Ubisoft's five brothers were all present.

For the future of Ubisoft, this moment today will play a crucial role.

The five brothers came hand in hand, whether it was for attention or for other reasons.

But this shows their attitude.

Claude, the eldest, born in October 1956 and a graduate of Rennes Business School in France, founded Gilmot in 1985, his first company, and the following year he founded Ubisoft with his brothers. He is the chairman and chief operating officer of Ubisoft.

Michael, the second child, was born in January 1959 and graduated from the Nord Business School in France. He is now Ubisoft's Chief Financial Officer and, of course, one of the directors.

Yves, also known as Eves, the third, born in July 1960, France. Graduated from business school. is the Chairman of the Board and CEO of Ubisoft.

Gerard, the fourth, born in July 1961, graduated from the Nord Business School in France. Director of Ubisoft and Marketing Director.

Born in February 1966, Chris graduated from the European Business School in London. He is a director of Ubisoft and also serves as its Executive Director.

There is also a young game designer recommended by Li Fangcheng, whose French name is Michel· Ancel, aka Michelle Ansel.

For the young designer whom Li Fangcheng has repeatedly admired, he was even signed by the Miracle Era, because of the relationship in his hometown, he was temporarily sent to make games together in Ubisoft.

Such a person, as the five brothers of the farm, will naturally not be underestimated.

A group of six people came together and stood on the stage.

Not to mention, they're all young and handsome guys!

This appearance alone has already made everyone's eyes shine.

Gilmot is the surname of the five brothers on the Ubisoft farm, the five brothers were born in the small town of Carantois in northwestern France, and their parents were farmers, both farming and agricultural business.

From an early age, the five brothers helped out in their own grocery store and farm, developing a down-to-earth personality and a keen sense of business.

The eldest Claude likes computers, and in high school, he helped the family manage the farm with computers, and the second Michael, who likes to help the family settle accounts.

With the help of the children, the farm has a good income.

The five Gilmot brothers later graduated from business school, and their parents wanted them to inherit the family business, but the eldest and second started a business while they were still in school, and together they opened a small shop selling computers and software, and the business went from strength to strength.

At that time, however, there was an economic crisis on my parents' farm. The brothers decided to gradually shift the family's focus to computers, especially software brokering and game publishing.

So five years ago, in '85, the two co-founded Gilmot Corporation, which mainly sells computer parts and educational software.

In 86, Evis, the third elder who was studying in San Francisco, received a call from his two older brothers from France, hoping that he would return to China and manage the Gilmot company with them. At the time, Yves had just graduated from business school and had the opportunity to work for an international company like Mikook Arts, but he did not hesitate to fly back to France in the face of his brother's request.

At that time, the fourth and fifth brothers were still studying in school and had no funds to buy shares, but the three elder brothers gave the two younger brothers shares without saying a word, and let them learn company management, so that they could directly enter the company's management after graduation.

At Gilmot, the eldest is responsible for technical and operational operations, the second is responsible for finance, the fourth and fifth are responsible for administration, and the third is responsible for market development.

At this time, Eves, as the third oldest, saw that the French game market was huge, but the variety was not complete, especially there were not many games in the United States, so he suggested to the brothers to focus on the game agency, especially the agent of the United States game.

At first, the brothers were a little apprehensive about this all-or-nothing approach, but Eves successfully persuaded large game companies such as Mi Guoyi to cooperate with the copyright, so that everyone had no worries, and established a new company that year, named Ubisoft.

Ubisoft, derived from the English word "everywhere" because they want their products to be everywhere!

Ubisoft is primarily engaged in game publishing, while Gilmot continues to be in the business of parts sales and software brokerage.

Therefore, when Li Fangcheng was in France before, he didn't see anyone else, precisely because they were in the company Gilmote.

Only Eves, because his ability proved himself, so the CEO of Ubisoft fell on him.

Otherwise, Li Fangcheng would have had the opportunity to meet several of Ives's other brothers.

In the first few years, the five brothers had a hard time. They work until 2 a.m. every day, and the first thing they do when they wake up in the morning is to turn on their computers and pick up their phones. Despite the hardships, Eves looks back on those years and feels precious: "The five of us together are the greatest advantage. We are always together against our competitors and work closely together. We will also have conflicts, but our reconciliation will also be swift. We are open to each other, which makes us so productive. ”

Perseverance and solidarity have allowed the career of the five brothers to develop rapidly, and the scale of the enterprise has also expanded rapidly.

So, by the time of this year, Ubisoft has opened branches in the United States, the United Kingdom and Germany.

The five brothers judged the situation and believed that with the advancement of economic globalization, one day those game manufacturers would bypass them and enter the French market directly.

Ives has been particularly active in this regard.

When Li Fangcheng came to the door.

In fact, no matter how harsh Li Fangcheng's conditions are, as long as he can support them to make games.

Eves dared to make a decision right away!

This is in line with Ubisoft's strategy.

Moreover, the choice between the two that Li Fangcheng asked him to do was actually not as difficult as he imagined.

It's enough to put the distribution business together with my brother's Gilmot company.

And so it is.

When Li Fangcheng left France.

As soon as the brothers discussed, it was decided almost immediately, Gilmot concentrated on publishing, and Ubisoft transformed into a game!

Once such a path is settled, the next step is to build the team.

In Montreuil, near Paris, Ubisoft set up a game development team and hired a group of game development programmers.

At this time, Ubisoft's creative team was basically about 17 years old, talented and capable.

The five brothers treated the young men "like a big family", working together in a country castle for irregular hours, often writing programs until 2 a.m. and then sleeping until noon, but they were very productive.

Eves describes it this way: "They are very creative and never procrastinate. ”

Among these young people, Ansel is the young man who coordinated the interview process in the Miracle Age and was signed by the Miracle Age alone. At the age of 17, Ansel joined the Age of Wonders and did his best work as a painter.

But the clever Eves soon discovered Ansel's ability to innovate, and while marveling at the vision of the Age of Wonders, he also gave him more trust.

This is also an opportunity to repay the miracle times!

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