Chapter 642: Victory in the First Battle (3)
After the box office data came out that night, "Castle in the Sky" came in third with more than $5 million, which was both unexpected and reasonable.
Thanks to the communication and coordination of China Film Group and the fact that there were no very strong films released this weekend, "Castle in the Sky" got a good scheduling rate and was released in more than 2,000 theaters.
Coupled with the efforts of Tonghua Animation and Beimi Branch, Lin Qirong was not too surprised by such achievements.
"It's all about tomorrow. Lin Qirong and Xiao Yunfang said, "After the premiere, people will score and characterize the film according to their own perceptions, and media reporters who rely on film reviews for a living will also focus on the analysis of these newly released films, which will directly determine the future box office trend of the film." ”
Xiao Yunfang frowned slightly, "This is very unfavorable to us, and the reporters are very unfriendly to us tonight." ”
Lin Qirong shook his head, "It's normal to look down on it, but they can't discredit our movies for no reason, because objectively evaluating a movie is the fundamental principle on which they rely for survival, and they will not change their position because of such a movie."
Not to mention the audience, there are not so many things to brush tickets and scores, and the public's evaluation is still relatively real, if you like it, if you don't like it, you don't like it, there are not so many twists and turns.
So if you want to get good results in this place, the most important thing is the quality of our movies, otherwise no amount of publicity can only hit the streets. ”
Xiao Yunfang nodded, "What we insist on is not only recognized by everyone in Huaxia, but also here. ”
"Of course, people like to see good-looking movies, and their feelings about bad movies are the same, and there will be no difference just because they are Chinese or Chinese.
Even the audience in the United States is more objective and rational, and they are more important to the acting skills, special effects, plot, and even pictures and sound effects, but they don't pay much attention to the actors, they look at the actors' performances, not the actors' faces. ”
Xiao Yunfang chuckled, "Are you sarcastic about something?"
Lin Qirong shrugged and did not answer.
In fact, even in Huaxia, if an actor doesn't have acting skills, he may be able to mix better in TV series, and if he wants to challenge the movie, he will definitely hit the street, no matter how popular he is and how good-looking his face is, it is useless.
This is the reason for the just-released sci-fi film to hit the street, but unfortunately many people can't see this, and they are always superstitious about the popularity and traffic brought by these little fresh meats, and the result can only be hit the street.
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The next day, box office and reviews for several films that premiered this weekend were released, and entertainment reporters were scritting on several of the new releases this week.
A film critic known for his poisonous tongue continues his style on his social networking site.
The newly released movies have been sprayed by him from the plot to special effects, acting, soundtrack, styling and other places.
"In the past, it was impossible for such movies to be released because they were so spicy to the eyes, and watching these movies was simply insulting the IQ of our audience and cheating our audience out of their money.
But why is this happening now? It's very simple, there are no good movies, so these bad movies can also be released for money.
We can count how many good movies can be called good every year, except for the sequels of various superhero films, in addition to the works of a few big directors, what good movies do we see? Whether it is science fiction or war films, whether it is comedy or horror films, except for cheating money or cheating money. ”
"In contrast, I want to praise a movie, "Castle in the Sky", an animated film from Huaxia, originally I was indifferent to animated films, let alone a movie made by Huaxia, at that time I was thinking what kind of animated film Huaxia could make besides kung fu films?
But because of my professional responsibility, I made a special trip to the scene to see this animated film, and I was surprised to see the only movie that put me in a good mood this weekend.
This movie tells the adventures of the protagonists, the girl Hilda and the teenager Baru, as well as pirates, armies, Muska and others looking for the sky city of Laputa, roughly speaking, this can only be a typical "dream chasing growth" plot, and similar forms can be seen in many film and television works, so it is difficult to hide the possibility of "mediocrity".
But to my surprise, this movie also restores the history of the development of an ancient civilization--- from the initial idyll, to the later industrial revolution, and the process of migrating to the sky after developing the technology of the sky city. Eventually, however, humanity returned to the earth and lived an idyllic life.
So we can quite easily come up with what the creators want to tell: pollution and war.
The former is the reason for the migration of human beings to the sky, while the latter is the reason for the final end of the Sky City era.
Pollution and war are also two major problems that plague the development of our modern society, and the author gives a clear point of view on this point: oppose war and love nature.
