Chapter 421: Worried, Everything is Ready
In the meeting room of the company, a management meeting is being held at this moment. Everyone sat there waiting, but Xia Xizhi had not yet arrived. Just when everyone wondered why she was late today, the door to the conference room was pushed open. Immediately afterwards, Xia Xizhi wore smart professional clothes and walked in from outside.
Looking at everyone, Xia Xizhi supported the table with both hands, and said calmly: "I just got a message to inform everyone." The review of Ziyan's product samples has come out, and the results are in my hands. ”
Looking at her expression, everyone present couldn't help but be a little nervous, and all eyes fell on her. Looking around, Xia Xizhi slowly raised the corners of his mouth: "After the audit, our products have been certified by the state, and they do contain anti-aging and wrinkle removal effects, and they do not contain hormones." ”
As this sentence fell, everyone breathed a sigh of relief. Just because the gold content of this certification is very high, after the product is launched, it will have a great impact on the product. There are so many anti-aging skin care products in the world, but very few can be certified by the state.
Sitting down in his position, Xia Xizhi said with a smile: "This certificate will be a good start, and I hope we can develop in this good direction." Next, let's discuss how to make Ziyan occupy the market as much as possible after listing. ”
Hearing this, everyone put away their joy and began to enter the work state. The manager of the advertising department raised his hand and expressed his opinion: "Mr. Xia, I think our current advertising investment is still insufficient, and we need to strengthen it in this regard." After all, a new product has just been launched, and it cannot be promoted through word-of-mouth, but only through celebrity endorsements and advertising. ”
Mr. Gu nodded and said in agreement: "Yes, we are an emerging company after all, and the advertising is still relatively reliable." In terms of advertising content, I think we should also find some more innovative advertising planning companies. After all, there are too many advertisements nowadays, and only creative advertisements can make people impressed. ”
"Yes, advertising is really the main way we get out there right now. Mr. Gu, have you found a good advertising company?" Xia Xizhi asked.
"There are a lot of good advertising companies in City A, but I'm not very satisfied. So, I wanted to look for it in the surrounding cities. Mr. Gu said so.
Nodding, Xia Xizhi said with a smile: "Okay, then the matter of cooperating with an advertising company will be handed over to Mr. Gu." Do you have any comments on the post-IPO plan?"
The sales manager thought about it and said, "The effect of our company's physical store operation is average, and the profit of Xinhai Building is good. So I think it's better for us to develop online customers first, and use online to drive offline operations. ”
The smile deepened, and Xia Xizhi said with a smile: "Actually, this is also my idea. We have only four brick-and-mortar stores, and we are currently mainly selling products from our agents. Therefore, it is still unknown whether Ziyan can be recognized after listing, so it is difficult to be in a leading position in marketing. And now, e-commerce operations are also the mainstream. ”
"Yes, we can connect with large e-commerce companies and warm up on e-commerce, and there is a shopping carnival this month, and we can take advantage of this opportunity to open up our first shot in the market. ”
Xia Xizhi likes this atmosphere, listening to everyone keep putting forward their own ideas, wanting to make the company's future better and better. It's a beautiful thing for everyone to try to do something well.
At the end of the meeting, Xia Xizhi walked to the office, turned his head sideways and said to Chen Shen: "You sort out the content of the meeting, and everyone divides labor and cooperates to win the first battle." ”
Knowing what she meant, Chen Shen replied with a smile: "Yes, Mr. Xia." I believe that if we work together, we will be able to build the company's brand. ”
When he came to the office, Xia Xizhi smiled: "I hope so." ”
The next week was very busy. In the laboratory, everyone keeps experimenting with the products that have been developed again and again to ensure that there are no accidents. Production is also being stepped up in the factory to ensure quality while striving for speed. The whole company is also preparing for the arrival of the shopping festival.
Under the dual influence of advertising and e-commerce, Ziyan, an independent brand of the company, finally has an initial popularity. Invite traffic stars to endorse, buy hot searches and other forms to increase the exposure of the company's brand as much as possible. Finally, tomorrow is the day the shopping festival begins.
At night, Xia Xizhi lay in bed, perhaps because he was too nervous to sleep. Ji Xiuyu looked at her, turned on the light, and took his hand: "Still worried about tomorrow's shopping festival?"
Turning his head to look at him, Xia Xizhi slowly spoke: "Yes, I am always worried that the results of such hard work for so long will not be acceptable to the market." After all, this has invested a lot of people's hard work, and if it goes down the drain, everyone will be disappointed. Xiu Yu, were you nervous when Zhongkai's software was put into operation on the first day?"
Stroking her head, Ji Xiuyu replied with a low smile: "Of course there will be nervousness, but I'm not afraid of failure." Failure isn't scary, it's a big deal to start from scratch. There will be many setbacks in entrepreneurship, even if it fails, as long as you have the ability, you can make a comeback. Unless you are really powerless, you can't give up easily. ”
Listening to him share his experience, Xia Xizhi nodded: "You are right, if the sales are not satisfactory at that time, then we will find the reason for the failure to correct, and make up for the shortcomings." ”
Pinching her cheek, Ji Xiuyu replied with a smile: "That's right, it's just to have such an idea." It doesn't matter if you fail, it's important to find the reason for your failure. Only in this way can we make a comeback. ”
Slowly resting his head on his shoulder, Xia Xizhi said with a light smile: "Talking to you like this, my mood is not so nervous." ”
Turning his head sideways and kissing her head, Ji Xiuyu responded gently: "Moreover, I don't think you will fail." Your preparation is very smart, and the product can be certified as anti-aging and wrinkle-free, which can also add a lot of points. Ensure the quality, do what you can, and leave the rest to the market for inspection. ”
"Yes, we were able to prepare well. Do your best, if it's not good. Xia Xizhi responded with a smile.
"Well, hurry up and go to sleep, and tomorrow you will be in a full state to meet the new challenges. Ji Xiuyu said hoarsely.
Knowing what he meant, Xia Xizhi responded softly: "Okay, just decide." It's not early, let's sleep. I hope that tomorrow will be a good day with the sun shining. ”
"Definitely. Ji Xiuyu replied categorically.
Lie on the bed and turn off the lights. Xia Xizhi pillowed in the crook of his arm, closed his eyes, and breathed slowly evenly. She longs for sunny days, but she is not afraid of cloudy or rainy days. She was grateful to have him by her side, at least her mentality didn't collapse.