Lu Youxi's words hit Su at once, "It turns out that it can still be like this!"

She had never thought about it in this way, and Su originally felt that she was useless in the promotion of the movie, so she was reluctant to participate in those activities.

Now it seems that I am not useless.

When the time comes, he will announce Su Bad's identity, which should also attract some heat and attention.

When Su wrote the book, she never cared about the sales of the book, because she felt that it was her own business, and even if the sales were lower, it would not affect anyone.

But movies are different, movies are industry, and they are the embodiment of collective wisdom, although she is the most core director, there are also Feng Han's screenwriters, Lu Youxi's performances, and Fang Guagua's producers, as well as hundreds of staff who work hard for this film in front of and behind the scenes.

If the movie doesn't meet expectations at the box office, Sue can't forgive herself.

Although the heroine is Lu Youxi, the box office elixir, her relationship with Lu Youxi is naturally a topic, and no matter how you look at it, it is a super hit movie.

However, in order to protect the family and avoid the public from over-speculating about their multi-person family, the "sisters" of Su and Lu Youxi did not deliberately hype up the relationship between the two.

In fact, whether it is the discord between Su and Lu Youxi, or the close relationship between the two, it is enough to touch the nerves of the public and produce countless associations, so as to be curious about the two and the new films they represent.

But they didn't do it, and they always showed a normal colleague relationship, which made the publicity staff a little embarrassed.

Obviously, you can dominate the headlines with a casual hype, but you can't do anything.

Now Lu Youxi has opened up his mind for Sue, "I can hype myself!"

In fact, it is to make public identities and use the dual identities of Su Bad and Su to attract the audience.

As a writer, although Su Bad is not as well-known as Feng Han, in five years, he has published five books, with a total sales of more than 10 million, including both adapted movies and TV series, and his popularity foundation is still very solid.

The most important thing is that Su Bad turned out to be a woman, and she was also Feng Han's wife, Miss Su San, which was enough to explode.

It is enough to make Su Bad and Su and the popularity of "Your Name" explode at the same time.

With two identities, Su is also tired of it, and it's time to merge the two into one.

But it certainly can't be made public now.

There is still more than half a month before the movie is released, and now that it is public, there may be no heat by then, and once the novelty passes.

In the process of unraveling this mystery, some strategies also need to be considered.

So a few people invited Fang Guagua to their home again, hyping up this kind of thing, Sister Gua is professional.

Fang Guagua slapped the table, "It's great that Xiao Su can figure it out, I think the box office of 200 million is stable." ”

The cost of this film is 50 million, the investment is medium, and the domestic 200 million must be earned, plus / overseas and derivative, even if Su's directorial career is off to a good start, it can be regarded as living up to the efforts of all the crew members.

Lu Youxi: "Let's talk about how to do it." ”

Fang Guagua said: "Now the whole network is concerned about the relationship between Feng Han and Su Bad, Su Bad's popularity is Su's popularity, which can be converted into the popularity of movies, and even directly converted into box office, so you can do this first, then that, and finally like this, what do you think?"

Although some extremists are disgusted with all propaganda and hype, in this era of information explosion, in this era of fast everything, it is impossible to seize the film schedule in the first place, and it is difficult to get up later, so propaganda is necessary, hype is necessary, as long as it is not malicious propaganda, it is understandable.

Feng Han Su Lu Youxi looked at each other, and finally Su clapped, "Then let's do it." ”

……

There is still half a month, "Your Name" is about to withstand the test of the market, and the May Day schedule is a good schedule, with three days off, which means that it is impossible for "Your Name" to be the only one.

In addition to "Your Name", there is also a Warlywood blockbuster and a domestic film.

The three new films are actually very powerful, otherwise they would not dare to stiffen the hot schedule, especially the Hualywood sci-fi film over there, with an investment of up to 200 million dragon money, which is menacing, and that domestic film brings together two actors and two actresses, and the cast is still stronger than "Your Name".

Many people are predicting that "Your Name", a work by a newcomer director, will get the first film schedule and box office.

In the ticket number, people are generally not optimistic about "Your Name", and the main plot of this movie has been leaked through the first trailer, that is, men and women swap bodies.

This kind of plot has been interpreted many times, and it is actually difficult to be more brilliant, even if the script is written by Feng Han.

And looking at the publicity efforts, although the advertisements that should be played have been played, Summit Media and Tianbo Media and other brother companies have made great efforts together, and the efforts in this regard are also very large.

But these are just conventional means, but there is no topic!

Now "Your Name" is obviously less topical, after all, what the people who eat melons want to see most is actually the harem tearing drama, if Miss Su San and Lu Youxi can make any noise at this time, then it will be satisfactory.

It's a pity that no, looking at the next door of others, "Chasing the Clouds" in the same schedule not only gathers the luxurious lineup of two emperors and two queens, but also has a lot of topics.

First of all, the first male and the second female are in a current relationship, and the first male and female are old lovers for more than ten years.

The second male and the first female had a scandal and were photographed in a car shock, but refused to admit it.

The second male and second female also acted in a super-large-scale literary film, which was rumored to be a real army.

This is not over, the first female is the director's ex-wife.

The second male is the godson of the producer.

And the producer is the director's current wife.

The son of the director and producer plays the female number three in the film.

And this son is rumored to be the second male, and the two have the same nose.

Nima, as soon as this network comes out, it has already won at the starting line!

It's really a random combination, and you can make a big news.

I simply admire the strength of the producer and director, who can bring these people together and finish filming peacefully.

Compared with others, the relationship between Su and Lu Youxi and Feng Han is not enough to see, even if Lu Youxi and Su are not interesting, and they have not played in this regard.

Su, the director, is almost hidden, Feng Han is busy writing on the Internet, and Lu Youxi's propaganda doesn't seem to have any focus, and the things he pays attention to are strange.

On this day, the box office of "Sealed Village Record" exceeded 120 million dragon banknotes, and the boss of Lu Youxi posted congratulations on the book, this achievement has broken the domestic box office record of 102 million horror films held by "Scare Lao Tzu" for several years, and there is no opponent before the arrival of May Day, and there is still a lot of room for growth.

After talking about business, Lu Youxi seemed to be a response to the recent Feng Han and Su bad incidents, and said, "My husband is a serious man, don't guess and think nonsense, thank you for your cooperation!"