"It's also a good feeling to start a business, although some customers are destined not to cooperate," Cui Ning said.

Of course, Cui Ning means that he loves this industry and has met some good friends, as for cooperation, it is all fate.

"Brother Cui Ning, what kind of company do you want to be?"

"That's a good question, if I don't start a business, I'm definitely going to be a professional manager. But I still came out because I wanted to be a cultural media company in the real sense, to serve the enterprises and entrepreneurs of our Dragon Kingdom, to make our brand a respected name, to truly build a business culture of heaven, earth and man, and to serve the society with brand and business.

With business as the core, make this world a better place, at least, you can't become a puppet of Western society in business, and the dragon culture is assimilated by Western culture" Cui Ning thought for a while and continued:

"It seems to be too professional and literary, in a nutshell, it is to be a brand culture company with a huge sense of mission, to do something for this nation and society, and then your life can be happier, and then don't waste your youth, after all, this is what I love. ”

"You are an idealist" Wan Xinglong said lazily, "that is, we know each other better, otherwise I really think you are a dreamer, when I first started my business, do you know what my ideal is?"

"Brother Xinglong, you can talk about it," Long Yi said.

"I didn't really understand my family's wealth and what it meant to me since I was a child, including when I was in college, I refused to tell my classmates that I was the son of Wanhua Group.

But the principal, the teacher, there are still people who know my origin, and then many classmates know, especially female students, that's simple, there is a word for what, by the way, it is to give a hug.

Thanks to my mom's strict control. As for me starting my own business, it wasn't my family's wish at all, they definitely wanted me to start as a department manager and then take over. ”

"But the feeling of being disciplined by my father since I was a child was too depressing, and it also made me a little rebellious, so I proposed to start my own business before graduating from college, so the first quarrel broke out in the family, and even cut off my pocket money.

But the more this happens, the more I have to rebel, including running away from home and severing the father-son relationship, not to mention these common episodes.

Later, there was really no way, it would not only affect the relationship between father and son, but also affect the family's business, so my father gave me 100 million, and then gave me five years, let me toss by myself, according to my own toss, and then everyone decided my future together"

"Of course, I understand what my dad means very clearly, that is, don't think that doing business is so easy, there are too many people who talk on paper and people who don't practice, it is estimated that they also think that I and I have lost 100 million, so I can only bow my head, and I can only live according to the wishes of the family, hehe, I simply underestimate my IQ and energy"

"In the first year, before I graduated, I made a net profit of 20 million just by relying on the stock market, which seems to be the most unreliable industry. Of course, because I have a hunch about a lot of things, you know.

When I graduated, almost all of the fields I invested in were beyond my family's imagination, and 100 million soon became 1 billion.

The point is that I didn't use the resources of my family and my company, or even in the traditional industries they imagined.

I'm mainly an investment and asset-light company. This kind of company just forms a perfect business chain with the family business, making up for the shortcomings of the original family business with heavy assets and high risk.

Later, both my parents and the whole company had to look at me with admiration, and no one arranged my future anymore.

The reason why I started my business is that I don't want to live the life that the previous generation arranged for me, no matter how much money my family has, or whether it is good to me in the first place" Wan Xinglong finished talking about his business reason with emotion.

"Isn't it because your family gave you 100 million, the starting point of your business itself does not belong to the standard grassroots entrepreneurship, you are still in the blessing and do not know the blessing," Ji Ziyu said.

"That's right, 100 million is not a small amount after all, and my starting point is not a grassroots entrepreneurship in the real sense at all.

But if I only have millions in my family and give me a plan for my future, I won't agree, but with my efforts, it shouldn't be a problem to be a millionaire or a multimillionaire.

The point is that I just want to live the life I want to live, not to be the obedient and unassertive kid of a successful entrepreneur's family"

"On the contrary, our father wants us to live according to our hearts," Ryuichi said, "otherwise, it would be too sad for one person's fate to be arranged by others." Even a father cannot easily arrange the fate of his children"

"Let's change the subject, it's not that you don't know Cui Ning's life experience," Ji Ziyu said:

"Our family also has an investment business, including a * business, the owner is called Shi Yuzhong, he was originally a technical background, and he really has ideas.

As you all know, the popular Titan Hanka was invented by him, and he also successfully accumulated the first pot of gold through this project.

Later, he made a product called Gold Nutrient Solution, but he also swelled, and when he just had a certain amount of assets, he was ready to enter the real estate industry, which is the heavy asset and high-risk industry that Xinglong said, but the capital chain was broken all of a sudden, and he almost went bankrupt.

