The "Lanling King Effect" continues to ferment, and wave after wave of public opinion develops in the direction hoped by the "White Owl". The discussion about Lanling King on the Internet has even exceeded hundreds of millions, and keyword searches continue to rank first.

The publicity effect of all this reached its peak after Qin Junye participated in the "Happy Harvest". Qin Junye's "Ye Ji Fan Group" even set off similar activities such as "I have a date with King Lanling", "I owe the actor a movie ticket" and so on.

Many movies that are also aiming for the release of domestic film protection months have begun to be afraid of colliding with the release time of "The New Biography of the Lanling King", and have adjusted their schedules, either in advance or delayed, to avoid head-to-head confrontation with it, in order to minimize the threat brought by "The New Biography of the Lanling King".

"White Owl" conference room.

Everyone's work is being carried out in an orderly manner, and now that public opinion has been formed, as long as there are no accidents and homeopathic guidance, "The New Biography of Lanling King" will definitely become the strongest film in this domestic box office protection month.

Wang Qianyu and the others even had people staring at the computer during meetings, just to prevent public opinion from going astray, or accidents from happening, so that they could take measures in time.

Bai Shiyao sat in front, looking at the data sorted out by Chen Chen on the projector, and breathed a sigh of relief, "These days, everyone has worked hard. Although public opinion has been formed, we must not take it lightly until the movie is released. Chen Chen, what's the current situation?"

Chen Chen, who was sitting on Bai Shiyao's left, heard that he had turned the pages of the PPT arranged on his computer and projected it, "This is the latest relevant data of the movie." Judging from the current data, the 'Lanling King effect' has become unstoppable, the search ranking has risen to the first place, the number of Weibo topics is also increasing, and the publicity data of other channels is also very ideal. ”

The data of the movie is good, which Bai Shiyao has long expected, but she didn't expect to underestimate the strength of the movie.

This movie is a big production, a big director, and an actor joined, and it is already full of gimmicks. What's more, every frame is beautifully and picturesquely shot, the plot is compact and not procrastinating, and coupled with the public relations ability of "White Owl", it is difficult to think about it.

Thinking far away, Bai Shiyao's face showed a slight smile, Qin Junye should be very happy! This is his first movie after independence, she said that she would help him jointly send "The New Biography of King Lanling" to the pinnacle position, and she will never break her word.

Even if they can't be together, Bai Shiyao's promise will still be fulfilled, because Qin Junye once helped her when she was most down, because he is an angel investor of "Bai Xiao", and the biggest reason is because he is the person she loves.

Although she decided to forget, she could not deny the fact that she was still in love with him.

Chen Chen looked at Bai Shiyao who was distracted again, and pulled out a lonely smile, she has been distracted more and more recently. There is no need to guess, it must be thinking of Qin Junye. If it goes on like this, when will he be able to enter Bai Shiyao's heart?

Chen Chen's heart sank, and he was a little sad.

Bai Shiyao, who came back to her senses, was overjoyed, and couldn't help asking: "That is to say, we just need to maintain the current momentum and have another wave of public relations after the release of the movie to ensure the praise of the movie?"

Chen Chen nodded, "In principle, it's true. Now we just need to guide public opinion and move in the established direction. However, this is only the situation in the domestic market, and the publicity effect in the overseas market is not very ideal. Do we need to increase the publicity of overseas markets?"

Bai Shiyao frowned slightly, the coldness of the overseas market was within Bai Shiyao's expectations, after all, it was not their home field. Although it has not reached the ideal state of Bai Shiyu now, the effect is already good compared to the past.

After bowing her head and pondering for a few seconds, she said directly: "Our promotional strategy in overseas markets must be adjusted, and such a well-made film is not far behind some Hollywood blockbusters." The money was not spent, but it did not achieve the effect we wanted, there must be something wrong, you let me think about it again. ”

"You're also looking at the research to see where we can make adjustments and modifications. Bai Shiyao pursed her lips and walked around the conference room, constantly thinking about this question.

For a while, the conference room was unusually quiet, and only the crackling keyboard tapping of Wang Qianyu and Xiao Zhao could be heard.

Everyone is thinking about the question: why is it that after the same method is analogized, the effect is not very satisfactory in the overseas market?

As early as before, they had fully taken into account the different national conditions, and Chen Chen also revised the plan specifically for the characteristics of overseas markets.

But even so, not only did they not achieve the effect they wanted, but the overseas effect was too far behind that of the domestic one, and they couldn't accept it.

"I have an idea!" the abrupt voice remembered, and everyone turned their eyes to the owner of the voice, Li Zexia.

As the company's commercial director, Li Zexia doesn't know much about the publicity planning of the movie. However, after all, he has returned from studying abroad and is more familiar with the foreign film market, and his ideas have a certain reference value.

Li Zexia relieved his throat and deliberately sold it, "What do you think is the selling point of "The New Biography of King Lanling" in the overseas market?"

Shangguan Yuwen bowed her head and was silent, constantly thinking in her mind, and took the lead in putting forward her own thoughts, "Classical Chinese culture?"

