In the office, there is a small conference table, which is convenient for meetings.

At this moment, there are two groups of people sitting at the conference table.

Qin Luo, He Huan, and Xu Yun sat on the left.

Also on the right are three people, a man and two women, who are employees of VIXO's mobile advertising department.

The middle-aged man in the middle in a suit and leather shoes is Feng Chao, the manager of the advertising department, and another man and a woman are his subordinates.

Feng Chao introduced the brand in detail as soon as he came up, "We VIXO is a mobile phone brand focusing on the field of smart phones, VIXO and the pursuit of fun, energetic, young and fashionable groups to create smart products with excellent appearance, professional sound quality, ultimate image, pleasant experience, and the dare to pursue the ultimate, continue to create surprises as VIXO's firm pursuit." ”

"Vixo is all about fun, professionalism and prestige. Fun is not only a pleasant experience of living in the moment, but also a power that can be amplified in sharing and continued in self-realization.

"Professionalism is an attitude of continuous focus, innovative dedication, attention to detail, excellence and user experience first attitude that have allowed vixo to grow and improve rapidly. ”

"Prestige comes from the differentiated industry position obtained through self-effort, which means being recognized and appreciated by consumers, so as to have the impact of changing the world. ”

"VIXO's brand philosophy is: Extraordinary!"

"Your new show "Happy Comedian" is very much in line with our company's brand philosophy. Therefore, the company sent me to talk about the exclusive naming rights of "Happy Comedian". ”

"Oh, by the way, I wonder if the exclusive naming rights of "Happy Comedian" have been sold?"

When Qin Luo heard this, his spirit was shocked, and he hurriedly said, "No, the exclusive naming right is still in our hands." ”

"That's good, we can continue to talk about cooperation. Feng Chao breathed a sigh of relief, and then continued, "Although our VIXO is not the largest mobile phone brand in China at present, we have been working hard towards this goal. ”

"Huawei mobile phone is our biggest competitor VIXO, I heard that this time, Huawei spent 120 million yuan to win the exclusive naming rights of the third season of the hottest reality show variety show "Dad is Back". Industry insiders estimate that if the premiere ratings of the third season of "Dad is Back" can reach 2.3, then Huawei's investment will be a sure profit, which will further consolidate Huawei's position in continuing to dominate the domestic mobile phone market. ”

"This is the last thing we want to see in Vixo. ”

"Therefore, Huawei invests in variety shows, and we VIXO can't lag behind. ”

"Our company has a special person who has done market research and believes that now the variety shows that are about to be broadcast on David TV across the country, only your "Happy Comedian" is very suitable for the brand concept of our mobile phone, and it is a perfect fit. ”

Feng Chao said very sincerely, because their vixo mobile phones really value the exclusive naming rights this time, as if this "Happy Comedian" show is tailor-made for their mobile phones.

The audience of vixo phones is young, fashion-loving, and trendy.

"Happy Comedian" invited a full lineup of first-line stars, and fans of six groups of first-line comedians are relatively young, fun-loving, and music-loving, and almost all of them are potential customers of vixo mobile phones.

The audience of this show is also aimed at this kind of young people, which is basically the same as the audience of vixo mobile phones.

With the help of the program "Happy Comedian", VIXO mobile phone will launch brand advertisements all over the country, greatly enhance the status and influence of VIXO in the minds of the Chinese people, and catch up and break the pattern of Huawei dominating the domestic smartphone market step by step.

From one dominance, it has become several competing for hegemony.

The hegemony of the smartphone market, VIXO is very jealous.

Therefore, this time their company will do whatever it takes to win the exclusive naming rights of "Happy Comedian".

Of course, advertising naming fees can be discussed.

Qin Luo also heard their strong will, and his heart was also excited, God finally opened his eyes, and the company has the insight to recognize heroes.

"Mr. Feng, I don't know how much budget your company has to win the exclusive naming rights of our program?" Qin Luo asked directly without any roundabouts.

Feng Chao glanced at Qin Luo in surprise, as if he was surprised by his straightforwardness, but he appreciated it very much, so he liked to talk about cooperation with people in his rectum.

"As far as I know, the most popular variety show on your Pearl TV is "A Better Life", the fourth season is about to start, and the advertising naming rights were won by Pinxi for 40 million. ”

Feng Chao paused at this point, and said thoughtfully, "In order to show our sincerity, we VIXO are also willing to pay 40 million to win the exclusive naming rights of "Happy Comedian". ”

As soon as these words came out, He Huan and Xu Yun both had excited and excited expressions.

They really didn't expect Vixo to bid so high.

Although the ratings of "A Better Life" have declined after the first season, no matter what, it is the leading variety show of Pearl Satellite TV, and it is not surprising that the advertising naming fee is 40 million.

But "Happy Comedian" is just a brand-new variety show, there are no previous results for reference, vixo can bid 40 million, it is really very, very, very sincere.

He Huan and Xu Yun immediately eagerly asked Qin Luo to agree.

What are you waiting for such a good thing to be delivered to your door?

However, Qin Luo shook his head, "40 million is too little, and the exclusive naming fee for my show is definitely not sold if it is less than 100 million." ”

As soon as these words came out, everyone was stunned again.

Feng Chao looked at him stunned, "How much do you say?"

Qin Luo cleared his throat and raised his right index finger, "One hundred million." ”

Feng Chao's brows furrowed suddenly, "Are you kidding me?" I treat you so sincerely, and you tease me like this?"

After a pause, Feng Chao stood up and was about to leave, "It seems that you don't have any sincerity in negotiating." Let's go, then. ”

He Huan and Xu Yun were anxious when they saw this, how could they talk about it and leave?

But they couldn't decide anything, they could only look at Qin Luo.

Of course, He Chao was just acting to scare Qin Luo, and he didn't really mean to leave.

Qin Luo was not in a hurry, and said, "Manager Feng, if your company thinks that the 100 million exclusive naming fee is too expensive, then we can change the way of cooperation." ”

"Another way?" Feng Chao looked at him suspiciously, "What's the way?"

Qin Luo explained: "Based on the ratings, the ratings of the premiere of "Tonight's Happy Show" exceeded 1.5, and the naming fee was 40 million. For every 0.1 increase in premiere ratings, the naming fee will increase by 10 million, what do you think?"

"This ......"

Not only Feng Chao, but everyone present was confused by Qin Luo's novel way of cooperation.

Can naming fees still be talked about like this?

Qin Luo saw that Feng Chao was a little hesitant, and continued to "flicker" and said, "Look, the higher the ratings of our show, the better the advertising effect on your vixo mobile phone. If the premiere ratings break 2.3, the naming fee will be 120 million, which is the same as Huawei winning the naming fee for "Dad is Back". You don't lose either!"

"If the premiere ratings of our "Happy Comedian" are lower than 2.3, then your naming fee will be saved a lot, and if it is higher than 2.3, although the naming fee will not be saved, the advertising effect generated by the program is absolutely huge for your vixo mobile phone, and surpassing Huawei is just around the corner. ”

"In short, you vixo mobile phones will definitely only make money and not lose money when you win the exclusive naming rights of "Happy Comedian"!"

Feng Chao listened, his face hesitated, and finally walked to the side, took out his mobile phone and made a call.

A minute later, Feng Chao hung up the phone and walked back, stretching out his right hand to Qin Luo, "Okay, we agreed, happy cooperation." ”

"It was a pleasure to work with. Qin Luo's face was overjoyed, and he finally breathed a sigh of relief in his heart, and he also stood up and shook hands with Feng Chao, and said with a serious face, "Believe me, this is the most correct strategic decision made by your vixo company!"