At the beginning of September 2031, different from Bai Yi's rhythm before, this time after "The Redemption of Qincheng", soon Bai Yi and Bai Gongzi began to prepare for the filming of the second part of the next three films, "Truman's World". Pen, fun, pavilion www. biquge。 info

Because of the film's unique creativity, it can be said to be a real whimsy, which can be a product placement commercial.

In the movie, "Truman's World" can be said to be live broadcast 24 hours a day, and such a special live broadcast method is not interrupted, so it is naturally impossible to insert advertisements in the movie, so the reality show "Truman's World" has to rely on commodities to be placed in the program, or other actors in the program read advertising lines to obtain advertising revenue, all props, costumes, accessories, food, and all the props used by the actors in the film, costumes, accessories, food, Everyday items such as kitchen utensils are used with close-up ads, which is actually ironic to some extent.

In fact, such clips are also very funny, with a strong sense of humor and irony.

Now that the embedded advertisements in the movie have reached the point of flooding, it is obvious that there are several places in "Truman's World" that can be used as advertising terms, which are deliberate implanted ads, but not the advertisements implanted in the movie itself.

Whether it is the light and shadow company, or other production companies, they all hope that this film can make money and be a box office hit, and now there are commercial advertisements in the movie that can be implanted, and it is also a very obvious and eye-catching advertising placement, so that many businesses get the news and naturally rush over to sponsor Bai Yi's "Truman's World".

They can be said to have absolute faith in Bai Yi's works, but it's a pity that Bai Yi's previous movies have never had any commercial advertising placement, and now they finally have such an opportunity, and how can they not let major businesses seize this opportunity.

Of course, this matter is still handled by the company, and not all advertisements can come in, only if the plot needs it, it will really be filmed.

……

Just like when Lin Huiyi auditioned before, the coffee she endorsed can actually be exchanged for tea, and there will be no shortage of shots, so the commercial value of being able to appear in a movie like "Truman's World" is very high.

It can be said that after many merchants got the news, they offered very high prices.

Not long after the launch of "Truman's World" in September, a gossip blogger on the Internet exposed a fierce news, "Before filming started, "Truman's World" has already paid off, and the commercial advertising placement has exceeded 80 million. ”

"The movie "Truman's World", which has not been filmed recently, has already set a number of leading actors, and this time Bai Yi will partner with Lin Huiyi to star together. According to the blogger's understanding, the movie "Truman's World" has not yet started filming, and the advertising placement received has exceeded 80 million. It is entirely conceivable that the second part of the much-anticipated trilogy directed by Bai Yi Bai Gongzi will be reduced to a film that 'inserts the plot in advertising'. Audiences can spend money, sit in the theater, count those familiar advertisements, and watch Bai Yi's new work by the way. ”

When he heard the news, the blogger was shocked and heartbroken. It is conceivable that the movie "Truman's World" will bring huge benefits to the light and shadow company. Bai Yi, as the chairman of the light and shadow company, and as a businessman, this is understandable. However, as a director, when "Truman's World" becomes Truman's advertisement, what should Bai Yi think? What should these fans who like Bai Yi's movies and Bai Yi's works think?

"I have always liked Bai Yibai Gongzi very much, starting from "The Devotion of Suspect X" and "The Time Traveler's Wife", I like the portrayal of life and love that he reveals in his novels. Since then, I also like his transformation and like his movies, from "My Sassy Girlfriend" to "Journey to the West", although the latter has also been criticized by some people, I have to admire Bai Yi's talent. However, this time it is said that the second part of the film trilogy actually has such a heavy commercial advertising placement, but this is really disappointing, imagine a movie with all kinds of advertisements in an endless stream, the movie is reduced to an advertising exhibition, can it still be called a movie? emotionally, it is really a little unacceptable. I don't understand why Bai Yi suddenly changed so much, this is simply walking his own path to death. ”

"As an ordinary audience, I spend money to buy tickets to go to the theater, in order to watch the plot, not to watch the advertisement, no matter how cleverly planted. Judging the merits of a movie is to watch the performance, not the amount of product placement. No viewer will watch the advertisements in the movie with relish. When movies are kidnapped by advertising, or even become a means of pure profit, the artistic level can be imagined. No matter how well you shoot, you can't hide the scars of product placement.

