Chapter 31 Cold Schedule (1/6 Subscription)
Take the money to open the way, this thing is not the first thing Shen Ming did!
Engaging in the Belt and Road Initiative is to smash it out with money!
Italy took the lead in joining, and China and Italy reached a memorandum of understanding on the Belt and Road Initiative...
And then Germany, France criticized Italy in various ways for turning its back on the EU!
Then, visiting the European Union, directly signed a large order of 300 Airbuses, France and Germany said: Dad, you are really rich, cross out, it should be 'we must seriously study the Belt and Road policy'...
In front of the banknote ability, they are all scum!
The problem is that the theme of "Flag Guard" is a bit special...
We all know that during the Olympic torch relay at that time, the opposition must have had the support of the locals...
And then you now give money to the local political axe...
Just like "My Motherland and Me" is performed by Americans, no matter how you shoot it, it should be real!
This matter must be dealt with, otherwise, it will definitely become a black spot that cannot be hidden, once it is released, as long as the other party catches this point and dies black, once it becomes public opinion, it will definitely have a great impact.
Of course, Shen Ming and the others also realized - nonsense, some people ridiculed him for being patriotic!
So, come forward and explain...
I spent money to buy a few marketing accounts to help with marketing, and the effect was okay.
In fact, this matter is very understandable, with the cooperation of the local political axe, it does reduce a lot of time - you have to block the streets, you can apply, but people will really get stuck in your time and make you wait...
……
Speaking of this year's movie release list, it looks a little cold.
Throughout March, except for a Hollywood "Captain Marvel", there was almost nothing that could be played.
"Five Teenagers Splashing in the Water", "A Story More Sad Than Sadness", "Teacher Good", three domestic films...
It's really different from the previous March!
The cold winter period of the market is far from over...
It's really like what Wang Changtian said: 'In the next year or two, thousands of domestic film and television companies will face bankruptcy'
Last year, the strong supervision and deleveraging of the financial regulatory authorities made it more difficult for enterprises to raise funds;
audit accounts and pay taxes, and film companies enter a period of regulatory adjustment;
The appeal of traffic stars has dropped significantly, and the risk of star capital has further increased;
The IP myth has faded, film companies with strong dependence on the IP economy have been hit, and pan-entertainment investment has shrunk;
Craft-savvy creators and their production companies have become scarce resources – and there are only a few who are proficient in craft!
There are no more than 20 directors in the full house, and many of them are too lazy to make movies, even if you count them, there are only about 20 works a year, which is far from meeting the needs of the market!
The market performance of "Captain Marvel" is not particularly good - after the bottoming out of "Venom" and "Aquaman" last year, the market capacity of a single superhero movie has increased from the previous 700 million or 800 million to 1 billion.
Under the premise that the average ticket price is increased by five yuan, the box office of "Captain Marvel" in 7 days is only 680 million, which does not meet expectations at all...
Then "Five Teenagers Splashing in the Water" and "A Story More Sad Than Sadness" were released.
The movie "Than Sad" is a remake of the Korean version.
In a love movie, the protagonist has cancer, and in order to give the heroine happiness, he introduced her to the male number two, and then the heroine likes the male number one, although she is married to the male number two, but she decides to die and be buried with the male number one...
That's probably the case—for the sake of your own love, you don't care about others or even hurt others—you're just losing a leg, what about Ziling?
(I don't understand at all that such a movie can sell 900 million...) )
"Five Teenagers Splashing in the Water" is a funny movie, a very youthful youth film.
In fact, in the world's film history, the general plot of youth films is about dreams and friendship or hot-blooded and teenagers.
"Five Boys Splashing in the Water" is like that.
The protagonist Peng Mu, because he likes the female teacher of swimming lessons, joins the men's synchronized swimming team organized by the teacher.
The other four people who joined him were not really into synchronized swimming, and the synchronized swimming team faced disbandment after the female teacher returned home to give birth.
However, in the process of fighting against the basketball team, the five boys developed a deep friendship with each other, and they decided not to admit defeat, for the sake of their teachers and their partners, they must perform synchronized swimming in the school sports day, even if they don't even have a pool for training...
The five were forced to ask the aquarium uncle for help.
The uncle's training was fake, and the hard work was real, but the crooked beating actually worked, so the five of them came out of the pot in synchronized swimming.
Lucky enough to pick up their wallets when they fell, the five of them went to the beach to train on TV, and as a result, the team grew rapidly, and finally formed a dazzling men's group.
The final synchronized swimming performance was really high, and all the foreshadowing and preparation paid off: energetic music, vibrant beautiful boys, and the splash in the pool as if it was about to penetrate the screen and splash on the face, which made people dance along......
Youth movies are not necessarily inspirational movies, because in youth films, the final success is not so important - did "Five Boys Splashing in the Water" succeed in the end? What is the use of men's synchronized swimming for their future?
The most important thing is to do passionate things with your friends, find what you are truly passionate about, and grow.
This special thing is called youth.
……
On the first day of its release, "Five Boys Splashing in the Water" won a box office score of 66 million and successfully topped the box office charts.
Douban score: 7.2 points;
Eye scoring: 9.2 points...
The main lines are slightly middle two, and the plot is arranged a little too fairy-tale...
But in this cold schedule, it is not easy to have a film with a reputation of more than 7.2, after all, the Douban score of "Captain Marvel" is only 6.9 points, and "A Story More Sad Than Sadness" is even worse, with a Douban score of 5.2 points on the first day...
The initial publicity and distribution setting of the publisher is to focus on Peng Peng and Zhang Yishan, with the intention of reducing Wang Junkai's presence and avoiding the attacks of competitors.
After all, the top traffic is the focus of attention and the target, and the number of fans of a single star is never as much as the attack of competitors from all walks of life, and the excessive amount of money and bad movies in recent years has made the public's impression of the group of "traffic stars" very bad...
Fortunately, the quality of the movie itself is excellent, and after it was first praised after its release, Wang Junkai's fans spontaneously or organized to promote it, and the distributor also positioned the follow-up publicity as Wang Junkai...
The results are excellent!
Released on the 15th, it has always occupied the top of the box office list, and it was not until 16 days later, that is, on March 29, that "Human Comedy" was released, that it handed over the top position, and the cumulative box office actually exceeded 1.2 billion...
What's even more surprising is that because the reputation of "Human Comedy" is too bad, on March 20, "Five Boys Splashing in the Water" regained the top position, and in the third weekend of its release, it also won a box office of nearly 150 million, with a cumulative box office of 1.34 billion...
Shen Ming, who returned to China to deal with the later stage of "Protecting the Flag", received the news, and the whole person was stunned.
What's the situation?
Is it a cold winter in film and television, or is the market picking up?
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