Chapter 75: Development Prospects
Zhang Zhidong said with a smile: "I guess that the new farms that go online will add a few new crops at most, which will not have much impact on us." Instead, I think this is the beginning of the chaos of the domain company. ”
"What do you say?" asked Ma Huateng with a smile.
Zhang Zhidong said: "Why is WeChat Farm launching a new version at this time? It is not because our ranch threatens it.
Since the farm went live, the domain company has been silent about the subsequent development, and I'm sure that this new version was made in a hurry. ”
"That's right. Ma Huateng nodded, "I think so, once users lose confidence in the farm, it is a great opportunity for our ranch." ”
Zhang Zhidong said: "This move of the domain company is really a bit stinky!"
"But we can't be careless, the lion fights the rabbit with all our strength, and we must keep an eye on the next move of the domain company. Ma Huateng said.
"Got it, Mr. Ma. Actually, when I saw the data of the ranch, I was thinking about another question, about the development of the game business that you said earlier. Zhang Zhidong said.
Mr. Ma smiled, "What?
"As you can see from the launch of the ranch, we have a high conversion rate of users, but we haven't noticed it. Zhang Zhidong said.
"And from the success of the domain company, I also learned that a successful Internet company can't just make a product. We must let customers rely on us in multiple fields, so that we can firmly grasp the users. ”
Mr. Ma nodded, "You're right, the game is the most important development direction for our penguins."
At the beginning, I only had a general idea of how to implement it, and I still haven't figured out how to implement it.
However, I observed the product structure of the domain company and found that WeChat is their core business, while Tieba and Farm are auxiliary businesses to promote the development of WeChat.
After the farm was launched, Tieba and WeChat users were more closely bound. The logins between the three of them are interoperable, and one account can have three products, which is the reliance on the domain company. ”
Zhang Zhidong said: "Our focus now is on QQ, and if we want to develop games, it is difficult to start. ”
"We can emulate another game company and launch a game business that is unique to our Penguins. Mr. Ma said.
Zhang Zhidong said: "It seems that Mr. Ma, you have already planned, I don't know which company?"
Mr. Ma smiled slightly and said slowly: "Lianzhong!"
"Lianzhong!" Zhang Zhidong was stunned, "Game hall? In this field, Lianzhong is unique, do we have a chance?"
Ma Huateng shook his head, "Don't forget what I said just now, wasn't WeChat Farm the boss in the field of social games before?
Lianzhong is really powerful now, but it has one of the biggest weaknesses compared with domain companies and us, that is, the service is single and the user viscosity is not strong.
If we can make a game lobby and log in with a QQ number, not only can we chat, but we can also play games in the ranch and the hall, so how popular our products will be, can you imagine?"
"I can't imagine it..."Zhang Zhidong heard this, and his whole blood boiled.
The success of the ranch has made Zhang Zhidong confident in the penguins, and with this product, the development of QQ is guaranteed.
If you can really develop a game lobby and have the same conversion rate as a ranch, then the penguins can be said to be invincible.
In this way, defeating Lianzhong is a breeze.
In addition to WeChat farms, there are also Tieba and WeChat, and the losses caused to them by the failure of the farm are not very large.
What about Lianzhong? He didn't have anything but this game lobby.
Zhang Zhidong asked excitedly: "Mr. Ma, when will this plan start?"
"Don't be in a hurry. Ma Huateng said with a smile, "This year has just begun, and our main goal now is to make the ranch bigger and stronger, and we must let it catch up with WeChat Farm, or even surpass it!"
Ma Huateng's words were loud and full of confidence.
...
What others say about himself, Yu Song doesn't know what he cares about the launch of the new version of the farm.
Xie Tao told Yu Song that after the ranch was launched, it did not have much impact on the traffic of WeChat farms, that is, it fell by less than 10%.
Yu Song was a little surprised by this, but then he was relieved.
WeChat users have already played on the farm, and have developed a habit of not completely giving up this game because of the launch of QQ Ranch.
The main thing is that this is a social game, and users have already put a lot of effort into the farm, and once the farm's level, friends, and crops are abandoned, there is nothing left, and everything has to be started from scratch.
This is something that users don't want to accept, and besides, there is no conflict between the two games when they are played together.
The real conflict should be that after users get to know it better, they will decide which game to choose to play based on their preferences or according to their number of friends.
A few hours before the launch of the new farm, the domain company issued a statement strongly condemning certain companies for blatant plagiarism.