"I didn't expect Bai Yi Bai Gongzi to choose the rough road of commercial films, it's really disappointing!"

……

The exposure of such news really shocked many news media and netizens.

The movie has already made money before it started filming, and it still relies on commercial advertisements to implant more than 80 million, which is really jaw-dropping for many people in the industry.

The majority of netizens expressed their unbelief!

However, many subsequent media websites also reported the news, and the news came from within the light and shadow company.

At the beginning, the movie "The Redemption of Qincheng" shouted that the investment was only 70 million, and the real investment was only 40 million, but now this "Truman's World" has even earned 80 million for commercial advertising.

80 million, such a sky-high price!

may be far more than that, and there are even rumors in the circle that "Truman's World" has already earned 100 million yuan, which can be said to have been directly earned.

The sky-high advertising placement is really like a bomb exploding in the industry, which makes many film and television companies and filmmakers confused.

In this way, the movie is basically lying down to make money!

Such a news quickly fermented, and the impact was very great, many netizens and the media were discussing this matter, and both inside and outside the circle seemed to be frightened by Bai Yi's "big deal" this time.

Many netizens also expressed their ignorance, thinking that Bai Yi was willing to degenerate, completely lowering his identity and style, ruining his works and ruining his reputation.

"I really didn't expect that Bai Gongzi would actually take the road of commercial films, close to 100 million advertising placement, this is too exaggerated, right? Why is Bai Gongzi like this, I really can't understand, this is simply killing chickens and taking eggs. “

"Although I am still looking forward to this "Truman's World", I will still go to the cinema to support Bai Yi when the movie is released, but now I really hope that this movie is not too bad, Bai Gongzi's previous works are so exciting, and now he is going to take the route of a purely commercial film, this advertising placement is too crazy, 80 million is really unimaginable. “

"Bai Gongzi, return to the movie itself, Feng Yiyi is right, movies are an art, don't ruin your signboard. “

"I feel that Bai Gongzi is playing with fire and self-immolation now, from the time it was rumored that the heroine of the movie was looking for Lin Huiyi, I felt that something was wrong with this movie, and now there are rumors of such a thing, sure enough, Bai Gongzi is really playing with fire and self-immolation. “

"Bai Yi is not stupid, he can't make movies well, what kind of advertising placement? I didn't see him in the previous movie at all, I thought he was a real film director, but now it seems that I still think wrong, he is just like that. ”

……

Netizens didn't understand, and even many netizens went directly to Bai Yi's Weibo to remind Bai Yi, angrily scolding Bai Yi for asking for money, and a movie actually implanted an advertisement of 100 million, how terrible is this.

Even some of Bai Yi's fans felt that this incident was not Bai Yi's style, and they couldn't figure out why Bai Yi suddenly did this.

Of course, at first, Bai Yi's fans would think that this matter was fake, the news was fake, and the news exposed on the Internet was simply false, but it was obvious that many people in the circle knew about it, and Xu Guocheng and others also began to bombard, and everyone inside and outside the circle was talking about it.

At this time, Bai Yi's fans can no longer deceive themselves, this time Bai Yi really implanted 80 million commercial advertisements in his movie.

As early as when it was rumored in "Truman's World" that the heroine of the movie was Lin Huiyi, there were actually many bad rumors, because Lin Huiyi was popular, but she had no masterpieces, thinking that Lin Huiyi had no acting skills at all and was not worthy of partnering with Bai Yi.

They couldn't understand why Bai Yi would find Lin Huiyi to be the heroine of the movie.

Now there is such a big news, which makes more people start to doubt the movie "Truman's World".

Many news media are even more irresponsible, and began to frantically hype up this matter, directly taking 80 million, 100 million such an advertising placement price repeatedly mentioned, and it seems that "Truman's World" mentioned in the article is a rough shooting advertising endorsement.

