A beautiful LOGO appeared on the screen, which was the LOGO of Tonghua Entertainment, but the Tonghua Entertainment under the LOGO became the big characters of the four dragons flying and phoenixes dancing in the Tonghua world.

What then appears on the screen is a refined interface.

Lin Qirong said to the five new employees with blank faces, "This is an APP software designed by me and made with the help of my friends, called Tonghua World."

This APP will become the network home of our Tonghua Entertainment in the future, and it will also be the home of the company and my fans of Tongtong, of course, this will also be the focus of your work in the future. ”

Liu He asked, "Boss, can I understand that this will be the official APP of our Tonghua Entertainment?"

Just like the most popular girl group SWEET Girl, the official girl group exclusive APP?

And then Weibo is basically useless?"

Everyone else showed a sudden look, they all knew about the SWEET girl group, which was a girl group composed of several girls who stood out in a popular online talent show last year, and behind it was the Fengteng Group with strong capital, which became popular all over the country as soon as it debuted.

The officially launched interactive APP, SWEET, has also become the first software downloaded by many fans.

Lin Qirong nodded, "It's okay for you to understand it this way, it's almost the same, but my goal is higher." ”

He pointed to the page on the screen and said, "Weibo still needs to be used, used to publish some information about the company, do publicity, and so on."

Of course, this information will also be posted on this APP at the same time.

My idea is that this APP integrates information release, fan interaction, video viewing, shopping mall and public welfare projects, etc., and we will explain them one by one.

Information release, in fact, is similar to the nature of Weibo and Moments, which is divided into two parts, the first is the official release of various news and news, so that fans can learn about the company's various dynamics for the first time.

The second one I named 'Tongyan Tongyu', mainly to release various updates of Tongtong, such as the activities she has participated in, recent photos, etc., so that fans who like her can see it for the first time, and of course, my news can also be put on it.

After this part has an agent for a while, the agent will be in charge, and Shumei and Zixin will be in charge for the time being, okay?"

Zhou Zixin nodded, originally he did this, there was no pressure.

"The second part is fan interaction, according to my vision, this APP will become the official fan base camp, all fans who support Tonghua Entertainment, like me and Tongtong can register as members and become a member of this base camp.

It's a place where they can interact with fans across the country and around the world, enjoying privileges that only they can have.

You can be the first to know the dynamics, and our staff can answer their questions as soon as possible.

You can watch a variety of videos, anime, TV series, and even movies for free.

You can buy tickets, movie tickets, and various anime merchandise, support products, souvenirs, and more at discounted prices.

You can organize some online and offline activities during the New Year's holidays, so that fans can join in as much as possible, and you can get some benefits for having fun.

How to manage, how to set the level, how to increase the viscosity of fans, and how to treat them differently, I will leave this matter to Liu He to be responsible.

Is there a problem with the requirement that the goal is not to make money, but to increase the stickiness and loyalty of fans as much as possible?"

Liu He shook his head, "The boss is very thoughtful, I will come up with a plan as soon as possible, select a few administrators to build a good structure, and then post information on Weibo, so that fans can come and settle here as soon as possible."

It's a really good idea to dramatically increase fan stickiness and loyalty, and I'll do my best to do it well. ”

Lin Qirong nodded with satisfaction and continued, "The third content is video playback, and all the animation works, TV series and movies produced by our company will be put on it in the future, and members can see it."

In addition, some related videos and activity videos can also be put on to become one of the benefits of members.

Of course, members can also upload their own videos to it for everyone to share, so the censorship needs to be very strict, and our platform is not allowed to become a test area for netizens to step on the line.

This matter is handed over to Sha Wuqing, and you also need to be responsible for the improvement and innovation of this APP, and constantly keep adding new content. ”

Sha Wuqing said happily, "Leave it to me, I'm still worried that I have nothing to do." ”

"Don't worry, you're going to be busy. Lin Qirong said with a smile, "Needless to say, we want to build our own official online mall, where you can buy all the goods related to the company."

You can communicate with the marketing department in detail to determine what is there, and you can also listen to the opinions of fans and continue to develop new products.

I still have that opinion, making money is not the main purpose, the key is to expand channels, enhance influence, and enhance the loyalty of fans. ”

Everyone nodded, a platform is definitely not about making money in the early stage, how to maximize the increase and retention of users is the key to success.

Having experienced the rapid development of the network industry in the Internet era, they know the doorway too well.

"The last one, public welfare projects. Lin Qirong said, "This is still in the planning for the time being, as a key development direction in the future, how you can put forward your own opinions, you can also solicit the opinions of the company's employees."

