Chapter 843 - The pot that is not popular
There are really a lot of people who are aggrieved by "Save Mr. Wind".
In fact, Tianchen's propaganda strategy is also very strange.
has always said that "Saving Mr. Wind" has been treated unfairly, such as unfair film scheduling.
That's right, that's what they advertise.
It's hard for the officials to understand why they are so hyped.
This is about the audience's word-of-mouth.
In fact, the audience reputation of "Save Mr. Wind" is really very good, even second only to the king of word-of-mouth during the Spring Festival "I Am Not the God of Medicine", and because it is not popular, the film schedule behind "Save Mr. Wind" has indeed been cut a lot.
Everyone knows that although Tianchen and Tianhua have a large proportion in the theater chain, they are indeed inclined to "Save Mr. Wind", but it is impossible for the theater chain to really promote this film regardless of the cost.
In particular, this is the Spring Festival file, your attendance rate is much worse than other movies, and the theater schedule will definitely be adjusted.
Because the Spring Festival theater is also the hottest schedule, there is no fear of no audience during this period, but it also depends on whether the audience can be retained.
Other movies are full, and if you don't schedule the films, the audience will naturally go to the places where they can watch them to buy tickets.
After all, it is now possible to buy tickets online, rather than buying tickets on the spot, so it is not too difficult for the audience to choose where to choose.
Then "Saving Mr. Wind" is cool.
This is also why Director Yang Hao said in an interview with the media: "I don't understand, why the film schedule of "Save Mr. Wind" has been reduced again and again, even if the audience's reputation is not as good as "I Am Not the God of Medicine", but it is not much different, but as a result, the schedule of "I am not the God of Medicine" has been increasing, while the schedule of "Save Mr. Wind" has been decreasing. ”
"The reputation of "New Year Beast" and "New Year's Rhapsody" is far less than that of "Save Mr. Wind", but looking at the film schedule, they have been increasing unabated, of course I know why, because these two films are both films invested by Huaying. ”
Yes, Yang Hao fired directly.
No way, this time he is really embarrassed and embarrassed, why?
If it was not as good as "I Am Not the God of Medicine", it would be fine, but as a result, the box office of the entire Spring Festival file "Save Mr. Wind" actually went straight to the tail.
In fact, there is still a lot of recognition for his statement, because "New Year Beast" and "New Year's Rhapsody" have indeed received preferential treatment and care.
But Qin Gang is not happy either.
"Saving Mr. Wind" has a good reputation, but so what?
"I wondered, judging from the schedule on the first day of the Spring Festival, "Save Mr. Wind" is more favorable, but what is the result? The same film schedule, if you can't do it at the box office, you blame others for not scheduling the film? Theaters want to make money, naturally which film is popular will be scheduled more films, and the theaters judge which film is popular by the attendance rate, the box office, not the so-called audience reputation, Director Yang is also an experienced director, why don't you even understand the phenomenon of whether it is popular or not?"
"I found that many of us now have a very strange concept, the box office of the movie is not good, instead of finding the reason from ourselves, but blaming others one by one, fair? Why don't you say that you accounted for the majority of the film at the beginning?"
In fact, there are many films that are not popular, but in fact they are rare.
Some of the so-called acclaimed films are literary films most of the time, and the so-called acclaimed films are actually worth exploring.
In this regard, many viewers felt very strange, shouldn't it be Ling Xiao Pavilion and Tianchen tearing apart?
"I Am Not the God of Medicine" is unbeatable, which makes "Save Mr. Wind" not have any temper at all.
Instead, it became Yang Hao and Qin Gang tore up.
But the question is, why is "Saving Mr. Wind" so popular?
Many people can't understand this.
Is it because of the film schedule? Don't talk about it, in terms of film scheduling, "Save Mr. Wind" was not low at all at the beginning.
Could it be that word of mouth is fake?
No, this time the reputation of "Save Mr. Wind" is really good.
For this reason, many film critics and netizens began to analyze why "Save Mr. Wind" is not popular.
Some people say that it is because of the lack of suspense in suspense films, because everyone knows the prototype of this event and knows the direction of this event.
This is really possible, the incident of Feng Nanfei's kidnapping was in an uproar at the time, and a lot of news came out, so everyone is still relatively clear about this matter.
In other words, as soon as the movie starts, everyone actually knows the result, but this is not right, in fact, this kind of film adapted from a realistic theme is originally this kind of result.
Isn't "I Am Not the God of Medicine" also adapted from a realistic theme? Everyone knows that the result will be that Cheng Yong will be brought to justice, but the box office of "I Am Not the God of Medicine" is unbeatable.
"Actually, I'm quite wondering, why did the box office decline of "Save Mr. Wind" so quickly?" Nan Ke was a little surprised.
"Nandao, have you seen it?" asked Chen He on the side.
Nan Ke nodded and said: "Director Yang Hao's skills are still very high, especially in police and gangster films, if it were me, I really wouldn't be able to shoot his effect." ”
"Lin Xiao, what do you think, why is "Saving Mr. Wind" such a result?" Chen He also asked Lin Xiao with some surprise.
In fact, the audience's eyes are bright, "I Am Not the God of Medicine" and "Save Mr. Wind" are both films adapted from realistic themes, but in fact, there is an essential difference between the two. ”
"Although "I Am Not the God of Medicine" has spread widely, this incident is not a suspenseful thing, but this film, this story, focuses on the process, not the result. ”
""I Am Not the God of Medicine" can be adapted to the protagonist, occupation, characters, etc. are no problem, if you shoot according to the identity of the prototype, the effect will definitely not be a little worse, Mr. Lu himself is not the kind of person who can't afford to take medicine, and he is also a patient, if you use his prototype to shoot, it will be difficult for people to have a sense of identity. ”
"Because Mr. Lu is for the patients, his starting point is this, but the movie can't be made like this, if it is really filmed like that, it will become the main theme of the film. ”
"So Cheng Yong is a middle-aged and old man who failed, so, he has a sick father, so he has no money, he is forced to be helpless, he chose to smuggle Indian Glenin because of money, which makes it easier for the audience to recognize, because people are forced to be anxious, and it is normal to do anything. ”
"Then, the second time, he is really for the patient, and he has a process of transformation, so that the audience can be substituted into it, and everyone will think that if it were me, I might do the same, so the sense of identity comes out, and as for the ending, it is not so important anymore. ”
For this point, in fact, when making the script, Nan Ke discussed it with everyone, so everyone knows and understands.
"What about "Save Mr. Wind"? Why don't they make changes?" Chen He was a little puzzled, in his opinion, "Save Mr. Wind" could also be adapted similarly.