The scripts he handed over to Su Muyang this time were two scripts that were exchanged by the system.

One is the public welfare song MV "Always Go Home to See", a classic song sung by teacher Chen Hong in the previous life that called on all Chinese people to go home often and be filial to their parents.

The melody and rhythm of "Always Go Home to See" are very simple, the interval span is not large, the music is very simple, simple and peaceful, sincere, and true in simplicity, including love for the elderly.

"Always go home to see" - this most simple sentence makes the truest expression of family affection.

It is not only the tearful call of parents, but also the expectation of children on the go, the soul of the song, and the finishing touch.

It aroused people's strong emotional resonance and inner resonance, touched the pulse of society, sang to people's hearts, and awakened the ** home.

The content of the MV is festive, joyful, and full of a strong taste of home, and it is the right time to play around the Spring Festival.

In the original time and space, this song was once all the rage, and it appeared on the stage of the Spring Festival Gala, singing all over the country.

And every year as soon as the Spring Festival arrives, it will be broadcast again, arousing the hearts of countless wanderers to return home.

No matter where you are, no matter how good or bad you are, you have to go home for the Spring Festival, because your parents are there and your home is there.

The annual Spring Festival is a vivid illustration of all this.

This is arguably the best PSA.

Although I don't know how Chen Xue will interpret it, since she can win the crown in the Youth Song Competition where there are many masters, her strength must be good, wouldn't it be easy to control this song that is not very difficult?

I believe that in this time and space, it can still bloom its own light.

For the second script, he chose the series of public service advertisements "Going Home" broadcast by CCTV in 2013 in his previous life.

It is divided into four segments, the first of which is "Late New Clothes", which tells the true story of a group of migrant workers who work in Guangdong Province and return to their hometown on a motorcycle for the New Year.

The scene of hundreds of migrant workers returning home was extremely shocking, and the mother happily said that the clothes were small and very sad when she put on her daughter's new clothes.

The second is "The Anxiety of Crossing the Door", which tells the story of a couple who come home for the Spring Festival and work hard for 39 hours to return to their remote hometown, just to let their mother take a look at their daughter-in-law and shake her hand to know that they are living happily.

The third is "The Taste of Hometown", a wanderer who works in a foreign country crosses half the world, changes trains eight times, and goes through hardships just to get home and drink a bowl of dumpling soup made by his mother.

The fourth is the laughter and tears of the reunion of brothers on both sides of the Taiwan Strait who have been separated for 63 years, conveying the strong blood feelings of family and continuous separation on both sides of the strait.

The four clips, a total of more than ten minutes of content, convey a common theme for all Chinese people: going home.

East, west, north and south, different New Year's flavors, the same home.

Without a doubt, this is the most suitable PSA for this time.

This is a public service advertisement that Lin Qirong didn't know how many times, and after knowing Su Muyang's situation, he thought about it for a long time before finally deciding to redeem these two scripts.

Although it is only a few minutes of script, the exchange price is very high, more than a three-star script, which is about the same price as a four-star script.

Because of the social influence they have, many four-star scripts can't match.

He knew that Su Muyang would not be able to give him any reasonable price, even if CCTV would get a lot of advertising money because of this, he would definitely lose a lot.

But to be able to recreate this classic advertisement in this time and space is a great thing to achieve.

And this can be regarded as an investment of his own, the return on his investment in Su Muyang may be the future, or it may be that the meat bun beating the dog is gone.

He's willing to gamble.

Tang Zike understands the excellence and preciousness of this script very well, and the pressure in his heart is also very great, so he made a special trip to visit and discuss with Lin Qirong how to shoot this advertisement well.

Maybe with this advertisement, he can go one step further and become a famous director.

For his thoughts, Lin Qirong is naturally insightful, and he is willing to cut this result.

Therefore, he carefully shared the purpose and feelings of his creation with Tang Zike.

With an intuitive impression, he knew how to shoot this advertisement well.

Su Muyang saw that they were discussing very warmly, and the corners of his mouth couldn't help but show a smile.

Public service announcements at this time of year are very important events.

Guiding social psychology and calling for the return of the family is CCTV's social responsibility and a political task.

Su Muyang is in charge of this project this year, and it is very important for him to be able to achieve the desired results.

In addition, the advertising revenue brought by an excellent public service advertisement is also very large, which is another plus for him.

If this PSA can have the desired effect, then he has a chance to go further.

He knew what to do when the time came.

Seeing that Lin Qirong and Tang Zike were almost the same, he said.

"We are preparing to make it bigger this time, the funds and personnel are tilted towards us, the team of up to hundreds of people has been put in place, and the work has been initially carried out.

We plan to spend about three months following your script to find the right families and reproduce them completely. ”

Lin Qirong nodded, although this advertisement is not long, it will definitely not take less time.

The biggest challenge was that it involved Africa and the islands, and it was a challenge to find the right family and convince them to cooperate with the shooting.

Only CCTV has such strength.

"I can't wait to see Director Tang's work. ”

"I'll try. Tang Zike nodded seriously, he was full of respect for Lin Qirong, who was able to create such an excellent script.

Since ancient times, heroes have been born as teenagers, and he believes that this young man will definitely soar in the future.

Signing your name on the contract means that the two parties have officially reached a cooperation.

Su Muyang quietly breathed a sigh of relief, in fact, the station didn't give him too much budget, and it was very difficult to buy such an excellent script.

But what he didn't expect was that Lin Qirong didn't seem to care about the price at all, and did not have any comments on the price he proposed, and soon signed the contract.

He knew why Lin Qirong did this, and he was also very moved in his heart, and secretly thought: I will definitely repay him in the future.

In the evening, Lin Qirong hosted a banquet to entertain three guests from afar, and the guests and hosts enjoyed themselves.

……

Time slowly came to the end of November, and the weather began to slowly get cooler.

Lin Yitong Kindergarten's sports meeting is finally about to open.

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