After a little search, I found that the qualifications for accommodation on the shore of Xiaoyin Lake were targeted by scalpers.

This thing is really a bit magical, usually only things such as performance tickets, Spring Festival tickets, and famous hospital numbers will be targeted.

But if you think about it for a while, it's strange that a scarce product like Xiaoyin Lake, which is in demand, has a high price, and has time requirements, is not targeted.

It's only because something like this almost never happens in the tourism and hospitality industry that it seems magical.

The reason why this will not happen in the hotel industry is undoubtedly because of the price leverage of the market, when the demand is greater than the supply, the hotel will increase the price, thereby reducing the demand and increasing the income, but Zhou You feels that his pricing is already very high, almost the highest in the Linghai area, and he is really embarrassed to add it to it.

From a business point of view, his pricing is actually low, in addition to price leverage, the bigger reason is the fixed cost, considering the construction industry in the real world, the construction cost of Lanxing must be as high as tens of millions, and then counting the new restaurant, dormitory and Yinlan Village, the initial investment of Xiaoyin Lake will be a big number, only relying on these 20 households to recover the cost, it also needs a big number, based on this, the current pricing is multiplied by 2 is reasonable.

The problem is that Zhou You didn't invest so much, but just bought a lot of base materials to print with fish balls.

Of course, fish balls may be more expensive and priceless, but since getting to know Leng Xie, Zhou You has always felt that this thing is similar to paper.

After figuring out the routine of the scalper, Xiaoyin Lake issued an announcement as soon as possible, warning guests not to buy illegal listings, there is a high probability of being deceived, and at the same time reminding that the identity information cannot be changed after the listing is booked, and cannot be transferred, if you can't come, please notify the refund 36 hours in advance.

However, after the announcement, the previous large number of guests who booked did not get a refund.

Zhou You tried to board the second-hand trading website, as a buyer to contact him to buy the accommodation qualification of Xiaoyin Lake, he said that it doesn't matter if he can't transfer it, he will go when he registers for accommodation, and he will leave after handing over the room card to the buyer, and he also said that there are many people who come to him to buy now, and the house in November may be bought out within two hours.

Zhou You has thought about it for a long time, no matter what kind of measures he takes, scalpers will have a way to deal with it.

Even if travel restricts one ID card to one reservation for a period of time, scalpers can find a bunch of idle uncles and aunts to help them book, give each person 180 yuan enough for them to enjoy for a few days, and then resell the qualifications of these "guests".

It is useless to prohibit changing identity information around the tour, uncles and aunts can come and run on the day of check-in, stay here with ID cards, help buyers handle the accommodation, and then hand over the room card, anyway, they don't need money to take the bus, even if they want money, it doesn't hurt to make a profit of thousands of yuan per order, scalpers can share their labor fees of one or two hundred.

Unless, when all the staff on the shore of Xiaoyin Lake see each guest, they will check the ID card to see if it matches the registration of the house, and those who do not match will be expelled on the spot.

But this is undoubtedly disastrous for the accommodation experience, and police patrols do not dare to play like this.

In order not to become a sky-high price of liquor, although the distillery stipulates the ex-factory price and the selling price of the distributor, you don't want to buy it at this price, and there are always people who try to monopolize the supply and hoard it. When the value of a good is significantly higher than its price, swarms of flies will appear and laugh at the profits.

The one in front of him raised the house price of Lanxing in November to 7,000 yuan, which seems to be very popular.

Zhou You knows that during the non-long holiday, such a house price is too high, but even if he does not raise the price, the scalper will mention it, and his own profits will be taken away by the scalper, and in the end, the guest will pay an extra fee for the scalper's labor.

The laws of the market are unbreakable.

At this time, Zhou You also experienced the powerlessness of fighting against the law.

Fortunately, this law is not a disaster, it is normal, and if you comply, you will conform to it.

Zhou You's overall increase in the pricing of unbooked listings is about 6% lower than the scalper's opening price, so the spread is no longer worth their toss.

At the same time, he also asked Shi'er to communicate with the booking platform, and rejected the order on the grounds that the same set of documents could not book multiple properties at the same time.

But the matter is not over yet, after refusing to book, Zhou You tried to contact the scalper again, asking to book those properties that Xiaoyin Lake explicitly refused to book, but the scalper still promised to let him pay.

It seems that scalpers can't do it, so they simply become liars.

So Zhou You urgently added a second announcement, releasing a conversation with scalpers, plus a screenshot of the booking system, telling everyone not to be deceived.

Contrary to the popularity of scalpers on the shore of Xiaoyin Lake, there has been a large-scale check-out wave in China Garden.

In the case of a series of publicity campaigns and discounts, the booking rate in October was already saturated, but at least 30% of guests applied to check out, which made Zhang Dongtao anxious, and he had no choice but to contact Patrick again.

At this time, Patrick was driving back to the city, wearing a Bluetooth headset to connect the phone.

He was too lazy to explain, but the spirit of the contract nevertheless forced him to make the necessary explanations.

"That's the way Mr. Zhang, through a series of publicity and marketing, when the October booking rate was so high, my work was actually completed. Patrick sighed, "External marketing is my responsibility, internal quality is your responsibility, because of your hotel construction, management problems caused by the collapse of reputation, how do you make me responsible?"

The curly-haired man sighed in the back seat: "There are more such things in the film industry, you watch the movie Peggy Pig, the early publicity is already a fairy operation, but that quality, who can withstand it......"

Zhang Dongtao also knew that he was at a loss at this time, and he knew that it was useless to be angry, so he finally sighed: "In other words, now there are only 100 good people left to fight for, right?"

"I don't understand the judging rules and the personality of the judges, but the current situation is ...... Well, all I can say is that my work is all useless, you guys are purely burning money, and it is better to terminate the contract. ”

"Don't!" Zhang Dongtao hurriedly said: "Now that our side is collapsing, I will point to you." ”

Unlike Fang Qiming, Pai Daxing and Yongmao do not have a deep grudge, at this time he just wants to end the cooperation quickly, and there is not too much revenge in it, if he doesn't say it, he even feels a little sorry for Yongmao, originally he was collecting money to do things, but now because of the transfer of personal will, he has to do something the opposite.