Chapter 368: Sticker Raiders (Part II)
"Do you have any research on the SMS content service and CRBT value-added service on the mobile phone now?" After talking about the post bar, Liu Ruoyi suddenly changed the topic and said, although the mobile value-added service of the cheating father in this era was later criticized by many people, but in addition to games and advertising, the Internet is really inseparable from it to make money.
"SMS content service, do you mean mobile phone newspaper type of application?" Ding Shi is involved in this industry, and he is always paying attention to these new things.
"Yes, how about it? Does the website have any ideas to push some hot content to users through mobile phone text messages, and then get some income through this service?" Liu Ruoyi likes to talk to such smart people, and she understands when she says it.
"However, will there be many users of this kind of service?" Ding Shi is still a little skeptical about the prospect of this business, technically he doesn't think there are many big obstacles, the great is that there may be some technical thresholds for an SMS gateway, but these are not the main problems.
The most important question is, is there really money to be made from developing these businesses? Who would be interested in watching that little bit of content on their phones?
"There won't be too many users, but I guess at this stage, there is no problem in feeding the network well. Although Liu Ruoyi said it lightly, Ding Shi was shocked when he heard it, of course he knew very well how much money it would cost to feed the online gathering, but he didn't expect that this small SMS content service might contain such a big business opportunity!
"To put it simply, Boss Ding, you have done a good job in the content of SMS, it is not difficult to absorb millions of users, a user charges more than 10 yuan per month, and shares it with operators such as China Mobile and Unicom, how much money you may earn in a year?" Liu Ruoyi simply made a revenue calculation for Ding Shi.
A user has more than ten yuan, one million users, and millions a month, this piece of content is really so attractive, I can't really earn enough maintenance fees for the company!
But is this kind of thing really so many people interested in?
"Miss Annie, I'll be honest with you, what does this business need to rely on to attract such a large number of users?"
"Boss Ding, in terms of content, there are actually a lot of websites, and the space and screen for SMS viewing are limited, so you should optimize in this regard, such as summarizing the news, and pushing the hottest news as a hot spot for the first time. ”
"You must know that there is always a lag in the timeliness of the print media, the website is very fast in this regard, and the computer is not convenient to take the Internet with you at any time, and now the fastest way to get advice may be the mobile phone SMS push. From this point of view, SMS content push is valuable. ”
"And we can subdivide the push information, such as hot current political news, hot finance, hot sports, hot military, hot entertainment..... We make a variety of classifications, with digital identification, so that users can interact with the combination of active push of the website, that is a very good information access channel, the name of this business I have thought of for you, it is called Wangju Toutiao!"
Listening to Liu Ruoyi's clear direction, Ding Shi immediately felt enlightened, as if he had seen a new world, this matter is really funny!
Sure enough, there is a genius in this world, Ding Shi, who was originally full of confidence in himself, after communicating with Liu Ruoyi for the first time, this idea suddenly popped up in his heart, these things are not worth a penny, everyone seems to be able to do it, but to be able to organically combine content services with the form of mobile phone text messages so closely, compared to other people, this is not just a step more than thinking about it, it is simply to finish the road ahead to think so thoughtfully.
"Miss Annie, what's going on with the CRBT business?" Ding Shi humbly asked.
"Mobile phones and MP3 are now becoming more and more popular and popular, and the CRBT business can consider two aspects, on the one hand, it is to answer the ring music setting, which needs to cooperate with the operator, and the song resource and application website can be done.
On the one hand, it is through the mobile phone to download music to the mobile phone to listen to songs, but this business is relatively speaking, easy to be cut off by the operator, I do not recommend investing heavily in this area, but you can still carry out some services to make some quick money in the early stage. Liu Ruoyi said.
Ding Shi listened to this explanation, and felt very reasonable, this kind of thing with no technical threshold, if it can really make money, the operator will definitely think of pulling it to its own plate, but if it can make some quick money and make up for the current dilemma of network gathering, it will be a very good thing.
Now although the game seems to have a chance to make money, but how much can it earn? Now there is no good online game to make money model, Liu Ruoyi said that although the words are conclusive, Ding Shi, as the current boss of Wangju, sees that the company's cash flow is drying up day by day, and it must be a brag to say that he is not in a hurry.
Liu Ruoyi's two money-making businesses, in Ding Shi's view, can be quickly carried out to try, although it is difficult to connect with the operator, but the problem is not too big, and the operator deals, Ding Shi still has a certain degree of confidence to be able to do it.
As for whether to make money or not, I soon found out, so I treated a dead horse as a live horse doctor. Now Ding Shi is already doing whatever he can make money.
"However, Boss Ding, I have to remind you that for these value-added services of operators, it is best to pay attention to some images and try to attract users through the quality of content.
Although in the short term of one or two years, you can make a lot of money through these businesses, but in terms of operation, you should do a very clear subscription and unsubscription service with users, so as not to make users feel that they are secretly subscribed and that the website and the operator are cheating them out of money.
When developing new users, pay attention to user feedback and consent, rather than forcibly bundling directly through channels, and clearly inform the unsubscribe method on each content SMS sent to ensure that users can freely cancel their subscriptions at any time. In the future, the image of the network gathering is more important than making some money now. ”
Thinking of the chaos in the mobile SP service that she had heard about in her previous life, Liu Ruoyi couldn't help but add a few words. As for whether Ding Shi can listen to it now, Liu Ruoyi can't control it. However, if Ding Shi goes too far and has a tendency to smash the network gathering, then Liu Ruoyi will definitely stand up and let Zhao Shaodong see the dagger, and directly force the palace through the controlling major shareholder!
This trip is very fruitful for Ding Shi, not only to find a very clear direction for the operation of the post bar, but also to find two new ways to make money from Liu Ruoyi, although there are still doubts about the scale of making money in the future, but Liu Ruoyi still gave Ding Shi a new idea, so that the website in addition to the unstable income channel of advertising, there is a new monetization channel.
For Wangju, there is nothing more important than finding a new monetization channel. Liu Ruoyi's operation made Ding Shi completely forget Liu Ruoyi's age and background, and began to take it seriously as an important guide!
A person with ability is always easy to gain the respect of others.
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