As soon as this statement came out, the Internet suddenly became lively, a company that has only been established for less than a year, dares to argue with the industry's leading boss, which is too topical.
After all, anyone with a discerning eye knows that this ranch is a copy of the farm. There is no need to guess, the object of condemnation by the domain company is the penguin.
At this stage, netizens are still very disdainful of this kind of plagiarism, so a wave of condemnation of QQ Ranch was quickly set off on the Internet.
However, the power of netizens is too scattered, and these denunciations have not caused a substantial blow to QQ Ranch.
At this moment, Chen Mo's naval army began to act.
The first is the homepage of Tieba, where a pinned post appeared, strongly condemning a certain company in Shenzhen and accusing it of shameless plagiarism.
Next came the Internet café butler and Wen123, all of which were put on the homepage, with the biggest title so that people could see it at a glance.
These tasks do not require many water armies, and the main work of the water armies is in major forums.
An hour later, a large number of posts appeared on the major forums, all about penguin's plagiarism.
These posts completely aroused the anger of netizens, who left messages denouncing the penguins.
It's a pity that these denunciations and denunciations are not painful for penguins at all.
In the previous life, netizens scolded the three BTA companies less? But none of this means anything.
Everyone on the Internet is scolding Penguin for plagiarism, but Penguin's revenue is the highest among the three companies every year.
People are also accustomed to scolding penguins while using QQ and chatting on WeChat, and the game copied by penguins is also enjoyable.
Ali is the same, netizens say that Taobao fakes are like mountains, but the more fake they are, the more they buy, a large number of choppers who can't stop them buy fakes, and they can't eat one day when they are angry, and they turn their heads and go shopping, buying, and chopping their hands the next day.
Netizens only denounced it, but there was no boycott at all, and the three major companies naturally ignored it.
So this time the condemnation, the penguins don't care at all, as long as the data of QQ Ranch can rise steadily, what can it do if they are scolded?
The Internet is still scolding, but the data of QQ Ranch is still rising, and it is not until 6 o'clock in the evening that the number of users slowly declines.
It's almost time for the release of a new version of the farm!
Regarding this matter, Penguin's employees from Mr. Ma to the employees of QQ Ranch Department are more concerned than netizens.
Mr. Ma is here because he regards the domain company as an opponent, but in his heart, he doesn't think that the new version of the farm can pose much of a threat to himself.
After all, in less than a day, the domain company can make something decent to come out.
But the employees under the penguins don't think like this, they are afraid that the domain company will come up with some tricks and directly knock QQ Ranch off the altar.
There's no way, the employees of the QQ Ranch Department have all experienced the last explosion, and they are still a little afraid of this domain company.
The director of the ranch department comforted everyone, "Don't worry too much, in such a short time, the domain company can't make any good products."
You have to have confidence in QQ Farm, according to today's trend, it won't take a few days for us to defeat WeChat Farm!"
In just a few days, it can catch up with the WeChat farm that has ascended to the altar, and if you can really see it, the penguin is tantamount to creating a miracle.
The supervisor's confident words infected all the employees present, and they believed that the ranch would definitely create miracles.
At this moment, Mr. Ma walked in and saw that the employees were like being beaten with chicken blood, and asked curiously, "What's the matter?"
The director hurried over and told him what had boosted his morale.
"You're right, we penguins are meant to work miracles!" Mr. Ma smiled and patted the supervisor on the shoulder.
"Everyone hasn't eaten yet, right? I'm having a treat today, you can order whatever you want!" Mr. Ma said to everyone with a smile.
The employees immediately cheered, and after working all afternoon, everyone had not eaten dinner.
Mr. Ma's assistant began to ask everyone what they wanted to eat, and the employees usually ate nearby, so they didn't have to go too far.
It is only ten minutes before the new version of the farm goes live.
Many users of WeChat farms are waiting for farm updates, and they want to know what kind of surprises the domain company will bring them.
Not only users, but also peers and competitors of the Internet are waiting for the farm to update, and they all want to know what the domain company will update this time.
If the domain company can update an amazing version as it did at the beginning, then its myth will continue and QQ Ranch will be a complete failure.
But if there is nothing new in this update, it will lose a lot of users, and I am afraid that it will be slowly swallowed up by QQ Ranch in the future.
At six o'clock, curious users refreshed the farm, and after a period of loading, a brand new farm appeared in front of everyone.