If a company or an enterprise wants to become bigger and stronger, it must have a sense of social responsibility, use the money earned to give back to the society, enhance its corporate image, and improve its corporate culture.

I hope you will pay full attention to this point.

Finally, if you have other ideas, you can also put them forward, and everyone will work together to improve and mature them.

In short, this will be a major task for us to Tonghua Entertainment, and we need to go all out to complete it. ”

Liu He said on behalf of others, "Please rest assured, boss, we will go all out to improve this APP as soon as possible, enrich the content in it, arrange the server as soon as possible, open up online and offline channels, and put it into the market as soon as possible to play its role, so that it can truly become the official platform of our Tonghua Entertainment." ”

"Then I'm sorry for you. Let's break up if there's nothing to do. ”

Liu He and the others stood up one after another, and only left the conference room after greeting Lin Qirong.

If there was a hint of arrogance that was characteristic of technicians before, now they have become convinced.

Being able to come up with such an APP and put forward such an ambitious plan makes them have to admire both their ability and vision.

It seems that this company is really the right one, and the future may be very interesting.

I just don't know if this APP was developed by the "Truth King"?

Seeing them go out, Lin Qirong was also very satisfied.

Three mature employees with first-class management and technical skills, and two young graduates with unlimited potential, are enough to support a network technology department and complete the tasks assigned to them.

In fact, after the last Weibo war, he had the idea of making his own public opinion platform, and only by having his own platform can he not be affected by public opinion as much as Weibo.

With this "Tonghua World" APP, he and Tongtong's fans can take themselves as their base camp, without having to go to Weibo to pay attention to their dynamics, they can interact at any time, and they can also generate more sense of belonging.

And to hack their netizens, it takes more energy to do this, and the price is a bit big.

In the previous life, all kinds of APPs have blossomed everywhere, and major entertainment companies have launched their own APPs and built their own network platforms, which have received great results.

I'm just copying this practice here.

If he could, he would like to do more with the platform, but it will take time and he can't rush it.

Hu Mei and He Shumei behind him looked at him with adoring eyes, as administrative managers and secretaries, they knew more things.

From Lin Qirong's recent actions, they can feel that Lin Qirong is playing a big game of chess, and his vision is also far away, and a sense of urgency and crisis arises while worshipping in their hearts.

If you don't study hard and work hard, you may not be able to keep up with the pace of your boss, and when the time comes, you will fall behind.

This is something they absolutely do not want.

••••••

Xiao Yunfang and her staff have moved to the lower floor of the office and are preparing for a new Tonghua animation company.

As the first subsidiary, they have an entire floor of offices at their disposal, with employees from all parts of the company at their disposal.

The marketing department, the finance department, the administration department, including the general manager's office, have transferred a lot of personnel to enrich it and build a complete company structure.

Many outstanding employees have been promoted, promoted and raised.

This is the case with new companies that have a fast growing business, and it is easy to get ahead as long as they have the ability.

So the atmosphere in the company is very good, if you don't get the opportunity for promotion and salary increase, it's not that the company doesn't give you the opportunity, it's that you are not good enough and not hard enough.

So if you want to get a higher position and better treatment, it's very simple, work hard.

As a result, the whole company presents a vigorous and upward atmosphere of hard work and hard work.

Originally, the office of the anime department was vacated by the screenwriting department.

When Lin Qirong came here, he saw a lot of strange things.

For example, standing in the doorway and doing stretching exercises, shaking his legs in the hallway with headphones, and leaning his legs on the desk as a contemplative ••••••

Except for Li Guangsheng, He Yijun, and Ni Jiayin, who followed him, no one else noticed their group.

"It was my idea. "We advocated brainstorming at school, and now I ask them not to sit in front of the computer, but to find something they like to do when they are not inspired, and maybe it will help them find inspiration when they are relaxed." ”

Lin Qirong patted him on the shoulder, "Since you are in charge, I believe that you can do a good job, and the screenwriting department itself can't be lifeless, it's good."

Good news, you don't have to go to work there?"

Ni Jiayin smiled coquettishly, "What do I have to worry about if there is Youran, those students, including parents, are all going to Youran, and it doesn't matter if I'm not there."

And I have more important things to do. ”

Lin Qirong looked at He Yijun, and when he saw that his face was as usual, he laughed secretly in his heart, and secretly praised Ni Jiayin for being bold enough.

If this continues, He Yijun may really be chased by her.

"Okay, you must have something serious to do here, I won't bother, Yijun, goodbye. ”

After saying that, he stepped on his high heels and giggled away.