Volume 1: The Eagle Spreads Its Wings Chapter 25: Preemptive Strike
There is an old Chinese saying: one family is happy and one is sad.
"White Owl" is having a lively dinner, and the "Wanghaha" food group is facing a huge crisis at the moment.
A few days ago, someone broke out on the Internet that a coffee drink under the umbrella of "Wanghaha" contained carcinogen acrylamide, and even posted a court judgment under the content, which famously required "Wanghaha" to indicate a warning mark on the packaging of such products. However, so far, the "Wanghaha" group has not done so.
For a time, with the appearance of a series of posts such as "ten-year-old brands abandon their righteousness due to profit", "toxic drinks enter the market, who will pay for public health?", and "shocking!" 'Wanghaha' food safety has become a hidden danger" appeared, setting off a storm of "poisonous drinks" on the Internet, and all the products under "Wanghaha" have encountered national boycotts, even the new product "bubble fruit tea" launched not long ago has not been spared.
At the same time, a new company called "Qili Food Technology" has quietly risen in the imperial capital, and three days ago their main "sports" drink - "Tempting" was grandly listed, completely seizing the market of "Wanghaha bubble fruit tea". The shares of the entire group fell sharply in three hours this afternoon, and Chairman Li Yaoming flew back to the imperial capital overnight to convene an emergency board meeting.
At eleven o'clock in the evening, Zhao Li, the project planning manager of the new product "Bubble Fruit Tea" of "Wanghaha", was still in the company, and she had just hung up the phone, and 11 local supermarkets removed the "Bubble Fruit Tea" from the shelves and asked for a return. She glanced at her boss, who was also at a loss, staring at the computer in a daze, and her heart suddenly moved......
The "red light spot" is also brightly lit at the moment, and all employees are in a state of overtime. Lin Wei, the leader of the copywriting team, handed over the things he had written to Cheng Jue, and Cheng Jue glanced at the title "'Wanghaha' New Product Public Relations Leader Stain Revealed", and he took this information to the vice president's office.
He Ziyun took it and took a look at it and handed it back to him: "Send out this manuscript before dawn tomorrow." ”
Cheng Jue looked at her with confidence, and immediately said with admiration: "I said how could you take the initiative to lower the price to help a newly listed small enterprise, it turns out that you want to teach the 'white owl' a lesson by suppressing the 'Wanghaha'." ”
"I just want people in the industry to understand that if anyone dares to use white poetry, they are going against me'red spots'!" He Ziyun's red lips closed one by one, as if a bright red poppy flower bloomed from the corner of her mouth.
On the other side, when Bai Shiyu returned to the box where everyone had dinner, her whole face was red, and Li Zexia looked at her like she had seen a ghost: "Boss, why did you go out and take a shower?"
"What's the matter? It's just too hot, don't you think?" Bai Shiyu said and fanned the wind with her hand exaggeratedly.
"It's really too hot! I want to take off my clothes!" Wang Qianyu was unconvinced before and wanted to fight with Li Zexia, but she didn't want to be completely stunned by Li Zexia after two rounds. I had just been lying on the table for a few minutes, and I started to get drunk again.
"Okay, be honest. Chen Chen got up and controlled him, and smiled helplessly at Bai Shiyu.
Of course, Bai Shiyu will not be surprised. When she was about to say something, the phone rang suddenly, and Chen Chen immediately covered Wang Qianyu's mouth that wanted to scream.
"Hello?"
"Hello, Miss Bai, I'm Zhao Li from the 'Wanghaha' Group, do you remember the case you did with our 'bubble fruit tea' before?"
"Of course I do. I don't know if Manager Zhao called ......"
"I'm sorry to bother you so late, it's really critical. Our chairman rushed back. I know our in-house PR capabilities, so I'd like to see if you can handle that. ”
"What's wrong, it's so serious?" Bai Shiyu has been doing the case of "Have you eaten you?" for the past two days, and has not paid much attention to the news outside.
"Here's how it ......"
Bai Shiyu turned on the hands-free function, and Li Zexia had already taken out the computer. He once said that carrying a computer with him and querying dynamic information in real time are the basic qualities that a public relations person should have. It seems that he is right!
Chen Chen put the drunken Wang Qianyu away properly, and immediately took over the computer - he is an expert in information retrieval and searching for key information in a short time.
According to the process narrated on the other end of the phone, Chen Chen had quickly searched for all the information about "Wanghaha" on the Internet. Bai Shiyu's eyelids jumped when she heard that "at the same time, a company launched a product with the same type of positioning": such obvious premeditation and pertinence were obviously carried out under a very precise plan, which also shows that the company must have a strong public relations force behind it.
While listening to Manager Zhao, she made a "red spot" mouth shape for Chen Chen, and Chen Chen immediately opened the relevant news of "Qili Food Technology", and sure enough, he saw the relevant check-in with the red spot. Just because the company wasn't very famous before, the news didn't cause a big stir.
