Chapter 15 Fighting
Red Maple Satellite TV is located in the bustling area of Shanghai, because the avenue in front of it is planted with maple trees, and it is also nicknamed Red Maple Satellite TV because its station logo resembles a maple leaf.
After going to work, Qiao Feng came to the office of the "Happy Run" program team of the variety show department with a document bag.
It seems to be very lively here, and many acquaintances Qiao Feng knows are there.
The emaciated camel is bigger than the horse, and so are they, who see their opportunities in this crisis of "Happy Run".
I tried hard to hope that I could become the savior who saved the ratings of the show, and jumped from an ordinary screenwriter to the screenwriter of the hit variety show "Happy Run".
Besides, the bonus of 500,000 is really a lot, and it has a good attraction, so it's no wonder that screenwriters who don't ask about the world are here.
However, a person's face when he came out was not very good, and he obviously did not get what he wanted.
"They're just too demanding. ”
A middle-aged man saw Qiao Feng and shook his head again and again.
"But it's normal, they haven't thought about anything, otherwise they won't solicit inspiration from the whole Taiwan.
None of them can think of a good way to do it with their experience, so how can we laymen think up ideas that are approved by them?"
Qiao Feng nodded understandingly, "The stakes are high, it's normal to be cautious and demanding." ”
"What, Xiao Qiao, you want to try it too?"
When Qiao Feng first entered the TV station, because of his handsome appearance, he was given a very feminine name by his good colleagues: Xiao Qiao, just like the famous beauty of the Three Kingdoms in history.
The name quickly spread in the station, especially in the editorial department, where almost everyone called him that, with a hint of banter.
It can be said that this is completely contrary to the original intention of his father to give him this name.
There is only one person who can't, and that is Lin Qirong.
When I took him at the beginning, I called his name directly, and then I changed it to call him Qiao Shao, but I never called him Xiao Qiao.
Although Qiao Feng doesn't care about this "flower name", he will even hack himself to get closer to his colleagues.
But it doesn't mean that he likes this name, in fact, in elementary school and junior high school, he has fought with people because of this matter.
I just laughed it off when I grew up.
So he has great respect for Lin Qirong, who insists on not calling his "nickname", and regards him as his brother.
Two years have passed, and he still appears in front of him for the first time when he comes to a phone call.
"A little bit of an idea, maybe it's just a formality like everyone else. ”
Qiao Feng smiled with him, "Since you're here, you always have to see it and add some experience, right?"
"That's right. The other party patted him on the shoulder, "Come on, this is also a rare opportunity to exercise."
Don't be frustrated if you lose the election, it's not that we are not good enough, it's just that the requirements of variety shows are different from our style. ”
"I know. ”
Qiao Feng nodded, but remembered that Lin Qirong lightly showed the script to himself.
"Foolishly?"
A smile tugged at the corner of his mouth.
This would make most people ashamed of it, right?
……
The efficiency of the program team is very high, and the number of screenwriters in the station is not very large, so it will soon be Qiao Feng's turn.
Inside the office, it was temporarily transformed into an interview room, and the three of them sat on the table and watched Qiao Feng walk in.
Qiao Feng knows them, Han Long, one of the directors of "Happy Run", Qin Lun, deputy screenwriter, and Li Yijun, deputy director of Hongfeng Satellite TV in the middle.
Even the deputy director in charge of business went out in person, and he really paid enough attention to it.
There were a few people behind them who were busy, with a large stack of documents piled up in front of them, presumably the submissions of many screenwriters.
"Sit down. ”
After Qiao Feng briefly saluted and introduced himself, Han Long said with a demonstration.
"Thank you. Qiao Feng nodded in acknowledgment and sat down on the chair in the middle.
"Long story short, just put forward your thoughts, what do you think about the show Happy Run? ”
"Okay. ”
No wonder other screenwriters came out so quickly, it's really straightforward.
However, Qiao Feng and Lin Qirong had been practicing for a long time last night, and they were confident, not panicked, and said with a smile.
"The problem with Happy Run is not in the quality of the show's production, nor in the host and guests, but in the audience.
We took the show very seriously to show everyone, but it was not recognized by everyone, nor was it recognized by the market, in the final analysis, after a few seasons, the audience has developed aesthetic fatigue.
They don't want to watch the same routines anymore, they want to see new things and feel new excitement
As the supply side cannot meet the new requirements of the demand side, coupled with the impact of other programs, it will lead to a decline in ratings and word-of-mouth. ”
"We are aware of this problem, and the most important thing is how to solve this problem, and the solution is what we need. ”
Qin Lun's screenwriter was a little dissatisfied, they had long been aware of this problem, and they had no choice but to find a solution.
