyu's face flushed, and she pushed Wei Xia away, and threw the materials in her hand on the table.
There are two materials, one is a monthly financial summary, and the other is a dynamic analysis of competitors.
Wei Xia casually glanced at it and knew the general situation.
Xiawen Group has returned to normal, several companies with negative financial numbers have stopped losing money, and the relevant suppression measures of the Deduction Group have all been revoked.
This was a bit unexpected for Wei Xia!
Logically speaking, the Deduction Group has not been able to compromise so easily, and it has only been more than half a year, so why did it coax it?
If the Deduction Group uses any new means of suppression, this is more acceptable to Wei Xia.
However, Wei Xia doesn't care so much about what tricks the Deduction Group plays, and the Xia Wen Group already has enough ability to resist hits.
Compared with these, Wei Xia is more concerned about the pinnacle game just now~
"Sister, can you give me back your phone? Maybe it's not over yet, I'll definitely be able to turn defeat into victory online!" Wei Xia took Mu Qingyu's arm and begged.
Mu Qingyu couldn't stand Wei Xia's faceless appearance in front of her, either secretly kissing her mouth, or selling cuteness in various ways.
Where did the iron-clad wolf fangs go?
In desperation, Mu Qingyu rolled her eyes and returned the phone to this younger brother.
At this time, before Wei Xia turned on the phone, someone suddenly knocked on the door outside the office.
Click~click~click~
The voice was very soft, and it was probably a woman.
"Please come in!" Wei Xia shouted.
Pushing the door and walking in was the popular little girl Zhao Xiaogu, the little girl who starred in "Flower Thousand Leaves" and became popular.
"Mr. Wei, Mr. Mu, Niu Guyue from the Deduction Group is here and is waiting in Mr. Mu's reception room. The little girl said with a red face.
"Niu Guyue?"
The sisters and brothers glanced at each other, but they couldn't guess Niu Guyue's intention.
……
Reception room.
Niu Guyue sat there with a heavy heart, sipping his own insulated tea.
He came in alone, and even the assistant was left outside, so as not to embarrass himself.
Wei Xia and Mu Qingyu stepped in.
"Your guests are here, and you don't welcome you from afar!Mr. Niu, why don't you say hello in advance? I can also arrange it in advance!" Wei Xia said with a smile.
"Mr. Wei, Mr. Mu, you're polite, you're polite!" Niu Gu jumped up and shook Wei Xia's hand.
The two sides simply said hello and took their seats.
Wei Xia crossed Erlang's legs and leaned back on the sofa:
"Mr. Niu, if you visit our Xiawen Group in person, there must be something. Again, I don't like to go around the bush, and I have something to say directly. ”
After more than half a year, Niu Guyue once again learned Wei Xia's "impoliteness", but this time, he could only endure it.
It's already been contested.
The huge deduction group has exhausted its means, not only did not defeat the Xiawen Group, but prompted Wei Xia to take his career seriously, and the Xiawen Group is thriving!
Niu Guyue tried to put on a smiling face:
"Mr. Wei is still so quick to speak, okay! Then I'll be blunt, the purpose of my coming this time is to establish a green game standard alliance with Xiawen Group.
VV's pure green games have made a good start for the entire industry, allowing gamers to play moderately, which is an issue that must be considered for the healthy development of the game industry.
We have also reached an agreement within the group and decided to jointly advocate green games like Mr. Wei. ”
Wei Xia was careless on the surface, but in fact, he was analyzing every word of Niu Guyue!
Advocating for Green Gaming?
The key is in this "standard"!
The pattern of China's game industry is clear: two superpowers and many strong.
The two supers are Xia Wen and the deduction.
Among the top 100 games, Xia Wen occupies 56 titles, 38 deduction games, and the remaining six and 100 games belong to different companies.
Xia Wen and Buckle Xun have joined forces and are indeed qualified to establish such an industry standard.
Now the question is:
Xiawen Group has established its own standards, what kind of standards does the Deduction Group want?
Just listen to Niu Guyue continue:
"Our game division has done a special test, and the healthy play time for a single game is set at five hours and the game time for all platforms is eight hours, which is reasonable.
In addition, the children's play time is set at one hour for a single model and three hours for all platforms.
If Mr. Wei agrees to this standard, under our strong alliance, the rest of the game companies will inevitably adopt it uniformly, which can be regarded as our contribution to the standardization of the entire industry. ”
Wei Xia's expression moved, and he glanced at Mu Qingyu casually, and Mu Qingyu happened to look at Wei Xia as well.
The two tacitly understood Niu Guyue's intentions:
This guy is setting the standard for the whole industry and extending the healthy playtime!
The healthy game time of the deduction is two hours longer than that of the Xia Wen Group!
A person who plays a single game for up to five hours a day is a healthy game?
According to this time, the standard is formulated, and the green and healthy game is in name only!
Wei Xia was curious.
How does the game division of the Deduction Group do the test, and how dare you think that five hours is reasonable?
Deduction Group has really done the relevant tests.
It's just that what they're sure of isn't healthy playtime, it's what they're sure of:
The amount of healthy playtime set will not have much impact on the revenue of the gaming industry!
After the "Citizen Daily" named the group, the detainement group had to respond, and it was necessary to keep up with Wei Xia, otherwise it was likely to encounter the intervention of the administrative force.
After a long delay of half a year, Niu Guyue and the Deduction Group finally compromised and determined that they could not substantially suppress the Xia Wen Group.
If you can't win, you can only talk.
If Wei Xia adjusts the healthy game time, and the Deduction Group is on par with Wei Xia, no one can find fault with it!
Wei Xia did not particularly study the significance of the Citizen Daily, but he had his own guidelines, and his response was only a simple sentence:
"I'm sorry, I refuse!"