Seeing Chen Chen nodding, Bai Shiyu already knew in his heart: "Manager Zhao, don't worry, this case has been taken by Bai Xiao." ”
After hanging up the phone, Chen Chen looked at her with some concern: "After all, the other party is not coming for us, are you sure that you are going to face the 'red light spot' head-on now?"
"'Red Spot?' is the only 'red spot' in China that can rank among the first-class international public relations companies and become famous all over the world?" Li Zexia has just returned from abroad, and he doesn't know much about the relationship between Bai Shiyu and "Red Spot". On the contrary, when he was abroad, he was proud of the words "Chinese red spot".
"Are you going to be an enemy of it?" Li Zexia asked puzzledly, but Chen Chen quietly pulled down his sleeves, and he immediately closed his mouth vigilantly.
Bai Shiyu didn't answer his question, but looked at Chen Chen: "I have a hunch that the 'red light spot' is coming at me this time." ”
Although Chen Chen also had suspicions in this regard, there has been no news in this regard so far, and he does not dare to make a conclusion: "Maybe your guess is not unreasonable." ”
"I've been working in the 'Red Spot' for a year, and I still know their routines. "That's a poisonous snake that won't let go if it bites someone!" Bai Shiyu silently added in his heart.
"What? You are actually an employee of the 'Red Spot'?" Li Zexia felt that the whole world was a little fantastical, "But I have searched your information, and there has been no relevant news." ”
Bai Shiyu was stunned for a moment, and suddenly thought that it might be Qin Junye's hands and feet later, but at the moment, she didn't have time to verify them.
"Since this battle is destined to be fought, you might as well touch it hard. If you lose, it's a big deal to start all over again, but if you win, the sign of 'White Owl' will stand forever. ”
Want to fight with the "red spot"? Li Zexia couldn't help but praise in his heart: The boss he was looking for was really powerful!
"Well, since you've decided, then of course we'll listen to you. Chen Chen asked himself if he was afraid of anyone, and as long as he defeated the "red spot", he would also leave a strong mark in the public relations world. Who really doesn't want to be famous?
"But then again, no matter how important it is, it's tomorrow. You all drank alcohol today and don't drive, I've already helped you pay the price, everyone go back and rest early. ”
Bai Shiyu said goodbye to them after saying goodbye, and before she walked a few steps out of the restaurant, she heard the horn of the car behind her, and she turned around to see that the door of the RV had been opened, and Qin Junye was stretching out his hand.
Bai Shiyu's face flushed, she looked at the driver in front of her, and still got into the car by herself.
"I thought you were gone......"
"There is a circle of men around you, can I rest assured if I don't watch you go home?" Qin Junye was obviously in a good mood, and his voice was mixed with some jumping sounds.
Bai Shiyu really couldn't stand him like this, and cautiously glanced at the driver in front of him. Lao Yang didn't look behind, but he seemed to be able to guess Bai Shiyu's reaction, and immediately replied solemnly: "I didn't see anything, you just don't exist for me." ”
White Poetry: "......"
Since then, the car has fallen silent again, she has a headache thinking about the red light spots, and she simply wants to habitually lean her head against the window, but Qin Junye pulled her hand on her shoulder.
Bai Shiyu was really tired, she honestly leaned on his shoulder, and let the music in the car flow quietly:
"I remember what you looked like, you were a teenager. You have deep eyes, you have stubborn arms. I also remember your oath that you were a teenager. You love me more than you love yourself, and you say you'll never change......"
"This is Shen Shao's new song-"
"What's going on with you—"
The driver laughed when he heard the simultaneous sound, and then saw that both of them were looking at him, and quickly said, "I didn't plan to make a sound...... Unless you can't help it!"
This time, almost all three of them were happy at the same time.
Qin Junye hugged her shoulders and semi-forcibly let Bai Shiyu's gaze look at him: "What's wrong?"
Bai Shiyu sighed inexplicably: "My battle is about to begin." ”
"Every day of life is actually fighting, and you have to learn to face it with a normal heart. Qin Junye said with a smile: "It's like the college entrance examination is important, to put it bluntly, it's just an exam." Looking back now, is it still scary?"
Bai Shiyu immediately shook her head: "You're right, it's actually not a big deal." Who made me a newborn calf?"
"You're not a stupid cow. You're a thug!" Qin Junye stroked her hair, and every word she said smashed into her heart, "So don't be afraid, fly out bravely, I will be your backing forever." ”
Bai Shiyu didn't turn on the lights immediately after returning home, and her hot cheeks and mind slowly cooled down. She knew that the red light spot would definitely attack her in the near future, so she had to strike first to seize the opportunity!
Thinking of this, she opened the dialog box of the hacker master on her mobile phone "pry the earth with one finger":
"I want you to help me monitor a computer, the owner is called Lin Wei. ”
Soon the other party replied: "No problem, what's next?"
"Hacked her computer and deleted all the files for nearly a week. ”
"I'll go, this is a little white rabbit, this is simply a big bad wolf!"
"Of course I'm not a big bad wolf, I'm a white owl!" Bai Shiyu firmly sent these words, and the light in her eyes in the darkness was like a sharp sword.