The first season of "Peppa Pig" only had fifty-one episodes, some of which were cut and some of which were added, and the final number of episodes was exactly fifty.

It seems like a lot, but each episode has less than five minutes of airtime, and it is only four hours in total.

It was only when all the broadcasts were broadcast that everyone reacted, and they actually watched all 50 episodes.

Li Xiaofang glanced at Lin Qirong in surprise, although she couldn't make up her mind, but it was certain that this was not an animated film for the purpose of making money, and the producers were really trying to express something.

The plot is very plain but down-to-earth, it's ordinary life, and it's actually quite interesting to look at the life of a family from God's vision.

And the way the family gets along, Daddy Pig and Mother Pig seem to have a unique meaning to the way Peppy and George communicate, and they need to chew slowly to taste the taste.

Although each episode is very short, the theme of each episode is very distinct, the story is very complete, and a lot of music in the middle is quite interesting.

From a professional point of view, this is a qualified cartoon, but it is still unknown what results can be achieved after the specific broadcast.

So she can't make a decision right away.

She stood up and said, "I have to say I'm amazed that you guys didn't make this cartoon to make money, but really wanted to make cartoons that kids would love to watch, and I have to express my admiration for that." ”

Yes, if you want to make money, some hot-blooded anime, mechas, funny and other types are more profitable than this.

And judging from the quality of this cartoon, there is no technical problem for Tonghua Entertainment to make 3D animation.

"Director Li thinks highly of us. Lin Qirong shook his head and said, "We still want to make money, otherwise the company will not be able to sustain itself."

It's just that we have a different understanding of how to make money. ”

In her previous life, the annual income derived from this animation would probably scare her to death.

"Okay. Li Xiaofang waved her hand, "We still need further research on this cartoon, and I can't give you a clear answer today." ”

Lin Qirong nodded, understood her approach, and chose to leave.

Li Xiaofang sent him off and returned to the screening room, where the two staff members were still waiting.

"How?" she asked.

A staff member shook his head a little confused, "Originally, according to my standards, this cartoon was completely unqualified, and the two-dimensional animation has long been outdated, and it is too reluctant to broadcast it on our channel."

But I had a very strange feeling that there was something special about this cartoon that I didn't dare to jump to conclusions. ”

Another staff member also nodded, "I feel the same way, this is a very special existence in so many cartoons I have seen."

From our eyes, it is very naïve, not in line with the trend of today's times, and it seems out of place in so many Chinese comics and even neon animation.

On the contrary, there is a taste of European and American children's animation, focusing on the plot and details, and the musicality is also very rich, which is suitable for preschool children to watch.

But whether it's good or not, I'm not sure. ”

Li Xiaofang frowned slightly, thought for a while and said, "In general, this is a good cartoon, it is completely standard enough to be broadcast on our channel, the difference is only how much effort we need to use to promote it."

I also had a special feeling that I didn't want to miss it, but I didn't know why.

Now that I think about it, it's the visual reasons. ”

"Vision?"

Li Xiaofang nodded affirmatively, "Yes, vision." We are all adults, and there are naturally some inexplicable barriers to watching this cartoon.

Because this cartoon is a children's animation for children, not the kind of shonen anime that adults can also watch.

We have a special feeling because we are all parents and have children of our own, and subconsciously think that maybe it is suitable for our children to see. ”

A staff member slapped his palm, "That's right, that's why." We look at it through the eyes of adults, but the real audience is children, and whether they like it or not is the key. ”

"So we're going to organize another test screening, the audience is the children, and all the children of the staff in the station are organized to watch this cartoon, maybe they will give the right opinion. ”

Li Xiaofang said that her eyes were brighter, "Maybe this can become the standard for us to purchase animation works in the future, and the works that children like are the works we need."

Maybe this will become a breakthrough for our channel, and it will become a channel with the same influence as CCTV Children's Channel. ”

As a children's channel, in addition to ratings, what they value most is the sponsorship of advertisers, which is directly related to economic interests and status in the station.

If you have a high-rated cartoon, it can trigger a chain reaction, further enhance the competitiveness of the channel, and leverage the current stagnant children's animation market.

Of course, they can also get greater support from Taili because of this, which is also a big motivation.

"That's a good idea, I couldn't agree more. The two staff members nodded repeatedly.

