What is it like to have a great girlfriend?

Thank you: Mo Dao does not kill the soul, people are thinner than yellow flowers...

(╯°□°）╯︵┻━┻

After the applause ended, Shen Ming had some self-doubts, how did he move from the sofa downstairs to the bedroom upstairs?

In fact, after reading all the beauties in the world, you will see it, what is beauty, what is ugly?

If it's not too out of line, it doesn't matter at all, what people can use to distinguish between people can but doesn't need to be beauty, but the heart that has been weathered but is still ruddy!

People are this kind of thing, to put it bluntly, it's just a bunch of proteins...

This life is very short, don't waste time on unworthy people or things, and try to live up to my heart.

But do good deeds, don't ask about the future!

Ten minutes later, Ming Tsai woke up from his contemplation, then put on his clothes and went downstairs.

"Hey!"

Cheng Xiao smiled...

“… Why are you so happy?"

"Don't worry, it's only once today!"

"Am I afraid of this?" Shen Ming sat down and picked up his chopsticks: "What's wrong?"

"The reputation of "The Last Night on Earth" has collapsed!"

“… Wouldn't it?"

Shen Ming was a little skeptical...

"The Last Night on Earth" is a work directed by Bi Gan, a literary film...

Where can the reputation of a literary film collapse?

Cheng Xiao handed over the tablet: "Look for yourself!"

Eye-eye scoring: 2.6 points...

"No, the reputation of literary films is so miserable?"

Shen Ming scratched his head: "I remember that "The Last Night on Earth" was shortlisted for Cannes, starring Tang Wei!"

Cheng Xiao nodded: "That's right!"

"And I watched the single-day box office of 260 million just now!"

“… That's because it's using an abnormal marketing method!"

In fact, Shen Ming's so-called reading intelligence is to look at the box office of "The Last Night on Earth"...

Because it's the biggest competitor of Ringing Callers.

……

"The Last Night on Earth" is not a literary film with a small investment, the production cost is as high as 60 million, and most of it is used in production, it is said that Goddess Tang took over the filming of "The Last Night on Earth" at an ultra-low price of 2 million...

In fact, many people are worried that it will not be able to pay for itself!

However, as a literary film, the pre-sale box office exceeded 100 million, and the box office on the first day was 260 million...

That's pretty staggering data.

You must know that the pre-sale of "Aquaman" in the mainland on the first day was only 33 million...

You must know that Jia Zhangke, a well-known literary film director in China, in his new work "Children of Jianghu", is the ugly and handsome Liao Fu actor and celebrities such as Zhang Yi and Brother Shan Zheng, who are very popular with the audience, and they have also made full publicity in publicity, but the box office of more than 60 million yuan has only been more than 60 million for more than 20 days.

And Bi Gan, a new director, has to shout amazement that his new work can achieve such results.

All thanks to marketing:

Mingfang told the audience: This is a romance film - a romantic kiss New Year's Eve!

Shen Ming and the others have never seen this movie, just looking at the placement of marketing materials, they know that this film is very big, and the pre-sale is too high!

That's why it's regarded as a great enemy!

And then...

"The Last Night on Earth" killed itself!

When promoting, I completely promoted this film as a commercial romance film...

You can't do this!

It's not the most terrible thing to use marketing to attract audiences to the cinema only to be found to be wrong, but what's even more terrible is that when you are not satisfied with the movie after watching it, they will humiliate your aesthetics.

Since I have chosen the path of literary films, I have decided that I can't market them like this.

Because literary films are exploring the boundaries of film art, they are very avant-garde in themselves, and being avant-garde means splitting, because everyone relies on their own intuition and talent to express themselves, and there is no unified standard at all.

It's not that those literary film directors don't want to win the box office, but the box office itself represents the public aesthetics, if you don't deliberately study it, the intersection of the director's personalized avant-garde expression and the public aesthetics is very rare, and it can be encountered but not sought.

Even in France, where art theaters are the most developed and literary films are the most prosperous, seventy percent of the local box office every year is earned by Hollywood special effects blockbusters, which shows that everyone is a layman.

And Director Bi's "The Last Night on Earth", the biggest problem is that he has not reached the lowest line of public aesthetics at all, and there is no beautiful and clear story at all, which is still a very self-expression.

You are so promoting, it is tantamount to deceiving the audience!

"If Xuanfa dares to play like this, then he will have the consciousness of being sprayed to death. The current situation is that ignorant audiences who have been deceived by false marketing endure the cold wind, sacrifice sleep, and watch a movie that is inexplicable to them at this node of New Year's Eve, they spend money, spend energy, watch a bad movie, and are insulted for being aesthetically inferior!"

"Marketing his movies as a tool for literary and young people, and enjoying it, Bi Gan is just Bi Zhifei at the other extreme in the entertainment era. ”

"Grass stepping on horses, bad movie!"

……

After reading the anger of netizens, Shen Ming suddenly disturbed his head, and then said: "I feel that the box office of "Crazy Call" may break one billion!"

“… You don't have to feel it, Aiming has adjusted the box office expectations!"

Cheng Xiao replied very casually...

Shen Ming hurriedly clicked on it, and sure enough, the box office expectation of "Ringing Call" has increased from the previous 860 million to 1.05 billion...

Why did Aiming Eye dare to add nearly 200 million box office expectations to "Ringing Call"?

Because this is a New Year's Day file!

According to the experience of previous years, the market for three days on New Year's Day cannot be less than 500 million, and now, "The Last Night on Earth" has killed itself, and the first project in the head has naturally become "Crazy Call", and "Bumblebee" will not land in mainland theaters until January 4th...

The total amount is constant - it is impossible for the audience not to watch the movie!

The head project can get at least two-fifths of the market, that is, 200 million box office...

"Ringing Call" is really shit luck...

If you talk about quality, it is average, with a Douban score of 6.4 points and an eye-aiming score of 8.6 points, which is a lot worse than excellent;

Celebrity appeal, you say?

What is Chen Kun's appeal?

It's just that this movie is about to break one billion - on the 31st, it won a box office of 102 million in a single day, with a cumulative box office of 652 million...

It's really all about relying on the foil of peers.

On the first day of release, I met "Martial Arts Monster" and "Weather Explosion", and the next weekend, I met "Yunnan Worm Valley", "Broken Pieces: The Dangerous Way to Capture the Treasure", and on the 31st, I met "The Last Night on Earth"...

Five bad movies in a row directly sent "Ringing Call" to the throne of one billion box office...

Shen Ming feels that he has been favored by God, do you think, it's 2018, how small is the probability of encountering five bad movies in a row?

"The Last Night on Earth" is certainly not a bad movie, but it has no possibility of being a big hit.

"Xiao Xiao, I think these days, let's keep a low profile and stay at home!"

“… Why do I still have to participate in Weibo Night!"

"Micro... Weibo night?"

"Yes, are you going too?"

Wonderful Book House