Today's animation industrial park seems a bit disorganized.

The surrounding area with the animation industrial park as the core has completely become a construction site, and the animation and game business center plan promoted by the relevant departments of Shanghai and animation enterprises such as Tonghua Animation is progressing in an orderly manner.

"In time, this area will become the world's largest commercial center integrating comic creation, animation production, game production, special issue distribution, peripheral product design and production, work product release, animation carnival activities and other functions. ”

In the conference room of Tonghua Animation, Xiao Yunfang pointed to the entire planning map and introduced to Lin Qirong that she was the actual promoter of the plan and knew the situation of the project well.

"At present, Red Maple Satellite TV, Shonan Satellite TV, Blue Ocean Satellite TV, CCTV Channel, Kyoto Satellite TV and other TV stations are interested in establishing their own animation channels here, and other TV stations are also interested in setting up new animation channels, and the broadcast channels of our animation works will be greatly improved in the future.

Anime giants such as Shueisha, Bone Society, Kadokawa Shoten, Disney, and DC are also interested in setting up branches or offices in this area.

The entry of these companies will greatly enhance the influence of our business center, and also help our animation enterprises in China to learn from the operation mode of these animation giants up close, and strive to improve.

According to your vision, we can have more and richer cooperation with them in the future, such as co-shooting animated films, so that our animated films can be broadcast all over the world through their channels. ”

Lin Qirong nodded with a smile, "Many people question that we are seeking skin with the tiger, but the previous development path has already proved that it is difficult for us to find a path suitable for our development by our own exploration, it is better to get close to these animation giants, combine our own reality to find a style that suits us, and break out a path that suits us."

And through cooperation, we can also more easily enter the neon and rice markets, so that our works can exert influence in these places.

When reporting to the leaders of the relevant departments, I also emphasized this point.

In today's Internet age, it is impossible for us to completely ban the works of these animation giants from entering the country, it is better to let go of some of them and let ourselves control this channel.

We also have to believe that our audience has their own judgment and will not be affected by the influx of these works and products.

At the same time, if we can create a work that everyone will like, we will definitely be liked by everyone.

This point of view has been recognized by them, so the construction of this commercial center has been born.

In the future, I have no doubt that it will become a mecca for anime fans all over the world. ”

Xiao Yunfang nodded with a smile, "Me is the same." ”

Lin Qirong stood up and looked at the area under hot construction with his hands behind his back, his heart was full of emotion.

"I didn't expect this plan to turn out like this, but it was better than I thought it would be. ”

Xiao Yunfang stood beside him and said, "I feel very special now, and it seems that every step I take has a special meaning.

If someone had told me that we could get to this point in a few years, I wouldn't have believed it. ”

"I want to thank Qiao Shao for this. Lin Qirong said with a smile, "Without his childish temper, you wouldn't have traveled thousands of miles to find a husband, and we wouldn't have an excellent manager like you."

It's been hard work for the past few years. ”

Xiao Yunfang's eyes showed a look of reminiscence, "I didn't think of this at the time, I just wanted to have a place to settle first, and then slowly approached Qiao Feng, I didn't expect that there would be such a result."

In fact, those of us all know that although the scale of the company has grown greatly, the core is the works you provided to us before, "Peppa Pig" and "Paw Patrol Meritorious Service" are still the most popular works, and in terms of juvenile anime, "Slam Dunk", "Robot Cat Jingle", "Magic Card Girl Sakura" and "Summer Friends" are still our reliance.

On this solid foundation, we can boldly encourage other employees to use their imagination and creativity to continuously launch their own works, and of course, so far there have been no hits like these works.

Now that the development of the company has been basically finalized, I will focus on the production of animated films, which is our breakthrough to the world. ”

"Your consideration is very thoughtful, the Tonghua animation you are responsible for can be said to be the basic industry of the company, many industries rely on you to exist, while maintaining stable growth, it is the right thing to find the next breakthrough.

Animated films are a very special field, and the market demand is very large, but there have been no popular works that can make everyone like them, even our "PAW Team" and "Super Wings" theatrical versions have not had such an effect.

It's not that the audience doesn't buy it, it's just that there is no work that adults and children like yet.

