Chapter 442: Do You Want to Be So Ruthless?

The ratings of the first issue of "The Voice of China" came out, 2.07%, and it broke 2 at the beginning of the broadcast, which is equivalent to continuing the glory of "Singer".

This made many people in the industry so envious that they couldn't sleep.

When "Singer" became popular, many variety show production companies already knew that the design concept of the show was proposed by Cao Wu.

But at that time, they were just amazed, and when they actually thought about it, they could understand it.

Cao Wu is a top rock singer, and it is normal to want to play against other top singers. It is not distressing to find your own company to invest and spend money, after all, the black hole was still the pillar of Xinghai culture at that time, and Xinghai did not dare not agree to his request.

The success of "Singer", in the eyes of that time, was more like a success smashed with money, plus a little luck.

But the success of "The Voice of China" has made many people in the industry unable to deceive themselves anymore, and they have to admit that the biggest factor in the success of these two variety shows produced by Xinghai Culture is the innovation of ideas, the sensitive control of the market, and the accurate grasp of the audience's psychology.

"Singer" has changed the model of the Youth Song Contest and the Spring Festival Gala, turning it into a program where well-known singers compete on the same stage, attracting the audience and detonating public opinion with the popularity of singers.

Before that, well-known singers were very self-respecting, and many singers even felt that the price of the music festival was dropped, and they were reluctant to go, let alone risk being eliminated, to go to a competition.

But "Singer" has gathered a group of professional singers, and they are all first-class celebrities.

Such a group of celebrities were put on the stage to catch and fight, so that the audience could judge, how could anyone not like to watch such a lively?

After seeing the first episode of "The Voice of China", the heads of many variety show production units felt like they were being drunk.

It turns out that music talent shows can still be filmed like this?

This feeling is even more shocking than when I first saw "Singer"!

In addition to being shocked, they couldn't help but start sour water in their hearts, that Niu Li of Xinghai Culture was too lucky, right?

I can actually pick up a treasure like Cao Wu!

The music is already amazing enough, and it is so spiritual in variety shows?

Does this still make people live?

Cao Wu is simply the legendary goose that can lay golden eggs!

The acid came and went, and it couldn't solve the problem, so everyone buried their heads in research.

What should I do if I am greedy for other people's programs?

"Singer" is a precedent, change the framework of the program, change the soup without changing the medicine, find a group of new singers to compete, the core is still famous singers competing on the same stage, and some people still watch it.

But after studying for a long time, they were dumbfounded.

This show doesn't learn anything!

Why?

This show is for us!

What is the program "The Voice of China"?

Music talent shows.

Of all the variety show production units in China, has there been a music talent show that has not been done?

Apparently not!

If you talk about experience, each of their units can beat Xinghai, which is why they laughed at Xinghai Culture for making music talent shows to kill themselves.

But Xinghai Culture has made a show that is better than all previous music talent shows.

What is the core of "The Voice of China"?

Amateur singers are selected to compete on the same stage.

This is the core content of all music talent shows, okay?

There are also skills in learning the show, and the emphasis is on changing the details, and even the process and mode can be changed, but the selling point, that is, the core content of the show, will not change.

But the core content of "The Voice of China" is the same as all music talent shows.

To put it bluntly, "The Voice of China" is also a program that learns from previous music talent shows, but it learns better than everyone else, and it plays with all the details.

If you use the online article as an example, the appearance of "Singer" is equivalent to "Ghost Blowing the Lamp", although the model was born from adventure stories such as Defense Sri and Raiders of the Lost Ark, but after integrating the author's own ideological and cultural heritage, it is enough to start a sect.

And "The Voice of China" is like "Breaking the Sky", which integrates the strengths of its predecessors and develops the genre to the extreme.

In other words, "The Voice of China" uses design concepts and production methods to raise the overall level of music talent shows to a higher level.

This is no longer a learning, but a real innovation!

After figuring this out, many production units were depressed.

Is this what it means to return one's body to another?

At the beginning, they learned "Singer", made a bunch of programs, made a lot of money, and even overdrew part of the core content value of the program "Singer", a well-known singer competing on the same stage.

Now it's okay, Xinghai Culture directly launched a top music talent show.

This is equivalent to everyone coveting the meat in the pot of Xinghai Culture, and rushing to grab it, but Xinghai Culture directly took away their jobs.

Do you want to be so ruthless?

The first episode of "The Voice of China" directly dominated the front page headlines of all social media, which reminded all media people of the time when they were ruled by "Singer" last year.

Domestic audiences have long been aesthetically tired of music talent shows, and many people are going to the four mentors.

In fact, the gags and jokes of the four mentors also make the show full of watchability, and many viewers are very happy to watch it.

But more people also found that this show seems to be different from the previous music talent shows that went wrong and went farther and farther in the direction of making nonsense and judging ugliness.

It's like the feeling of watching "Singer" for the first time, although this show has the highlights of the mentor, but the contestants on the stage are all good players as the show says.

Of course, there are some players who are fatter and more exaggerated, but as soon as all the contestants open their mouths to sing, the audience's attention is drawn back to the music itself.

This can't help but move everyone.

It's been a long time since I've seen a music talent show where I'm singing.

Today, I finally saw another show that respects music.

Sure enough, the products produced by Xinghai must be high-quality products.

After the program was broadcast, on platforms such as Tieba, forums, and Qianghu, related topics have been put to the top, and the floors have become higher and higher.

Topics discussed included instructors, contestants, audience, sound equipment, accompaniment orchestra, stage lighting, and more.

Among the amateur contestants who appeared in the show, almost every contestant who showed up had a large wave of fans.

Especially Hani, who was the first to appear and was turned by four mentors, directly won millions of fans in one fell swoop.

There's a reason why music talent shows continue to be popular.

Its star-making power is just too strong.