"Innovation," Qiao Feng said directly, "on the basis of the framework of the current program, without major changes, carefully produce one or two episodes of brand new content that is completely different from the previous content, and re-attract the audience's eyes to this program."
As long as there are one or two episodes of the show recognized by the audience, this season of the show is not a failure, and the next season will make drastic changes, and the show can still have a new life. ”
"That's true, but anyone can talk about it in generalities, and the key is whether you can come up with ideas that can do that. ”
"That's the main purpose of my visit today. ”
Qiao Feng stood up, took out three scripts from his briefcase, and handed them to the three of them.
Sit down again and talk, "We all know that "Happy Run" focuses on outdoor reality shows, focusing on celebrity interaction, funny, and challenging various tasks and games.
This model has been a huge success before, but now it has developed aesthetic fatigue.
My idea is that, on top of that, let's have a brain-burning special and play a mind game.
We put the host and guests in a specific circle, each with their own special identity, faintly divided into two factions to form a confrontation, to see who can win the final victory.
The advantage of this is that it increases the competitiveness and makes it more interesting.
It also helps to discover the intellectual attributes of the host and guests, and what kind of performance they will have in the whole game session is worth looking forward to.
What's more, suspenseful reasoning games are inherently designed to seduce the audience's curiosity and produce a sense of substitution.
If it can be successful, the ratings and word-of-mouth will definitely change for the better.
In this case, if we conduct public relations and announce that there will be significant changes in the next season, it will become the most concerned topic for the audience, and it will further increase our recognition and expectations.
After I finished speaking, I would like to invite all leaders and teachers to criticize and correct. ”
There was a sudden silence in the conference room, and the three interviewers did not rush to speak, but carefully studied the script in their hands.
They are naturally not illiterate people, and they have a professional judgment on the quality of a script.
"I have to say, your statement and this script make my heart move. ”
Li Yijun, deputy director of the station, said the script in his hand first.
"But I'd like to hear from the experts first. ”
He and Director Han Long both looked at Qin Lun as a screenwriter.
Because the chief director and the chief screenwriter are filming the show outside, screenwriter Qin Lun, as the person who handles most of the scripts of the show, has the most authority to evaluate this script.
"Although I don't want to admit it," screenwriter Qin Lun looked at Qiao Feng, his voice was a little bitter, "but I have to admit that this is a very good script, which is not only in the same vein as the show, but also plays new tricks."
Even I, when I was reading the script, had the whole show in my mind, and I was eager to see how the guests would perform. ”
"What I care about is that," said director Han Long, "this script is very detailed, and even what guests can be invited and what characters are in charge."
Every host has their own role and has the opportunity to shine, the key is how to grasp it.
What shocked me the most was that in every link, he warmly gave each guest tips, and in this link, he could consider how to achieve the greatest effect and provide his own opinions from a professional point of view.
After the host gets the personal script, he can think about how to become more brilliant according to his own personality and personality.
This not only gives the host enough room to play, but also provides professional advice to achieve the best results. ”
"Looks like you all like this script?"
Li Yijun asked.
"Yes, in my opinion, that's probably the key to our turnaround.
It is very correct to salvage the reputation of the show and prepare for the next season, rather than directly reinventing the wheel, which would be too risky. ”
Director Han Long directly gave his opinion.
"I'm the same way, at least I can take the script to the director and talk about it and see how I can do it best. ”
Screenwriter Qin Lun also expressed his opinion.
"That's good. Li Yijun nodded, looked at Qiao Feng and asked, "Did you create this script?"
"I created it with a friend. ”
Qiao Feng remembered Lin Qirong's explanation, nodded and replied.
"We're all big fans of Happy Run and don't want to see it go down.
We believe that outdoor reality shows are the mainstream trend of variety shows, because the beautiful rivers and mountains outside and the bustling world have brought us rich themes, and the key is how to use and expand to continuously bring happiness to the audience. ”
"It seems that your hearts are bigger than ours. Li Yijun turned his head and smiled with the other two people, "It is said that the wisdom of the people is infinite, and this time it really gave us a glimpse, and it can be said that it has provided great help to us and even other programs." ”
"yes, it's hard to do it behind closed doors. Screenwriter Qin Lun nodded again and again, and said with some shame.
Li Yijun turned his head and said to Qiao Feng.
"So let's do this for the time being, what kind of choice the program team will make in the end, we will inform you at that time.
Thank you for your support, thank you for your friends, and hope to have the opportunity to cooperate in the future. ”
"Okay, thanks. ”
Qiao Feng stood up and bowed in greeting, opened the door and left.
He was greeted by the complicated expressions of the others.
That's when he realized that he had been in for a long time, which also meant that his script had a good chance of being selected.
No wonder other people look at themselves that way.
Your own success is a sign of other people's failures.
But that's exactly what you want, isn't it?