Li Zexia shook his head, "No! Many of the top-ranked movies in the overseas market are costume dramas, which can't be the selling point of the film, let's think about other aspects!"

"Is it a sophisticated production and storyline?" As soon as these words came out, Wang Qianyu himself didn't believe it, although the production of "The New Biography of King Lanling" is definitely a very conscientious production in China, but compared with Hollywood movies, the technology is still slightly worse.

For this overseas publicity plan, Chen Chen specially learned about all the Chinese films that had done well at the overseas box office in the past, and it was not untargeted, "Is it traditional Chinese martial arts? The top box office in the overseas film market are basically such themes." ”

Chen Chen's words made Bai Shiyao's eyes brighten, foreigners will think of Chinese kung fu when they think of Chinese costumes, and when they think of Chinese kung fu, they will think of several well-known kung fu stars, so immediately after Chen Chen, she put forward her own idea: "Chinese kongfu and Chinese martial arts stars!"

"Are there any other answers?" Li Zexia's eyes scanned around the conference room to see if there were any other answers. Seeing that no one spoke, he smiled evilly like a photo, "What Director Chen and Mr. Bai said is also right and not right. ”

There was an uproar at the bottom, Li Zexia's meaning made everyone stunned, is it right or not! Bai Shiyao and Chen Chen frowned, as if they were still thinking about the answer.

Shangguan Yuwen couldn't help but roll her eyes and began to show off again. She hates it most when others say that she usually hides half of it, this feeling is very uncomfortable, she glared at Li Zexia very dissatisfied, and directly urged loudly: "Quickly reveal the answer, what is it?"

Receiving the dissatisfaction from his sweetheart, Li Zexia's expression was grim. Remembering that Shangguan Yuwen didn't like others to sell Guanzi the most, and her long pursuit of her own long road, she didn't dare to delay in the slightest, and immediately said: "We all know that the overseas market is mainly divided into three parts, Asia-Pacific, North America, and Europe and the United States. The North American market is almost dominated by Hollywood films, and the remaining tiny film market is not occupied by domestic films. ”

With Li Zexia's explanation, many people below nodded in agreement, including several other directors and Bai Shiyao.

Li Zexia looked at everyone's attentive look and continued: "The North American market is almost impossible, and for other European, American and Asia-Pacific markets, their markets should mainly be placed in the Asia-Pacific region, but other markets do not mean that they have to give up." Movies like "The New Biography of King Lanling" can only start from the aspects of kung fu and Qin Junye!"

Li Zexia deliberately looked in the direction of Bai Shiyao, he believed that Bai Shiyao should understand what he meant.

Sure enough, Bai Shiyao suddenly brightened up when she heard Qin Junye's words, "Zexia, if I'm not mistaken, do you want to say that we can use Qin Junye as the selling point of the film to open up overseas markets?"

"That's right! Mr. Qin opened the European and American markets with the big screen before, and has a very large fan base around the world. If we can win this part of the audience, then the overseas development of "The New Biography of King Lanling" must be very good, and the benefits brought by this alone can already recover our early costs. I think it's very feasible!"

Chen Chen's face became solemn, as if he was seriously thinking about whether Li Zexia's suggestion was reasonable. Then, he immediately took out his pad and searched, and soon he found what he was looking for in the English web page.

"65 million!" Lifting the gold-rimmed glasses on the bridge of his nose, Chen Chen read out the numbers on them in surprise. Although I have guessed that the number is not small, I didn't expect that there are so many.

Everyone was thinking about Li Zexia's suggestion at this time, and suddenly heard Chen Chen's surprised voice, and looked at him in surprise. When he saw the English web page on the computer in front of him, his eyes widened in disbelief.

Chen Chen is always the most serious one in every meeting, and he can always have a blockbuster copywriting idea. Today, everyone is at a loss for the overseas market, and he is actually watching foreign entertainment gossip, which is completely beyond everyone's expectations.

"65 million? What is this?Brother Chen, are you actually deserting?" Wang Qianyu didn't seem to believe it, Chen Chen actually deserted at such a serious moment?

Wang Qianyu, who only realized what she had hit after finishing speaking, touched her head awkwardly, smiled apologetically at Chen Chen, and didn't dare to say anything more.

Only Bai Shiyao noticed the number in Chen Chen's mouth, 65 million, which sounded somewhat familiar. The picture of her and Qin Junye eating suddenly flashed in her mind, and she seemed to understand something. She raised her head sharply and looked at Chen Chen, "Is it 65 million?"

Chen Chen nodded.

"If that's the case, this method is absolutely feasible!" Bai Shiyao blurted out as she weighed it in her heart.

Hearing their conversation, everyone else was confused, what is this?

The others were still confused, and compared to Bai Shiyao's quick mind just now, Chen Chen's heart became more and more excited. As he expected, with Bai Shiyao's cleverness, he must be able to understand what he meant. His heart was pounding, for her mental agility and ingenuity.

How could such Bai Shiyao make him willing to let go?