Practice is the only criterion for testing the truth, and the market is the criterion for testing the quality of the program.

If kids like the show, then there is no doubt that it is an excellent cartoon, no matter what form it takes, what kind of plot it is.

Many people understand this truth, but not everyone can do it.

……

Lin Qirong didn't know what Li Xiaofang was thinking about, and he wasn't worried about whether "Peppy Pig" could pass the review.

The quality of the program itself is not bad, and with Li Yijun's favor in it, Li Xiaofang has to think about it.

So she's just doing it routinely, and she just needs to wait for the results.

The next day, he took Xiao Yunfang and Hu Mei straight to Xiangnan Satellite TV and found Xu Qingmin.

"Director Xu, I'm coming to you. ”

"Welcome. Xu Qingmin was not surprised to get his message in advance.

"This time I have something to ask for. Lin Qirong said.

"Tell me what I can and I'll be happy to help. ”

After Lin Qirong made his intentions clear, Xu Qingmin didn't say anything, and led them directly to the cartoon channel.

Shonan Satellite TV's cartoon channel has a relatively large influence in the country, and a large number of cartoons are broadcast every year, and this kind of door-to-door recommendation is not uncommon.

Led by Xu Qingmin, they met He Lishen, the person in charge of the cartoon channel, very smoothly.

After watching the content of the cartoon, He Lishen spoke highly of it.

"It's a rare good anime. ”

He sighed, "Our channel broadcasts a large number of cartoons every year, but there are few cartoons that can make my eyes shine and the more I watch them in the future, this is one of them." ”

"Lao He, is this really so good?" Xu Qingmin wondered, "Although I don't understand animation, this kind of animation is rare now." ”

"I'm a professional in this area. He Lishen said proudly, as the person in charge of the Shonan Cartoon Channel, whose influence is second only to CCTV Children's Channel, he does have this qualification.

"Today's animation is divided into juvenile anime and children's anime, in fact, there has not been much problem in our country in terms of juvenile anime, the problem lies in children's anime.

Preschool children are the main audience, and it's not practical for such an audience to ask them to watch some hot-blooded anime or cat-and-mouse battles or anything.

They can't read at all, and even if they do, it's not conducive to their psychological development.

What are they watching? It's a childish children's animation like Teletubbies, because their visual, intellectual, and psychological development is not yet perfect, and 2D animation is actually the most suitable for them.

In my opinion, this anime has the characteristics of children's animation, and it combines the rich plot characteristics of juvenile anime.

It's about things that children will encounter in life, understandable, interesting and can learn something, and this kind of animation is the most suitable for children to watch. ”

Lin Qirong looked at him in surprise, secretly admired in his heart, just watched it briefly, and he explained the main selling point of this cartoon thoroughly.

The cartoon channel that can fight with CCTV Children's Channel really lives up to its name.

"I didn't expect Lao He, your evaluation to be so high. Xu Qingmin was silent for a while before saying, "Mr. Lin is really powerful, spanning three fields." ”

"Thank you Director Xu for your compliment, and thank you Director He for such a high evaluation. ”

Lin Qirong smiled and said, "Actually, we just hope to be able to make animations that children like and parents recognize."

Because I have a lovely daughter myself, I don't want her to watch those messy cartoons.

She loved the cartoon, so I thought it should be good.

On top of that, we naturally hope that it can spread more widely and make a little money, so that we can continue to produce the next season and the next work. ”

"Very practical. He Lishen nodded, "We want this cartoon, and we can guarantee the greatest promotion." ”

"Decided so quickly?" the others looked at him in amazement.

He shrugged, "In fact, our channel, like TV dramas and variety show channels, needs good enough works to drive ratings, and then advertisers will come to us."

I'm very optimistic about this cartoon and think it's worth our investment, isn't it normal?"

"That's true. Xu Qingmin nodded.

"Then we thank Director He, and I hope it won't let you down. ”

"To each his own according to his needs. He Lishen shook hands with him and said, "The contract can be signed now, and we will arrange the prime time broadcast as soon as possible, please rest assured." ”

"Thank you. "What else can Lin Qirong say?

Once again, he realized the key to the great success of Shonan Satellite TV.

Advanced concepts, broad vision, decisive courage and never-ending enterprising spirit make it unique among the TV stations in China.

This is a partner that deserves a lot of cooperation.