Later, he found Jiang Lao, Jiang Lao showed him his life and told him that he must bow down to everything, all the way to Beijin.

So he named his new product "Brain Bakin". In the past two years, the brain begins he produced will be sold nationwide immediately, and it has been tested in many cities such as Sioux City, Xicheng, and Changcheng for more than a year, and it will soon blossom everywhere."

"I know this person, who is more than ten years older than me, and is only 37 years old this year, which is the best age, and he has a debt of more than 200 million yuan to start again, and he can be regarded as a hero," Cui Ning said.

"Actually, there are a lot of sunset companies looking for us, and I'm really embarrassed to hit them," Wan Xinglong said.

"The value of the brand is not a name, but in the market share, technology and vitality, many companies used to rise in the 80s, when we were in the dragon country that is one or two TV stations, they advertised a dozen, dealers lined up to pull goods, but unfortunately this is not a past era"

"The most important thing is that many companies are no longer simply business problems, but let themselves fall into the quagmire, including social relations, interpersonal relations, government relations and self-cultivation, etc., have not reached a certain level, the so-called virtue is naturally good" Cui Ning also agreed.

"It's good to be yourself, we don't live for others" Wan Xinglong answered:

"I know that Longyi and Longda have invested in several Internet companies, such as Yinghaiwei, Wangyi, Fox and other companies, and their founders are also people with technical backgrounds or feelings, and everyone hopes to add a strong touch to the Internet in Longguo."

Long Yi laughed:

"The founder of the fox is Zhang Liming, a disciple of the family, arranged to study abroad, and when he came back, he set up an Internet company, and we invested a little"

"The founder of Wangyi is Ding Sanshi, who is also a disciple of the family, he is very sensitive to the Internet industry, and he was established relatively early, the most important thing is that he is a really happy person, it is precisely because of this that my parents let us invest in him, and we also invested a little bit"

"As for Yinghaiwei, we invest through investment institutions, and we are also as angel investors, because now the Internet has both concepts and bubbles. However, at present, the development is not good, there are too many ideas, and there are many contradictions among shareholders.

We are too young, but we are optimistic about this kind of play of the Internet, including a social software called Swan, the Internet can change our way of life and even the way we interact more than TV."

"Rich is good" Cui Ning looked at Long Yi, "I also use the mail system of Netone now, which is very convenient and free"

"It's all just starting out, which is also the charm of entrepreneurship" Wan Xinglong sighed:

"Many of the industries I invest in belong to high-tech, or cultural and entertainment industries, at first my family was firmly against it, but now it seems that I am right, because I don't want to live the same life as the previous generation, so I choose the field that the previous generation is not optimistic about, or can't understand, this is called grasping the trend."

"Also, a lot of entrepreneurs have fallen on the road. The key point is that many once successful entrepreneurs are superstitious about what they once succeeded, and the experience of what was once successful, and no longer progressed. Cui Ning couldn't help but feel a lot of emotion when he thought about the recent customers and some brands that had disappeared from the public eye.

Wan Xinglong also said: "Everyone should also know that the fall of some enterprises is really not so simple, many of them are because Western companies can't compete with us, so they use the power of capital to forcibly push them down."

Cui Ning said: "There are many such companies, such as Vitality 28, Panda laundry detergent, Megajing, Longhua toothpaste, Baby Noodle King, Arctic Ocean soda, Shuermei, Huafeng instant noodles, Xiangxuehai refrigerator, etc., and there are more brands on the road of joint ventures."

The key is that many brands had a high market share at that time, and there was no shortage of talents, but they were still not confident, and they wanted to become a world-class enterprise too much, and the steps were too big, which was also a problem."

"Oh, Arctic Ocean soda, we are full of memories when we were young" Long Yi said, "When the company I invested in makes money and the conditions are ripe, I will buy this brand back and let Longdu people drink the soda that everyone in the previous generation liked"

Ji Ziyu smiled, "When I was a child, too, Arctic Ocean soda, Huafeng instant noodles, Longhua toothpaste...... This represents some collective memories of the post-70s and post-80s, yes, and when the moon rises, our love lasts forever, and the moon god oral liquid"

"But energy is also conserved, a group of enterprises fall, destined to have a new brand to stand up, you see, now Hailan, starfish, ideal, Jianlibei, Wankai, Sitong, Zhengtian and other enterprises, has also become the industry leader, entrepreneurship is never too late, so I have a sense of mission" Cui Ning said.