In fact, PropNex also has concerns.

The subject matter is naturally not suitable for the Spring Festival, and the genre of "Operation Red Sea" is subordinate to military and action, and too much publicity will lead to the retreat of some viewers who strive for family fun, resulting in eviction.

The type of movie limits its initial scheduling rate, after all, no matter how you compare, it can't compete with "Monster Hunt 2", which focuses on happy reunion!

Also, the publicity of this kind of red main theme film is also extremely difficult to grasp, and the overly high-profile word-of-mouth communication before the screening can easily lead to the formation of a psychological gap among the audience, and in the end, it presents a "not so good" perception of communication, which is not conducive to word-of-mouth fermentation.

Therefore, the strategy is to avoid its edge: tighten the film schedule in the early stage, promote word-of-mouth fermentation, achieve overtaking in the middle and late stages, and complete the counterattack with word-of-mouth advantages...

But in doing so, he completely ignored Shen Ming's role!

He is also a Weibo big V with 50 million+!

Therefore, after discussing it, it was decided to take the route of 'Buddhist propaganda' and let a few main creators do some publicity.

Then pretending to be reluctant, he arranged "Base Camp"...

Here's how.

On January 10th, Shen Ming personally posted on Weibo @ Zhang Yi, Sun Li, Du Jiang, Peng Peng, Wang Yanlin...

In short, I @ all the actors in the crew.

"What's the situation? "Operation Red Sea" doesn't have a promoter? It's going to be released soon, have you received an invitation to publicize?"

A bunch of people replied neatly: no...

Zhang Yi was also particularly aggrieved: "Many people don't know that I acted in this play..."

Lin Chaoxian's studio also replied, "I haven't received it either, and I deliberately left it for three months to prepare for the publicity work..."

Shen Ming's second Weibo:

“… Damn, three years of preparation, six months of shooting, 400 million investment, Sister Li's arms have been gnawed by local insects in Africa, can you do some propaganda work?

Then Bona officially responded: We are coordinating the cinema schedule...

"Coordinate your sister, you don't even do publicity, why do people arrange films for you? Old Yu, come out and be beaten!"

Shen Ming, the old man, shouted very naturally.

He bought a stake in PropNex for 68 million and got 0.61% of the shares, surpassing Xiao Ming Huang to become the largest star shareholder...

Yu Dong came out quickly: 'I can't help it, there are too many Spring Festival movies, I can only run the theater line one by one, so you work hard and go to "Base Camp" to promote it!'

‘… I won't go, unless you give me the male number one in Director Lin's next play!'

'To you, to you...'

Then, that night, the first hot search on Weibo was 'Shen Ming angrily scolded the promoter of "Operation Red Sea"'

A bunch of fans all kinds of grievances...

……

The recording of "Base Camp" was scheduled at the end of January and broadcast in early February, when Zhang Yi, Du Jiang, Shen Ming, and Peng Peng will go.

Of course, the topic of Weibo cannot be broken.

started with the angry promoter, and then the main creators and actors each posted some materials during the filming to ensure that they were always on the topic.

Shen Ming also prepared a big material, that is, to compare "Wolf Warrior 2" with "Operation Red Sea"...

However, on the 19th, he is going to North America to attend the Golden Globe Awards dinner, and he may have to take a few days off work halfway...

Of course, it is to ask for leave from the crew of "Living Together in Time and Space".

The movie isn't over yet!

On the set, Shen Ming looked at Tong Yali who was feeding the child, couldn't help it, and asked: "Sister Ya, why didn't you participate in "Detective Chinatown 2" this time?"

“… This time the background is Chinatown in the United States, and I have already appeared in the first part, how did the second part come out?"

"Change your hairstyle, or simply wear glasses, how can any audience be entangled in this?"

“… I don't know, you want to know, go ask Director Chen yourself!"

Tong Yali obviously didn't want to say more...

In fact, the 'Chinatown Universe' should be two men + one woman...

Own family, it's cheap!

I don't understand what Mr. Chen thinks.

Today, I'm going to shoot some tidbits, which are the appearance of two poor people enjoying love.

Make tricycles together, ride bicycles...

Of course, Suren will take these pictures beautifully.

The big plot is almost done, and the rest are trivial small shots.

After filming this paragraph, Su Lun felt that it was still not enough, so he pulled the photographer and discussed adding drama...

"Director Su, what do you think?"

“… I wonder if you should take a picture of you two clinging to each other in a hot air balloon?"

"Sister, how can there be a hot air balloon in Shanghai? The Ferris wheel is almost the same!"

"Okay, then the Ferris wheel!"

Su Lun made the final decision, and then asked the props team to contact the nearby Ferris wheel...

Shen Ming took out his mobile phone and prepared to make a call to Milk Xiao.

The latter seems to be on the goof...

"What's wrong with you?"

"I was just scolding your black fans, what they said is so ugly!"

“… I still have black powder?"

"Yes, and so many!"

"You send me the link, I'll take a look!"

"Don't look at it, what they say is disgusting!"

The more he said this, the more curious Shen Ming became...

After hanging up the phone, I logged in to Weibo, and then I saw a private message from a fan, the title was very simple, "Shen Ming and Sun Li have an abnormal relationship, the evidence is that he replaced Haiqing with Sun Li", the content is made up: what Shen Ming said was piled up with various resources, and what did he say that his father was from the military, otherwise, how could he star in 400 million investment in "Operation Red Sea"?

Then, a bunch of people can leave a message below:

"I said, why is it so powerful, it's "Wolf Warrior 2" again, and "Operation Red Sea", so it's much more reasonable to explain it;'

'It's all fed by resources;'

'Tsk, there's really all kinds of entertainment in the entertainment industry...'

The current marketing account, in order to eat, is really doing everything!

Of course, it also verifies that netizens are indeed easy to deceive!

I called Yang Xin directly and asked her to come forward to solve it...

This kind of thing doesn't need him to post on Weibo in person...

Five minutes later, the studio sent a lawyer's letter...

The contents of the lawyer's letter are 'Serious Protest', 'Cessation of Rights Infringement', 'Otherwise...'Balabala...

There is no deterrent at all!

Is this also called solving?

Shen Ming was very dissatisfied, and called Cheng Xu directly: "You explain the ins and outs of the matter, I am counted in "Operation Red Sea" according to the role, I am the male number three, why do you spread rumors about me?"

“OK！”

After listening to this, Chen Xu posted a long Weibo:

First, the "Red Sea Operation" project was prepared for 15 years, and Shen Ming auditioned for the role of male No. 3;

Second, about the actor Haiqing being replaced, mainly because her agency has a conflict with us, it is impossible for you to ignore us, and we still use your artist;

Third, take a rhythmic look at the episode of "Everyday Upward" on October 26, 2017, Shen Ming's parents appeared...

Fourth, no matter how much resources we have, no matter how capable we are, it is impossible to influence the Oscars, Venice and the Golden Globes;

Fifth, Ming Tsai will go to the United States tomorrow to attend the Golden Globe Awards ceremony, hoping that he will win something;

Sixth, we don't cause trouble, but we are not afraid of it, and warn some companies not to use some shady means behind their backs, disgusting!

Wonderful Book House