I have high expectations for "Castle in the Sky", and I hope it can achieve this goal, because it is an animated film in the true sense of our Tonghua Group, an animated film with its own soul, and it will use its own plot and characters to move and conquer the audience, just like ordinary movies. ”

"Why don't we go and take a look at the dailies? It's still in production, but the first version is already out, so we can take a look at it first, and then you can give some advice." ”

Lin Qirong nodded, and came to the special screening room with Xiao Yunfang and others to watch the animated film "Sky City" independently produced by Tonghua Animation.

Familiar and unfamiliar characters, familiar and unfamiliar plots, familiar and unfamiliar castles in the sky······

After all, it is an animated film made by the Chinese, and there are many differences from the "Castle in the Sky" in the previous life, and the staff has boldly modified the characters, plot and set.

However, Lin Qirong is very satisfied with this, only by daring to change and dare to change according to the actual situation can he come up with works that are more suitable for Chinese audiences.

In particular, the scenery inside has been changed to be even more beautiful than the previous one, and the city of Laputa in the sky has become more spectacular, shocking, and even better.

This all depends on the powerful functions of super animation production software, and at the same time, the Tianqin special effects team led by Cui Haohao is also indispensable.

And what remains unchanged is the enthusiasm and emotion, which makes this animated movie still so moving.

After the broadcast, Lin Qirong affirmed it, and also pointed out many shortcomings, and it still needs to be improved in terms of details, more improvements, and greater improvements.

"We don't know what the outcome of this movie will be after its release, and we don't want to think about how high the box office will be and how high it will be rated.

We have to be based on the fundamentals, focus on me, make animations that we like, make movies that we are satisfied with, only we are satisfied and like, and I believe that those audiences will also like it. ”

Everyone nodded, this is the concept that Lin Qirong has always emphasized, and they have never forgotten it.

"I'm looking forward to the release of this film. Lin Qirong said with a smile, "When the time comes, I will take Tongtong to watch it together, I believe she will like this movie." ”

"In that case, it would be great. ”

Lin Qirong walked around the company and returned to Xiao Yunfang's office again.

Lin Qirong said, "The atmosphere of the whole company is very good, you have put a lot of effort into it." ”

Xiao Yunfang chuckled, "You said that we are the most important part of the entire group, and we dare not slack off."

The most important thing in making anime is inspiration and talent, and hard work and overtime are just the most basic things.

We have been thinking of ways to give full play to the imagination and enthusiasm of our staff and encourage them to come up with feasible ideas, and we have finally achieved some results.

The whole company has formed the formation of hard work to get the job done, boldly create the ideas in their minds, and then get the encouragement and support of the company to turn them into tangible works.

Although it costs a lot, it is the way to go, and we will grit our teeth and stick to it. ”

"It was amazing. Lin Qirong praised, "This time I also brought a gift for you." ”

A hint of brilliance flashed in Xiao Yunfang's eyes.

Lin Qirong handed her a file bag, "This is the work I created during this time, it is also an animated film, but it is closer to a live-action movie, which is a huge challenge for you."

If you can create this movie, then Tonghua Animation should be qualified to wrestle with many animation giants. ”

Xiao Yunfang opened the file bag and immediately immersed herself in the contents.

"I have a very complete vision for this film," Lin Qirong explained, "This is only the first one, and I have at least three plans to make more than three." ”

Xiao Yunfang looked at it for a while before raising her head and praised, "It doesn't feel like an ordinary animation, but a live-action movie, and the plot is very humorous." ”

Lin Qirong smiled, "3D animated films, originally the crown jewel of animated films, this "Kung Fu Panda" is an action comedy movie with extremely high requirements for animation production technology and special effects technology, even if you can't complete it now, it's not surprising, I think you can dig up more animation production personnel, step by step to complete this animated film."

When you present it perfectly, Tonghua Anime will be able to become the same existence as giants like Disney and DC. ”

Xiao Yunfang showed a determined look in her eyes.

"Is it a challenging goal to become an anime giant like Disney and DC? ”

Lin Qirong smiled happily, stood up and looked at the scenery outside the floor-to-ceiling window with his hands behind his back.

"There's one more task I need you to complete. ”

"What task?"

Lin Qirong said softly, "Do you know the Flying Universe?"