Because of this ideological connotation, this animated film seems to be full of humanistic care, and it can be called a very good movie, in my opinion, it is better than most of the movies this weekend.
Another thing I particularly like is that the soundtrack in this movie, with its beautiful tunes that make people cry and beautiful rhythms that move the heartstrings, gives us a sad story, which is very touching and adds a lot to the film.
To sum up, this is a rare movie that makes people think about it after watching it. ”
This critic's assessment of "Castle in the Sky" is surprising, and it is very difficult to know that it is very difficult to draw a good conclusion from his mouth, and he will always find all kinds of faults.
And the movies that can be considered good by him are basically those that have good box office and word-of-mouth.
How can this animated movie make him think so?
Compared with the objectivity of these film critics, the audience's evaluation of this movie is even higher, on the most authoritative guava network, the score of "Castle in the Sky" is as high as nine points, which is already a very high score for very picky audiences in the United States, which shows everyone's recognition of this movie.
This also directly led to more people going into the cinema the next day to watch this animated movie with such a high rating.
The box office on Saturday skyrocketed, reaching more than 8 million at the box office.
By Sunday, the number of theaters where "Castle in the Sky" was released rose to more than 3,000, and the box office also came to more than 10 million.
At the box office of the first weekend, "Castle in the Sky" unexpectedly became the box office champion of the week with a box office of nearly 30 million, although it could not be compared with many previous records, but it also overshadowed other films released.
"Won the first battle. ”
Lin Qirong is very happy with this result, although it can't be compared with the domestic box office, but it is of great significance, which represents the first time that Tonghua Animation's work has been released in the Beimi region and has achieved good results.
After such results were fed back to Huaxia, it caused quite a stir, and this is the first time that Huaxia films have achieved such good results in the Beimi region, and once again set off a wave of craze for watching this movie in the cinema.
Liu Jiansheng, the head of the North Mi branch of Huaying Group, is also very happy, which can be credited with a lot of their contributions, and of course they can also earn a lot of commissions from it.
"The key is not this, the key is that we can finally have a domestic movie that we can handle. Liu Jiansheng and Lin Qirong said.
"Although our branch is mainly responsible for the introduction of Hollywood films, this kind of does not bring us any happiness, we hope that we can operate more of our domestic films to be released here, so that the audience in Beimi can also come to see our films and feel our culture.
It's a pity that such an opportunity, maybe only once or twice a year, and the results are not very good. ”
Lin Qirong looked at Liu Jiansheng, nodded and smiled, "Yes, if you fall behind, you can only be beaten, it was like this before and it is like this now, our movies are not good, we can only look at people's faces in front of the people of the United States, when will our movies be able to let them take the initiative to introduce them to broadcast and be able to sweep their box office, it is estimated that this will not be the case at that time." ”
"This kind of future is really a bit far away. Liu Jiansheng sighed.
"You have to work for it, don't you?"
Liu Jiansheng nodded, "That's right, you have to work hard for it." There will come a time when the scene we are looking forward to will come. ”
"I think so too. ”
After winning the first battle, the staff of Tonghua Animation was greatly encouraged and continued to go to various places to carry out propaganda offensives, hoping to make persistent efforts to achieve a better box office.
A week later, the box office of "Castle in the Sky" exceeded 100 million, becoming the most dazzling movie in this schedule, and it also became the object of discussion among many North Korean audiences.
Soundtracks such as "Castle in the Sky" also spread and were enjoyed by many viewers.
As the creator of these soundtracks, Lin Qirong's name has also begun to be familiar to the public, especially after IUTN, the largest music platform in North China, signed a contract with Lin Qirong to put his music on his own music platform, more music was logged into this music platform and heard by many fans.
"First Snow", "Destiny", "Memories of the Forbidden City", "The Original Scenery of Hometown", "Liang Zhu", "VITORY", "THE DOWN" and other pure music, "Sword Like a Dream", "Once You", "When I Miss You", "Boy", "Need Someone to Accompany You", "The One" and other songs have become many audience's favorite songs.
Lin Qirong has a lot of fame in the Beimi region, and I have to say that this is a big surprise.
Under such circumstances, Lin Qirong received an unexpected invitation.