Chapter 310: A True Strongman

Yamauchi Pu invited him to Kyoto as a guest, but Nakamura Masaya naturally wouldn't tell him that in fact, Namco had secretly coveted the truth about the fat piece of FC for a long time!

This is like Zhuge Liang, looking for all the possibilities of Shu that has been thoroughly studied, and can also talk about the future of Shu to Liu Bei, after Nakamura Masayashi gladly accepted the invitation.

At the beginning of March, Masaya Nakamura and Pu Yamauchi meet again in Nintendo's gorgeous reception room!

Nakamura Masaya really had a premeditated plan, and after a long and indirect self-boasting directly and indirectly, and holding Namco extremely high, Yamauchi Pu was convinced and immediately put forward the intention of cooperation!

It is conceivable that under the circumstance of occupying the time and the people, Yamauchi Pu trusts the strength of Namco almost unreservedly, and the cooperation conditions are unbelievably generous!

The two soon negotiated a five-year contract.

And Masaya Nakamura also got the super treatment that others could only dream of!

The contract stipulates that Nintendo will have the right of first refusal to publish games from Namco for the next five years!

Nintendo only charges a premium of 500 yen per cartridge, and there is no limit to the number of software releases!

Such a premium is almost symbolic!

You must know that the Nintendo Six Tigers, in addition to Hudson, a third party who has created countless miracles, is the only one where Namco enjoys such the most favored treatment that is almost free of royalties!

As for the other four tigers, the preferential conditions are only 800 yen per cartridge, and the processing fee is additional, and the quantity needs to be controlled by Nintendo, and it cannot be produced indefinitely!

This is not the case for the second party, not to mention other third parties, and the highest is even a premium of up to 2,000 yen per cartridge per cartridge!

The six tigers who got up early, none of them were simple characters, except for Hudson and Namco, there were also TAITO, Capcom, Konami, and Jereco.

Needless to say, Capcom and Konami both have powerful and well-known games.

But TAITO, in fact, is almost the first among the six tigers in strength, but it also does not enjoy the corresponding benefits!

It confirms the truth that crying children are pampered.

TAITO is a Yutai language.

The name TAITO is not unfamiliar to gamers who wake up early to get into video games and frequent video game halls. Yes, the former TAITO company, in the entire arcade market, is completely a one-size-fits-all ace game manufacturer!

At that time, what Sega, Capcom, and Konami were not at the same level at all.

The TAITO company was founded in 1953 by Michael Crane, a Jew, and the meaning of TAITO also has a Jewish meaning.

It wasn't until 1973 that TAITO was founded, which marked the beginning of TAITO's entry into the field of video games!

Ten years ago, in 1978, the world-famous Space Invaders was developed and launched into the arcade market, and it was a huge hit with gamers when it was launched!

Of course, with the development and expansion of video game culture, TAITO will not be satisfied with activities in the arcade industry alone.

Through continuous cooperation with home game console manufacturers, TAITO's well-known games have been able to land on the home game console platform, and original games for home game consoles have become a major project on TAITO's agenda.

For example, classic masterpieces such as Operation Wolf, Elevator Wars, and War Dragon 3 are all from TAITO! These games are irreplaceable in the hearts of players.

It's just that with the arrival of contracts and the fact that the game genre has gradually become unpopular with players, TAITO's status is constantly declining.

So much so that it was occupied by other game makers who came later.

Far from it.

Under the operation of Masaya Nakamura, Namco announced its participation in Nintendo FC in a high-profile announcement in the "Nihon Keizai Shimbun" and other major mainstream media in the second week after joining the Nintendo camp, which immediately caused great social repercussions!

The stocks of Nintendo and Namco have skyrocketed, while the sales of FC consoles have further skyrocketed.

Masaya Nakamura did not disappoint Pu Yamauchi.

After Ai confirmed the identity of the franchise, he showed great sincerity to FC!

In just 8 months, the three well-known games in the arcade field, "Pac-Man", "Little Bees", and "Iron Plate", have been ported into three games one after another, which is quite remarkable, because not only is the degree of completion so high that even Nintendo is deeply surprised.

Among them, except for the size of the map that is slightly different from the arcade version with the original 8-bit high-performance CPU due to the TV screen, the other two games have almost reached 100% completion.

And "Iron Plate Array", which was scheduled to be released during the opening of the Christmas business war, is known as the first third-party killer software in the history of Japanese TV games!

Nintendo and Namco co-financed a bombardment of advertising campaigns across major media outlets, and the game eventually sold more than 1.3 million units in its home market.

For the entire 1984 fiscal year, about 40% of Namco's sales came from home console platforms, and net profit tripled.

You can imagine how exaggerated this doorway is!

However, when the good times did not last long, the honeymoon relationship between Namco and Nintendo only lasted for two years, and the huge temptation of profit soon corroded the so-called friendship of allies.

Of course, many people in later generations blamed Nintendo's bad relations with third parties to Nintendo's excessive greed and domineering!

For example, when Nintendo launched the FC Disk System three years ago, on February 21, '86, it proposed a contractual clause to share intellectual property with third-party software. Nintendo also had a strict rule that games released on other platforms could not be ported to the FC platform for three years.

However, on the other hand, the second-party giants, led by the six major manufacturers, want to maximize their profits. The reckless behavior of almost repeatedly crossing the red line of the contract also greatly damaged Nintendo's interests, and all subsequent Nintendo has been waiting for the opportunity to regain control of the situation.

At that time, Namco, the largest arcade game operator in Japan and the most popular third-party software provider for users' games, had a high voice in the industry.

And Masaya Nakamura has never really taken Nintendo, the predecessor of the Hanaza Factory in the outskirts of Kyoto, really in his eyes. In response to Nintendo's restrictions on the number of software releases, Namco immediately adopted a large number of joint venture subsidiaries to successfully bypass the threshold.

ATLUS, the famous JRPG developer of the moment, originated from this in the first place. Masaya Nakamura even received a considerable share of the distribution of games for small and medium-sized software vendors, which was tantamount to a disguised reduction in Nintendo's royalty income.

Department dinner

(End of chapter)