There are even news websites, and netizens directly took out words like "Truman's advertisement" to sarcastically and mercilessly, spoofing Bai Yi's "Truman's World", which had just started filming.

In their eyes, "Truman's World" seems to be a big bad movie made of advertisements!

At the same time, in their opinion, the former brilliant Bai Gongzi is now willing to fall and ruin his future path.

……

In addition to media netizens, more people in the circle also came forward to bombard Bai Yi.

100 million sky-high advertising placement, there is really too much profit in it.

Many people are jealous, and many people are despised, and they don't look down on Bai Yi's approach at all.

Soon, when the director was directly interviewed, he mercilessly satirized Bai Yi, starting with the director Xu Guocheng, who had a disagreement with Bai Yi at the beginning.

Xu Guocheng directly mocked Bai Yi on Weibo, writing: "100 million ad placement, and I am not afraid of dying by myself." “

It's very straightforward, although it is said that it is not named who is talking about, but people on the Internet know it very well.

Except for Bai Yi, who now has a hundred million ad placements?

In addition to Xu Guocheng, he had a war of words with Bai Yi in "Journey to the West" before, angrily scolding "Journey to the West" as a bad movie, and several literary film directors who did not deserve such a high box office also came forward to criticize Bai Yi mercilessly.

When Feng Yiyi, the director of the literary film before, was interviewed by a reporter and mentioned Bai Yi's recently filmed "Truman's World", and replied coldly: "I don't know much about this matter, but I like Zhang Qi's "The Redemption of Qincheng" very much, hehe...... The film trilogy should be to borrow the name of "The Redemption of Qincheng", film is an art, and this is how the current film market has become chaotic. The audience spends dozens or hundreds of dollars to watch a movie to see a wonderful story, not a bunch of advertisements that affect the perception. The crazy product placement is at the expense of the audience's right to watch the movie, which in my opinion is simply an invisible infringement of the audience's right to watch the movie. “

Xu Guocheng and Feng Yiyi, directors who have coffee positions in the film circle, began to criticize Bai Yi and satirize Bai Yi.

Others and some people have also expressed their opinions, although they are not so straightforward, but they also believe that film is an art and should pay more attention to the artistic aspect rather than the commercial aspect.

Of course, in the face of so many bad comments and sarcasm outside, the light and shadow company naturally has to respond.

Light and Shadow Company emphasized that Bai Yi has always attached great importance to the story itself, and that film is both an art and a business, which cannot be denied. The advertising placement of "Truman's World" directed and filmed by Bai Yi is all required by the plot, which is very reasonable, and it is not simply an advertisement.

Such a response is decent, but in the eyes of many people, it is simply a gloomy statement.

Because the filmmaker will definitely say that advertising placement is a plot need to say good things about the movie.

But it is clear that there is close to 100 million commercial advertising placements, what else is there to say.

After Xu Guocheng responded to the light and shadow company, he still sarcastically said mercilessly: "The miasma of black smoke, what he says is better than singing, what kind of movie do you make, I will sing when I see him, don't ruin the word director, and make the industry dirty." ”

Stain the industry!

Xu Guocheng's words were really spicy and excessive, which made many Bai Yi's fans unable to accept it at all, and they began to scold Xu Guocheng.

However, this time, in the eyes of many netizens, although Xu Guocheng's words are very excessive, they are very realistic, because Bai Yi's current practice has raised the placement of commercial advertisements to this sky-high price, and in their opinion, Bai Yi has indeed made the industry a miasma this time.

Especially on the Internet, there are rumors that many directors in the film industry are now jointly boycotting Bai Yi and boycotting Bai Yi's "Truman's World". Many netizens also followed suit and began to boycott this "Truman's Advertisement".

At this time, they began to become forgetful, and seemed to have forgotten how wonderful Bai Yi's "My Sassy Girlfriend" and "Journey to the West" were that had deeply moved them.

――――――――――――――――――

PS: I hope you support the genuine version, please subscribe!!

(To be continued.) )